Základní přehled
Návštěvy
13 382
-0.9% M
-29.3% R
Tržby
1 797 700 Kč
+13.1% M
+14.9% R
Konverzní poměr
8.39%
+12.5% M
+20.6% R
Transakce
1 123
+11.5% M
-14.7% R
Průměrná objednávka
1 601 Kč
+1.4% M
+34.8% R
Hodnota návštěvy
134.34 Kč
+14.0% M
+62.6% R
Náklady
138 131 Kč
+24.6% M
-10.9% R
PNO
7.68%
+10.2% M
-22.4% R
Marketingové kanály
Metriky:
−
Návštěvy
−
Tržby
−
Náklady
−
PNO
−
Podíl
+
CR %
+
Transakce
+
AOV
| Zdroj |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
|
Direct
|
1 473 |
-29% |
-23% |
605 740 Kč |
13% |
56% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
14.60 % |
42% |
19% |
215 |
0% |
-8% |
2 817 Kč |
13% |
70% |
33.7 % |
|
Google Ads
|
8 688 |
13% |
-28% |
788 782 Kč |
9% |
3% |
122 939 Kč |
31% |
-6% |
15.59 % |
21% |
-9% |
7.76 % |
4% |
22% |
674 |
18% |
-12% |
1 170 Kč |
-8% |
17% |
43.9 % |
|
Sklik
|
284 |
-6% |
-28% |
60 529 Kč |
4% |
19% |
2 369 Kč |
-21% |
-28% |
3.91 % |
-24% |
-40% |
10.21 % |
40% |
54% |
29 |
32% |
12% |
2 087 Kč |
-21% |
7% |
3.4 % |
|
Google Organic
|
416 |
-33% |
-40% |
33 351 Kč |
-8% |
-14% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
4.81 % |
24% |
15% |
20 |
-17% |
-31% |
1 668 Kč |
10% |
24% |
1.9 % |
|
Bing Organic
|
43 |
-34% |
-53% |
22 526 Kč |
19% |
-18% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
23.26 % |
116% |
41% |
10 |
43% |
-33% |
2 253 Kč |
-17% |
23% |
1.3 % |
|
Heureka
|
1 137 |
-14% |
-15% |
42 260 Kč |
-13% |
-45% |
6 272 Kč |
-15% |
-50% |
14.84 % |
-2% |
-9% |
5.54 % |
3% |
5% |
63 |
-11% |
-10% |
671 Kč |
-2% |
-39% |
2.4 % |
|
Zbozi.cz
|
552 |
-17% |
-53% |
40 093 Kč |
68% |
-46% |
6 551 Kč |
-7% |
-16% |
16.34 % |
-44% |
55% |
6.16 % |
72% |
-28% |
34 |
42% |
-66% |
1 179 Kč |
18% |
60% |
2.2 % |
|
E-mail
|
323 |
21% |
-46% |
136 473 Kč |
18% |
50% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
18.27 % |
-4% |
123% |
59 |
16% |
20% |
2 313 Kč |
2% |
25% |
7.6 % |
|
Referral
|
246 |
38% |
6% |
39 136 Kč |
370% |
261% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.85 % |
-28% |
-26% |
7 |
0% |
-22% |
5 591 Kč |
370% |
364% |
2.2 % |
|
Firmy.cz
|
34 |
-28% |
-57% |
18 102 Kč |
443% |
-46% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
17.65 % |
315% |
27% |
6 |
200% |
-45% |
3 017 Kč |
81% |
-0% |
1.0 % |
| Celkem |
13 382 |
-1% |
-29% |
1 797 700 Kč |
13% |
15% |
138 131 Kč |
25% |
-11% |
7.68 % |
10% |
-22% |
8.39 % |
12% |
21% |
1 123 |
12% |
-15% |
1 601 Kč |
1% |
35% |
100.0 % |
Direct - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Květen 2026 |
1 472 |
-18% |
-23% |
605 740 Kč |
15% |
56% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
33.7 % |
14.61 % |
26% |
19% |
215 |
0% |
0% |
2 817 Kč |
- |
- |
| Duben 2026 |
1 792 |
-77% |
-11% |
525 365 Kč |
-11% |
29% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
34.0 % |
11.55 % |
246% |
3% |
207 |
0% |
0% |
2 538 Kč |
- |
- |
| Březen 2026 |
7 814 |
434% |
257% |
589 657 Kč |
64% |
47% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
30.6 % |
3.34 % |
-73% |
-69% |
261 |
0% |
0% |
2 259 Kč |
- |
- |
| Únor 2026 |
1 462 |
-7% |
-29% |
360 443 Kč |
-26% |
-19% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
22.6 % |
12.45 % |
