Základní přehled
Návštěvy
4 247
-29.8% M
+111.0% R
Tržby
458 517 Kč
+3.1% M
-5.1% R
Konverzní poměr
3.84%
+47.1% M
-39.2% R
Transakce
163
+3.2% M
+28.3% R
Průměrná objednávka
2 813 Kč
-0.0% M
-26.1% R
Hodnota návštěvy
107.96 Kč
+47.0% M
-55.0% R
Náklady
37 838 Kč
-6.2% M
+100.0% R
PNO
8.25%
-9.1% M
+100.0% R
Marketingové kanály
Metriky:
−
Návštěvy
−
Tržby
−
Náklady
−
PNO
−
Podíl
+
CR %
+
Transakce
+
AOV
| Zdroj |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
|
Direct
|
680 |
-37% |
21% |
137 379 Kč |
-21% |
-50% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
6.91 % |
21% |
-11% |
47 |
-24% |
7% |
2 923 Kč |
4% |
-53% |
30.0 % |
|
Google Ads
|
2 400 |
-35% |
26567% |
173 864 Kč |
-15% |
100% |
29 804 Kč |
-7% |
100% |
17.14 % |
10% |
100% |
2.67 % |
57% |
100% |
64 |
2% |
100% |
2 717 Kč |
-17% |
100% |
37.9 % |
|
Sklik
|
151 |
-36% |
100% |
17 223 Kč |
-22% |
100% |
2 415 Kč |
20% |
100% |
14.02 % |
54% |
100% |
3.97 % |
35% |
100% |
6 |
-14% |
100% |
2 870 Kč |
-9% |
100% |
3.8 % |
|
Facebook Ads
|
151 |
100% |
100% |
1 320 Kč |
100% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.66 % |
100% |
100% |
1 |
100% |
100% |
1 320 Kč |
100% |
100% |
0.3 % |
|
Google Organic
|
471 |
12% |
-54% |
74 769 Kč |
203% |
-39% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
4.25 % |
38% |
1% |
20 |
54% |
-53% |
3 738 Kč |
97% |
32% |
16.3 % |
|
Bing Organic
|
34 |
48% |
-17% |
12 275 Kč |
51% |
174% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
23.53 % |
80% |
865% |
8 |
167% |
700% |
1 534 Kč |
-44% |
-66% |
2.7 % |
|
Facebook Organic
|
142 |
-63% |
230% |
928 Kč |
86% |
100% |
5 002 Kč |
-20% |
100% |
538.96 % |
-57% |
100% |
0.70 % |
174% |
100% |
1 |
0% |
100% |
928 Kč |
86% |
100% |
0.2 % |
|
Zbozi.cz
|
29 |
222% |
100% |
810 Kč |
140% |
100% |
617 Kč |
277% |
100% |
76.18 % |
57% |
100% |
6.90 % |
-69% |
100% |
2 |
0% |
100% |
405 Kč |
140% |
100% |
0.2 % |
|
E-mail
|
51 |
76% |
76% |
25 201 Kč |
500% |
99% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
11.76 % |
71% |
-15% |
6 |
200% |
50% |
4 200 Kč |
100% |
33% |
5.5 % |
|
Referral
|
50 |
25% |
-76% |
2 777 Kč |
137% |
-96% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
4.00 % |
60% |
-75% |
2 |
100% |
-94% |
1 389 Kč |
18% |
-34% |
0.6 % |
|
Firmy.cz
|
5 |
0% |
-72% |
4 871 Kč |
100% |
216% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
20.00 % |
100% |
260% |
1 |
100% |
0% |
4 871 Kč |
100% |
216% |
1.1 % |
| Celkem |
4 247 |
-30% |
111% |
458 517 Kč |
3% |
-5% |
37 838 Kč |
-6% |
100% |
8.25 % |
-9% |
100% |
3.84 % |
47% |
-39% |
163 |
3% |
28% |
2 813 Kč |
-0% |
-26% |
100.0 % |
Direct - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Duben 2026 |
659 |