-8% |
5% |
182 |
0% |
0% |
1 980 Kč |
- |
- |
| Leden 2026 |
1 571 |
31% |
-24% |
486 460 Kč |
90% |
14% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
25.9 % |
13.56 % |
20% |
32% |
213 |
0% |
0% |
2 284 Kč |
- |
- |
| Prosinec 2025 |
1 201 |
-22% |
-44% |
255 819 Kč |
-52% |
-51% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
18.6 % |
11.32 % |
-20% |
-23% |
136 |
0% |
0% |
1 881 Kč |
- |
- |
| Listopad 2025 |
1 531 |
-14% |
-23% |
534 023 Kč |
14% |
40% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
32.3 % |
14.24 % |
13% |
25% |
218 |
0% |
0% |
2 450 Kč |
- |
- |
| Říjen 2025 |
1 773 |
-9% |
-2% |
470 265 Kč |
11% |
13% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
32.3 % |
12.63 % |
5% |
5% |
224 |
0% |
0% |
2 099 Kč |
- |
- |
| Září 2025 |
1 944 |
-21% |
-49% |
424 327 Kč |
-17% |
-17% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
27.2 % |
12.09 % |
-8% |
22% |
235 |
0% |
0% |
1 806 Kč |
- |
- |
| Srpen 2025 |
2 472 |
-21% |
-50% |
508 811 Kč |
-13% |
-33% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
26.3 % |
13.11 % |
-3% |
29% |
324 |
0% |
0% |
1 570 Kč |
- |
- |
| Červenec 2025 |
3 145 |
73% |
-6% |
586 033 Kč |
36% |
8% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
45.1 % |
13.58 % |
7% |
49% |
427 |
0% |
0% |
1 372 Kč |
- |
- |
| Červen 2025 |
1 823 |
-5% |
23% |
431 502 Kč |
11% |
10% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
26.2 % |
12.73 % |
4% |
-10% |
232 |
0% |
0% |
1 860 Kč |
- |
- |
| Květen 2025 |
1 912 |
-5% |
0% |
388 323 Kč |
-5% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
24.8 % |
12.24 % |
9% |
0% |
234 |
0% |
0% |
1 659 Kč |
- |
- |
Google Ads - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Květen 2026 |
8 730 |
23% |
-28% |
788 782 Kč |
15% |
3% |
122 939 Kč |
40% |
-6% |
15.59 % |
22% |
-9% |
43.9 % |
7.72 % |
2% |
22% |
674 |
0% |
0% |
1 170 Kč |
- |
- |
| Duben 2026 |
7 116 |
-41% |
-36% |
687 894 Kč |
-18% |
-4% |
87 803 Kč |
-35% |
-25% |
12.76 % |
-20% |
-22% |
44.6 % |
7.53 % |
6% |
12% |
536 |
0% |
0% |
1 283 Kč |
- |
- |
| Březen 2026 |
12 059 |
21% |
-8% |
838 853 Kč |
2% |
10% |
134 575 Kč |
16% |
17% |
16.04 % |
14% |
6% |
43.5 % |
7.08 % |
2% |
22% |
854 |
0% |
0% |
982 Kč |
- |
- |
| Únor 2026 |
9 979 |
-1% |
-32% |
821 369 Kč |
-7% |
19% |
115 865 Kč |
6% |
-12% |
14.11 % |
15% |
-26% |
51.5 % |
6.95 % |
-8% |
30% |
694 |
0% |
0% |
1 184 Kč |
- |
- |
| Leden 2026 |
10 113 |
39% |
-20% |
885 753 Kč |
28% |
31% |
109 068 Kč |
44% |
11% |
12.31 % |
12% |
-15% |
47.2 % |
7.54 % |
-3% |
29% |
763 |
0% |
0% |
1 161 Kč |
- |
- |
| Prosinec 2025 |
7 290 |
-23% |
-62% |
691 537 Kč |
2% |
-24% |
75 767 Kč |
-34% |
-59% |
10.96 % |
-35% |
-46% |
50.4 % |
7.75 % |
5% |
28% |
565 |
0% |
0% |
1 224 Kč |
- |
- |
| Listopad 2025 |
9 438 |
-1% |
-32% |
680 233 Kč |
0% |
-7% |
115 237 Kč |
4% |
4% |
16.94 % |
4% |
12% |
41.2 % |
7.39 % |
7% |
17% |
697 |
0% |
0% |
976 Kč |
- |
- |
| Říjen 2025 |
9 488 |
-17% |
-33% |
677 583 Kč |
-12% |
28% |
110 301 Kč |
-17% |
20% |
16.28 % |
-7% |
-6% |
46.5 % |
6.92 % |
5% |
48% |
657 |
0% |
0% |
1 031 Kč |
- |
- |
| Září 2025 |
11 490 |
-34% |
8% |
767 387 Kč |
-21% |
83% |
133 630 Kč |
-33% |
68% |
17.41 % |
-15% |
-8% |
49.2 % |
6.58 % |
11% |
41% |
756 |
0% |
0% |
1 015 Kč |
- |
- |
| Srpen 2025 |
17 433 |
378% |
212% |
973 296 Kč |
134% |
211% |
198 564 Kč |
147% |
235% |
20.40 % |
5% |
8% |
50.2 % |
5.93 % |
-26% |
5% |
1 034 |
0% |
0% |
941 Kč |
- |
- |
| Červenec 2025 |
3 646 |
-67% |
-19% |
415 072 Kč |
-50% |
40% |
80 480 Kč |
-39% |
70% |
19.39 % |
22% |
21% |
31.9 % |
8.04 % |
14% |
36% |
293 |
0% |
0% |
1 417 Kč |
- |
- |
| Červen 2025 |
10 987 |
-9% |
83% |
825 707 Kč |
8% |
99% |
131 155 Kč |
-0% |
160% |
15.88 % |
-7% |
31% |
50.1 % |
7.04 % |
11% |
7% |
774 |
0% |
0% |
1 067 Kč |
- |
- |
| Květen 2025 |
12 086 |
8% |
0% |
766 137 Kč |
7% |
0% |
131 433 Kč |
12% |
0% |
17.16 % |
5% |
0% |
49.0 % |
6.34 % |
-6% |
0% |
766 |
0% |
0% |
1 000 Kč |
- |
- |
Sklik - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Květen 2026 |
284 |
0% |
-28% |
60 529 Kč |
4% |
19% |
2 369 Kč |
-17% |
-28% |
3.91 % |
-21% |
-40% |
3.4 % |
10.21 % |
32% |
54% |
29 |
0% |
0% |
2 087 Kč |
- |
- |
| Duben 2026 |
284 |
-46% |
-20% |
58 122 Kč |
30% |
37% |
2 869 Kč |
-44% |
14% |
4.94 % |
-57% |
-16% |
3.8 % |
7.75 % |
78% |
45% |
22 |
0% |
0% |
2 642 Kč |
- |
- |
| Březen 2026 |
529 |
31% |
183% |
44 758 Kč |
-13% |
27% |
5 094 Kč |
23% |
528% |
11.38 % |
41% |
394% |
2.3 % |
4.35 % |
-30% |
-65% |
23 |
0% |
0% |
1 946 Kč |
- |
- |
| Únor 2026 |
404 |
-25% |
258% |
51 261 Kč |
-1% |
75% |
4 126 Kč |
-31% |
877% |
8.05 % |
-30% |
459% |
3.2 % |
6.19 % |
4% |
-46% |
25 |
0% |
0% |
2 050 Kč |
- |
- |
| Leden 2026 |
536 |
60% |
332% |
51 852 Kč |
279% |
29% |
5 997 Kč |
49% |
1461% |
11.56 % |
-61% |
1114% |
2.8 % |
5.97 % |
122% |
-65% |
32 |
0% |
0% |
1 620 Kč |
- |
- |
| Prosinec 2025 |
334 |
6% |
288% |
13 677 Kč |
-73% |
1% |
4 013 Kč |
15% |
1062% |
29.34 % |
325% |
1053% |
1.0 % |
2.69 % |
-67% |
-79% |
9 |
0% |
0% |
1 520 Kč |
- |
- |
| Listopad 2025 |
315 |
-9% |
144% |
50 664 Kč |
44% |
55% |
3 499 Kč |
36% |
660% |
6.91 % |
-5% |
389% |
3.1 % |
8.25 % |
29% |
-59% |
26 |
0% |
0% |
1 949 Kč |
- |
- |
| Říjen 2025 |
345 |
19% |
146% |
35 263 Kč |
-22% |
1% |
2 563 Kč |
-11% |
411% |
7.27 % |
15% |
406% |
2.4 % |
6.38 % |
-8% |
-50% |
22 |
0% |
0% |
1 603 Kč |
- |
- |
| Září 2025 |
289 |
-28% |
189% |
45 395 Kč |
-11% |
83% |
2 867 Kč |
-13% |
499% |
6.32 % |
-2% |
228% |
2.9 % |
6.92 % |
3% |
-54% |
20 |
0% |
0% |
2 270 Kč |
- |
- |
| Srpen 2025 |
401 |
86% |
265% |
50 916 Kč |
-14% |
89% |
3 291 Kč |
13% |
1245% |
6.46 % |
32% |
610% |
2.6 % |
6.73 % |
-9% |
-47% |
27 |
0% |
0% |
1 886 Kč |
- |
- |
| Červenec 2025 |
216 |
-38% |
130% |
59 432 Kč |
60% |
39% |
2 914 Kč |
-0% |
1040% |
4.90 % |
-37% |
719% |
4.6 % |
7.41 % |
60% |
-70% |
16 |
0% |
0% |
3 715 Kč |
- |
- |
| Červen 2025 |
346 |
-12% |
55% |
37 259 Kč |
-27% |
10% |
2 916 Kč |
-11% |
145% |
7.83 % |
21% |
122% |
2.3 % |
4.62 % |
-30% |
-55% |
16 |
0% |
0% |
2 329 Kč |
- |
- |
| Květen 2025 |
393 |
11% |
0% |
50 714 Kč |
19% |
0% |
3 290 Kč |
31% |
0% |
6.49 % |
10% |
0% |
3.2 % |
6.62 % |
24% |
0% |
26 |
0% |
0% |
1 951 Kč |
- |
- |
Google Organic - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Květen 2026 |
417 |
-28% |
-40% |