-39% |
20% |
135 790 Kč |
-22% |
-50% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
32.2 % |
6.98 % |
22% |
-13% |
46 |
0% |
0% |
2 952 Kč |
- |
- |
| Březen 2026 |
1 084 |
53% |
69% |
174 936 Kč |
-10% |
27% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
39.3 % |
5.72 % |
-43% |
-11% |
62 |
0% |
0% |
2 822 Kč |
- |
- |
| Únor 2026 |
709 |
-44% |
44% |
193 669 Kč |
46% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
51.4 % |
10.01 % |
144% |
45% |
71 |
0% |
0% |
2 728 Kč |
- |
- |
| Leden 2026 |
1 269 |
48% |
172% |
132 596 Kč |
-56% |
10% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
45.9 % |
4.10 % |
-41% |
-45% |
52 |
0% |
0% |
2 550 Kč |
- |
- |
| Prosinec 2025 |
859 |
-13% |
101% |
304 497 Kč |
428% |
333% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
62.2 % |
6.98 % |
82% |
-10% |
60 |
0% |
0% |
5 075 Kč |
- |
- |
| Listopad 2025 |
989 |
27% |
68% |
57 629 Kč |
-79% |
-53% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
27.1 % |
3.84 % |
-50% |
-37% |
38 |
0% |
0% |
1 517 Kč |
- |
- |
| Říjen 2025 |
781 |
-6% |
50% |
268 882 Kč |
1% |
92% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
62.4 % |
7.68 % |
-31% |
25% |
60 |
0% |
0% |
4 481 Kč |
- |
- |
| Září 2025 |
832 |
8% |
59% |
265 783 Kč |
25% |
149% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
62.7 % |
11.06 % |
26% |
45% |
92 |
0% |
0% |
2 889 Kč |
- |
- |
| Srpen 2025 |
773 |
-2% |
30% |
213 424 Kč |
15% |
61% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
53.4 % |
8.80 % |
17% |
24% |
68 |
0% |
0% |
3 139 Kč |
- |
- |
| Červenec 2025 |
787 |
4% |
64% |
185 274 Kč |
10% |
75% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
47.1 % |
7.50 % |
1% |
-14% |
59 |
0% |
0% |
3 140 Kč |
- |
- |
| Červen 2025 |
756 |
17% |
49% |
167 924 Kč |
-9% |
77% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
42.1 % |
7.41 % |
-4% |
-12% |
56 |
0% |
0% |
2 999 Kč |
- |
- |
| Květen 2025 |
645 |
17% |
18% |
185 062 Kč |
-32% |
42% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
49.0 % |
7.75 % |
-3% |
17% |
50 |
0% |
0% |
3 701 Kč |
- |
- |
| Duben 2025 |
549 |
-14% |
0% |
272 901 Kč |
99% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
58.8 % |
8.01 % |
25% |
0% |
44 |
0% |
0% |
6 202 Kč |
- |
- |
Google Ads - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Duben 2026 |
2 312 |
-38% |
25589% |
142 760 Kč |
-31% |
100% |
28 639 Kč |
-10% |
100% |
20.06 % |
29% |
100% |
33.9 % |
2.55 % |
51% |
100% |
59 |
0% |
0% |
2 420 Kč |
- |
- |
| Březen 2026 |
3 724 |
23% |
100% |
205 637 Kč |
115% |
100% |
31 924 Kč |
8% |
100% |
15.52 % |
-50% |
100% |
46.3 % |
1.69 % |
-7% |
100% |
63 |
0% |
0% |
3 264 Kč |
- |
- |
| Únor 2026 |
3 033 |