33 351 Kč |
-8% |
-14% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.9 % |
4.80 % |
15% |
14% |
20 |
0% |
0% |
1 668 Kč |
- |
- |
| Duben 2026 |
577 |
-38% |
-29% |
36 317 Kč |
-34% |
-18% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.4 % |
4.16 % |
-4% |
3% |
24 |
0% |
0% |
1 513 Kč |
- |
- |
| Březen 2026 |
926 |
32% |
4% |
55 231 Kč |
125% |
33% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.9 % |
4.32 % |
32% |
42% |
40 |
0% |
0% |
1 381 Kč |
- |
- |
| Únor 2026 |
701 |
-14% |
-14% |
24 546 Kč |
-44% |
-35% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.5 % |
3.28 % |
-14% |
-16% |
23 |
0% |
0% |
1 067 Kč |
- |
- |
| Leden 2026 |
811 |
18% |
-8% |
43 486 Kč |
-21% |
49% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.3 % |
3.82 % |
5% |
13% |
31 |
0% |
0% |
1 403 Kč |
- |
- |
| Prosinec 2025 |
687 |
-0% |
-27% |
55 281 Kč |
201% |
122% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
4.0 % |
3.64 % |
0% |
43% |
25 |
0% |
0% |
2 211 Kč |
- |
- |
| Listopad 2025 |
688 |
-10% |
-45% |
18 390 Kč |
-70% |
-76% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.1 % |
3.63 % |
-19% |
-17% |
25 |
0% |
0% |
736 Kč |
- |
- |
| Říjen 2025 |
762 |
-20% |
-14% |
61 289 Kč |
-18% |
13% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
4.2 % |
4.46 % |
-5% |
16% |
34 |
0% |
0% |
1 803 Kč |
- |
- |
| Září 2025 |
956 |
15% |
20% |
74 544 Kč |
55% |
31% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
4.8 % |
4.71 % |
1% |
-6% |
45 |
0% |
0% |
1 657 Kč |
- |
- |
| Srpen 2025 |
834 |
93% |
29% |
48 052 Kč |
16% |
41% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.5 % |
4.68 % |
-19% |
26% |
39 |
0% |
0% |
1 232 Kč |
- |
- |
| Červenec 2025 |
433 |
-34% |
-37% |
41 596 Kč |
28% |
-49% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
3.2 % |
5.77 % |
41% |
-6% |
25 |
0% |
0% |
1 664 Kč |
- |
- |
| Červen 2025 |
661 |
-4% |
-24% |
32 379 Kč |
-17% |
-63% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.0 % |
4.08 % |
-3% |
-12% |
27 |
0% |
0% |
1 199 Kč |
- |
- |
| Květen 2025 |
691 |
-16% |
0% |
38 908 Kč |
-12% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.5 % |
4.20 % |
4% |
0% |
29 |
0% |
0% |
1 342 Kč |
- |
- |
Bing Organic - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Květen 2026 |
43 |
-17% |
-53% |
22 526 Kč |
19% |
-18% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.3 % |
23.26 % |
73% |
41% |
10 |
0% |
0% |
2 253 Kč |
- |
- |
| Duben 2026 |
52 |
-43% |
-43% |
18 950 Kč |
-25% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.2 % |
13.46 % |
-32% |
106% |
7 |
0% |
0% |
2 707 Kč |
- |
- |
| Březen 2026 |
91 |
42% |
-13% |
25 242 Kč |
-54% |
85% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.3 % |
19.78 % |
-30% |
89% |
18 |
0% |
0% |
1 402 Kč |
- |
- |
| Únor 2026 |
64 |
-6% |
-46% |
55 211 Kč |
214% |
237% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
3.5 % |
28.12 % |
59% |
269% |
18 |
0% |
0% |
3 067 Kč |
- |
- |
| Leden 2026 |
68 |
100% |
-44% |
17 575 Kč |
343% |
-19% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.9 % |
17.65 % |
200% |
33% |
12 |
0% |
0% |
1 465 Kč |
- |
- |
| Prosinec 2025 |
34 |
-60% |
-66% |
3 965 Kč |
-90% |
-81% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.3 % |
5.88 % |
-65% |
-27% |
2 |
0% |
0% |
1 983 Kč |
- |
- |
| Listopad 2025 |
84 |
0% |
-27% |
40 781 Kč |
181% |
172% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.5 % |
16.67 % |
40% |
283% |
14 |
0% |
0% |
2 913 Kč |
- |
- |
| Říjen 2025 |
84 |
-8% |
-31% |
14 488 Kč |
-21% |
-46% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.0 % |
11.90 % |
-2% |
31% |
10 |
0% |
0% |
1 449 Kč |
- |
- |
| Září 2025 |
91 |
-2% |
36% |
18 282 Kč |
-40% |
60% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.2 % |
12.09 % |
-14% |
62% |
11 |
0% |
0% |
1 662 Kč |
- |
- |
| Srpen 2025 |
93 |
69% |
102% |
30 449 Kč |
248% |
145% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.6 % |
13.98 % |
54% |
61% |
13 |
0% |
0% |
2 342 Kč |
- |
- |
| Červenec 2025 |
55 |
-44% |
-20% |
8 747 Kč |
-41% |
7% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.7 % |
9.09 % |
-11% |
57% |
5 |
0% |
0% |
1 749 Kč |
- |
- |
| Červen 2025 |
98 |
8% |
21% |
14 923 Kč |
-46% |
-27% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.9 % |
10.20 % |
-38% |
-17% |
10 |
0% |
0% |
1 492 Kč |
- |
- |
| Květen 2025 |
91 |
-1% |
0% |
27 563 Kč |
191% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.8 % |
16.48 % |
153% |
0% |
15 |
0% |
0% |
1 838 Kč |
- |
- |
Heureka - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Květen 2026 |
1 136 |
-10% |
-15% |
42 260 Kč |
-12% |
-45% |
6 272 Kč |
-11% |
-50% |
14.84 % |
1% |
-9% |
2.4 % |
5.55 % |
-0% |
6% |
63 |
0% |
0% |
671 Kč |
- |
- |
| Duben 2026 |
1 260 |
-28% |
3% |
48 172 Kč |
-46% |
-43% |
7 044 Kč |
-22% |
-15% |
14.62 % |
46% |
48% |
3.1 % |
5.56 % |
-18% |
-1% |
70 |
0% |
0% |
688 Kč |
- |
- |
| Březen 2026 |
1 751 |
24% |
31% |
89 383 Kč |
27% |
52% |
8 976 Kč |
-13% |
22% |
10.04 % |
-31% |
-20% |
4.6 % |
6.74 % |
17% |
19% |
118 |
0% |
0% |
757 Kč |
- |
- |
| Únor 2026 |
1 412 |
-41% |
-12% |
70 425 Kč |
-43% |
-16% |
10 262 Kč |
-26% |
4% |
14.57 % |
30% |
24% |
4.4 % |
5.74 % |
-15% |
4% |
81 |
0% |
0% |
869 Kč |
- |
- |
| Leden 2026 |
2 376 |
22% |
17% |
123 473 Kč |
-22% |
92% |
13 800 Kč |
11% |
-1% |
11.18 % |
42% |
-49% |
6.6 % |
6.73 % |
12% |
43% |
160 |
0% |
0% |
772 Kč |
- |
- |
| Prosinec 2025 |
1 954 |
38% |
-7% |
158 236 Kč |
40% |
40% |
12 427 Kč |
50% |
-10% |
7.85 % |
7% |
-35% |
11.5 % |
6.04 % |
-6% |
-13% |
118 |
0% |
0% |
1 341 Kč |
- |
- |
| Listopad 2025 |
1 414 |
11% |
-25% |
113 123 Kč |
221% |
18% |
8 292 Kč |
32% |
-35% |
7.33 % |
-59% |
-45% |
6.8 % |
6.44 % |
58% |
11% |
91 |
0% |
0% |
1 243 Kč |
- |
- |
| Říjen 2025 |
1 277 |
-14% |
-9% |
35 284 Kč |
-49% |
-57% |
6 289 Kč |
-36% |
-21% |
17.82 % |
25% |
82% |
2.4 % |
4.07 % |
-20% |
-26% |
52 |
0% |
0% |
679 Kč |
- |
- |
| Září 2025 |
1 481 |
-13% |
39% |
68 948 Kč |
-5% |
9% |
9 823 Kč |
-21% |
42% |
14.25 % |
-17% |
30% |
4.4 % |
5.06 % |
-9% |
12% |
75 |
0% |
0% |
919 Kč |
- |
- |
| Srpen 2025 |
1 709 |
238% |
137% |
72 509 Kč |
232% |
399% |
12 479 Kč |
48% |
130% |
17.21 % |
-55% |
-54% |
3.7 % |
5.56 % |
-6% |
54% |
95 |
0% |
0% |
763 Kč |
- |
- |
| Červenec 2025 |
505 |
-55% |
-26% |
21 837 Kč |
-61% |
-54% |
8 404 Kč |
-11% |
85% |
38.49 % |
132% |
302% |
1.7 % |
5.94 % |
23% |
-3% |
30 |
0% |
0% |
728 Kč |
- |
- |
| Červen 2025 |
1 118 |
-16% |
18% |
56 691 Kč |
-26% |
-1% |
9 413 Kč |
-24% |
114% |
16.60 % |
2% |
116% |
3.4 % |
4.83 % |
-8% |
-33% |
54 |
0% |
0% |
1 050 Kč |
- |
- |
| Květen 2025 |
1 336 |
9% |
0% |
76 391 Kč |
-9% |
0% |
12 448 Kč |
50% |
0% |
16.29 % |
65% |
0% |
4.9 % |
5.24 % |
-7% |
0% |
70 |
0% |
0% |
1 091 Kč |
- |
- |
Zbozi.cz - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Květen 2026 |
552 |
-13% |
-53% |
40 093 Kč |
71% |
-46% |
6 551 Kč |
-1% |
-16% |
16.34 % |
-42% |
55% |
2.2 % |
6.16 % |
70% |
-28% |
34 |
0% |
0% |
1 179 Kč |
- |
- |
| Duben 2026 |
634 |
-42% |
-35% |
23 381 Kč |
-76% |
-67% |
6 588 Kč |
-29% |
7% |
28.18 % |
193% |
219% |
1.5 % |
3.63 % |
-48% |
-52% |
23 |
0% |
0% |
1 017 Kč |
- |
- |
| Březen 2026 |
1 085 |
8% |
1% |
96 135 Kč |
18% |
33% |
9 243 Kč |
-11% |
88% |
9.61 % |
-25% |
42% |
5.0 % |
6.91 % |
-6% |
-24% |
75 |
0% |
0% |
1 282 Kč |
- |
- |
| Únor 2026 |
1 005 |
-37% |
-15% |
81 655 Kč |
-13% |
8% |
10 438 Kč |
-17% |
92% |
12.78 % |
-4% |
78% |
5.1 % |
7.36 % |
-7% |
4% |
74 |
0% |
0% |
1 103 Kč |
- |
- |
| Leden 2026 |
1 599 |
36% |
14% |
93 810 Kč |
32% |
-26% |
12 507 Kč |
10% |
83% |
13.33 % |
-17% |
147% |
5.0 % |
7.88 % |
2% |
-15% |
126 |
0% |
0% |
745 Kč |
- |
- |
| Prosinec 2025 |
1 177 |
12% |
-16% |
71 142 Kč |
-17% |
-20% |
11 392 Kč |
4% |
74% |
16.01 % |
25% |
119% |
5.2 % |
7.73 % |
8% |
-22% |
91 |
0% |
0% |
782 Kč |
- |
- |
| Listopad 2025 |
1 052 |
37% |
-31% |
85 723 Kč |
119% |
-56% |
11 004 Kč |
26% |
67% |
12.84 % |
-43% |
279% |
5.2 % |
7.13 % |
21% |
-24% |
75 |
0% |
0% |
1 143 Kč |
- |
- |
| Říjen 2025 |
766 |
-2% |
-46% |
39 199 Kč |
-30% |
-74% |
8 764 Kč |
43% |
48% |
22.36 % |
105% |
469% |
2.7 % |
5.87 % |
2% |
-24% |
45 |
0% |
0% |
871 Kč |
- |
- |
| Září 2025 |
784 |
-46% |
-30% |
56 130 Kč |
-42% |
-49% |
6 136 Kč |
-64% |
4% |
10.93 % |
-38% |
104% |
3.6 % |
5.74 % |
-15% |
-4% |
45 |
0% |
0% |
1 247 Kč |
- |
- |
| Srpen 2025 |
1 458 |
224% |
77% |
96 371 Kč |
171% |
138% |
17 002 Kč |
890% |
205% |
17.64 % |
266% |
28% |
5.0 % |
6.72 % |
37% |
58% |
98 |
0% |
0% |
983 Kč |
- |
- |
| Červenec 2025 |
450 |
-67% |
-41% |
35 591 Kč |
-59% |
-3% |
1 717 Kč |
-85% |
-56% |
4.82 % |
-62% |
-55% |
2.7 % |
4.89 % |
-27% |
-12% |
22 |
0% |
0% |
1 618 Kč |
- |
- |
| Červen 2025 |
1 384 |
18% |
30% |
87 162 Kč |
18% |
96% |
11 172 Kč |
44% |
188% |
12.82 % |
22% |
47% |
5.3 % |
6.72 % |
-21% |
49% |
93 |
0% |
0% |
937 Kč |
- |
- |
| Květen 2025 |
1 171 |
21% |
0% |
73 862 Kč |
6% |
0% |
7 773 Kč |
26% |
0% |
10.52 % |
19% |
0% |
4.7 % |
8.54 % |
14% |
0% |
100 |
0% |
0% |
739 Kč |
- |
- |
E-mail - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Květen 2026 |
324 |
29% |
-46% |
136 473 Kč |
18% |
50% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
7.6 % |
18.21 % |
-8% |
124% |
59 |
0% |
0% |
2 313 Kč |
- |
- |
| Duben 2026 |
252 |
-39% |
-45% |
115 425 Kč |
9% |
128% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
7.5 % |
19.84 % |
42% |
167% |
50 |
0% |
0% |
2 309 Kč |
- |
- |
| Březen 2026 |
416 |
59% |
-23% |
105 698 Kč |
7% |
28% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
5.5 % |
13.94 % |
-17% |
78% |
58 |
0% |
0% |
1 822 Kč |
- |
- |
| Únor 2026 |
261 |
-28% |
-44% |
98 974 Kč |
-16% |
177% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
6.2 % |
16.86 % |
15% |
170% |
44 |
0% |
0% |
2 249 Kč |
- |
- |
| Leden 2026 |
363 |
27% |
-17% |
118 023 Kč |
88% |
332% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
6.3 % |
14.60 % |
43% |
205% |
53 |
0% |
0% |
2 227 Kč |
- |
- |
| Prosinec 2025 |
285 |
-11% |
-58% |
62 675 Kč |
23% |
72% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
4.6 % |
10.18 % |
-7% |
190% |
29 |
0% |
0% |
2 161 Kč |
- |
- |
| Listopad 2025 |
319 |
-34% |
-36% |
51 061 Kč |
-35% |
22% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
3.1 % |
10.97 % |
24% |
72% |
35 |
0% |
0% |
1 459 Kč |
- |
- |
| Říjen 2025 |
487 |
-7% |
24% |
78 823 Kč |
104% |
68% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
5.4 % |
8.83 % |
49% |
15% |
43 |
0% |
0% |
1 833 Kč |
- |
- |
| Září 2025 |
524 |
-38% |
27% |
38 723 Kč |
-56% |
6% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.5 % |
5.92 % |
1% |
-13% |
31 |
0% |
0% |
1 249 Kč |
- |
- |
| Srpen 2025 |
839 |
101% |
119% |
87 756 Kč |
-5% |
93% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
4.5 % |
5.84 % |
-55% |
-20% |
49 |
0% |
0% |
1 791 Kč |
- |
- |
| Červenec 2025 |
418 |
-28% |
22% |
92 477 Kč |
-5% |
146% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
7.1 % |
12.92 % |
49% |
85% |
54 |
0% |
0% |
1 713 Kč |
- |
- |
| Červen 2025 |
577 |
-4% |
114% |
97 638 Kč |
8% |
127% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
5.9 % |
8.67 % |
7% |
6% |
50 |
0% |
0% |
1 953 Kč |
- |
- |
| Květen 2025 |
603 |
32% |
0% |
90 771 Kč |
79% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
5.8 % |
8.13 % |
9% |
0% |
49 |
0% |
0% |
1 852 Kč |
- |
- |
Referral - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Květen 2026 |
246 |
43% |
6% |
39 136 Kč |
370% |
261% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.2 % |
2.85 % |
-30% |
-26% |
7 |
0% |
0% |
5 591 Kč |
- |
- |
| Duben 2026 |
172 |
-20% |
-34% |
8 331 Kč |
-54% |
5% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.5 % |
4.07 % |
-2% |
77% |
7 |
0% |
0% |
1 190 Kč |
- |
- |
| Březen 2026 |
216 |
39% |
29% |
18 263 Kč |
88% |
17% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.9 % |
4.17 % |
-8% |
-57% |
9 |
0% |
0% |
2 029 Kč |
- |
- |
| Únor 2026 |
155 |
13% |
-12% |
9 695 Kč |
-38% |
-53% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.6 % |
4.52 % |
-44% |
-43% |
7 |
0% |
0% |
1 385 Kč |
- |
- |
| Leden 2026 |
137 |
-36% |
-72% |
15 556 Kč |
-47% |
-62% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.8 % |
8.03 % |
72% |
20% |
11 |
0% |
0% |
1 414 Kč |
- |
- |
| Prosinec 2025 |
214 |
-28% |
-73% |
29 554 Kč |
57% |
-20% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.2 % |
4.67 % |
54% |
40% |
10 |
0% |
0% |
2 955 Kč |
- |
- |
| Listopad 2025 |
296 |
-4% |
-51% |
18 819 Kč |
104% |
-27% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.1 % |
3.04 % |
17% |
-16% |
9 |
0% |
0% |
2 091 Kč |
- |
- |
| Říjen 2025 |
308 |
7% |
-35% |
9 210 Kč |
-62% |
-62% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.6 % |
2.60 % |
-38% |
-39% |
8 |
0% |
0% |
1 151 Kč |
- |
- |
| Září 2025 |
288 |
23% |
-47% |
24 092 Kč |
81% |
-63% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.5 % |
4.17 % |
39% |
-42% |
12 |
0% |
0% |
2 008 Kč |
- |
- |
| Srpen 2025 |
234 |
1% |
-44% |
13 318 Kč |
-7% |
-76% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.7 % |
2.99 % |
-37% |
-66% |
7 |
0% |
0% |
1 903 Kč |
- |
- |
| Červenec 2025 |
232 |
-42% |
-35% |
14 259 Kč |
9% |
-80% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.1 % |
4.74 % |
137% |
-53% |
11 |
0% |
0% |
1 296 Kč |
- |
- |
| Červen 2025 |
400 |
72% |
23% |
13 030 Kč |
20% |
-66% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.8 % |
2.00 % |
-48% |
-68% |
8 |
0% |
0% |
1 629 Kč |
- |
- |
| Květen 2025 |
233 |
-11% |
0% |
10 847 Kč |
37% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.7 % |
3.86 % |
68% |
0% |
9 |
0% |
0% |
1 205 Kč |
- |
- |
Firmy.cz - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Květen 2026 |
34 |
-26% |
-57% |
18 102 Kč |
443% |
-46% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.0 % |
17.65 % |
306% |
27% |
6 |
0% |
0% |
3 017 Kč |
- |
- |
| Duben 2026 |
46 |
-36% |
-10% |
3 332 Kč |
-82% |
-66% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.2 % |
4.35 % |
-48% |
-63% |
2 |
0% |
0% |
1 666 Kč |
- |
- |
| Březen 2026 |
72 |
50% |
-12% |
18 290 Kč |
100% |
-12% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.9 % |
8.33 % |
100% |
-24% |
6 |
0% |
0% |
3 048 Kč |
- |
- |
| Únor 2026 |
48 |
-25% |
-42% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Leden 2026 |
64 |
21% |
-35% |
22 867 Kč |
41% |
362% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.2 % |
10.94 % |
-17% |
171% |
7 |
0% |
0% |
3 267 Kč |
- |
- |
| Prosinec 2025 |
53 |
8% |
-41% |
16 255 Kč |
25% |
21% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.2 % |
13.21 % |
-8% |
98% |
7 |
0% |
0% |
2 322 Kč |
- |
- |
| Listopad 2025 |
49 |
-27% |
-57% |
13 016 Kč |
-2% |
-35% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.8 % |
14.29 % |
60% |
61% |
7 |
0% |
0% |
1 859 Kč |
- |
- |
| Říjen 2025 |
67 |
-23% |
-24% |
13 251 Kč |
-14% |
-2% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.9 % |
8.96 % |
-22% |
31% |
6 |
0% |
0% |
2 208 Kč |
- |
- |
| Září 2025 |
87 |
-28% |
53% |
15 440 Kč |
-24% |
-21% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.0 % |
11.49 % |
16% |
31% |
10 |
0% |
0% |
1 544 Kč |
- |
- |
| Srpen 2025 |
121 |
142% |
218% |
20 387 Kč |
26% |
120% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.1 % |
9.92 % |
-29% |
-25% |
12 |
0% |
0% |
1 699 Kč |
- |
- |
| Červenec 2025 |
50 |
-31% |
-6% |
16 197 Kč |
-54% |
231% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.2 % |
14.00 % |
1% |
86% |
7 |
0% |
0% |
2 314 Kč |
- |
- |
| Červen 2025 |
72 |
-9% |
6% |
35 356 Kč |
6% |
60% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.1 % |
13.89 % |
-0% |
57% |
10 |
0% |
0% |
3 536 Kč |
- |
- |
| Květen 2025 |
79 |
55% |
0% |
33 303 Kč |
241% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.1 % |
13.92 % |
18% |
0% |
11 |
0% |
0% |
3 028 Kč |
- |
- |