-39% |
100% |
95 486 Kč |
15% |
100% |
29 557 Kč |
-19% |
100% |
30.95 % |
-30% |
100% |
25.4 % |
1.81 % |
78% |
100% |
55 |
0% |
0% |
1 736 Kč |
- |
- |
| Leden 2026 |
5 002 |
21% |
100% |
83 015 Kč |
-12% |
100% |
36 668 Kč |
20% |
100% |
44.17 % |
36% |
100% |
28.7 % |
1.02 % |
-30% |
100% |
51 |
0% |
0% |
1 628 Kč |
- |
- |
| Prosinec 2025 |
4 136 |
-2% |
100% |
94 067 Kč |
66% |
100% |
30 463 Kč |
16% |
100% |
32.38 % |
-30% |
100% |
19.2 % |
1.45 % |
38% |
100% |
60 |
0% |
0% |
1 568 Kč |
- |
- |
| Listopad 2025 |
4 199 |
41% |
100% |
56 667 Kč |
-47% |
100% |
26 287 Kč |
2% |
100% |
46.39 % |
92% |
100% |
26.6 % |
1.05 % |
-39% |
100% |
44 |
0% |
0% |
1 288 Kč |
- |
- |
| Říjen 2025 |
2 975 |
2% |
100% |
106 805 Kč |
-5% |
100% |
25 741 Kč |
-18% |
100% |
24.10 % |
-14% |
100% |
24.8 % |
1.71 % |
-8% |
100% |
51 |
0% |
0% |
2 094 Kč |
- |
- |
| Září 2025 |
2 912 |
10% |
100% |
112 927 Kč |
-9% |
100% |
31 493 Kč |
-26% |
100% |
27.89 % |
-19% |
100% |
26.6 % |
1.85 % |
-21% |
100% |
54 |
0% |
0% |
2 091 Kč |
- |
- |
| Srpen 2025 |
2 644 |
11% |
100% |
124 312 Kč |
115% |
100% |
42 664 Kč |
-13% |
100% |
34.32 % |
-60% |
100% |
31.1 % |
2.34 % |
47% |
100% |
62 |
0% |
0% |
2 005 Kč |
- |
- |
| Červenec 2025 |
2 381 |
92% |
100% |
57 773 Kč |
11% |
100% |
49 301 Kč |
16% |
100% |
85.34 % |
4% |
100% |
14.7 % |
1.60 % |
-34% |
100% |
38 |
0% |
0% |
1 520 Kč |
- |
- |
| Červen 2025 |
1 240 |
84% |
100% |
51 869 Kč |
246% |
100% |
42 661 Kč |
349% |
100% |
82.25 % |
30% |
100% |
13.0 % |
2.42 % |
104% |
100% |
30 |
0% |
0% |
1 729 Kč |
- |
- |
| Květen 2025 |
675 |
7400% |
100% |
14 980 Kč |
100% |
100% |
9 499 Kč |
100% |
100% |
63.41 % |
100% |
100% |
4.0 % |
1.19 % |
100% |
100% |
8 |
0% |
0% |
1 873 Kč |
- |
- |
| Duben 2025 |
9 |
100% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
Sklik - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Duben 2026 |
147 |
-38% |
100% |
17 223 Kč |
-22% |
100% |
2 328 Kč |
16% |
100% |
13.52 % |
49% |
100% |
4.1 % |
4.08 % |
38% |
100% |
6 |
0% |
0% |
2 870 Kč |
- |
- |
| Březen 2026 |
237 |
6% |
100% |
22 082 Kč |
317% |
100% |
2 006 Kč |
-27% |
100% |
9.08 % |
-83% |
100% |
5.0 % |
2.95 % |
65% |
100% |
7 |
0% |
0% |
3 155 Kč |
- |
- |
| Únor 2026 |
223 |
-55% |
100% |
5 292 Kč |
48% |
100% |
2 766 Kč |
-36% |
100% |
52.27 % |
-57% |
100% |
1.4 % |
1.79 % |
791% |
100% |
4 |
0% |
0% |
1 323 Kč |
- |
- |
| Leden 2026 |
497 |
17% |
100% |
3 573 Kč |
-60% |
100% |
4 325 Kč |
52% |
100% |
121.05 % |
276% |
100% |
1.2 % |
0.20 % |
-83% |
100% |
1 |
0% |
0% |
3 573 Kč |
- |
- |
| Prosinec 2025 |
423 |
311% |
100% |
8 852 Kč |
-11% |
100% |
2 849 Kč |
635% |
100% |
32.18 % |
729% |
100% |
1.8 % |
1.18 % |
-70% |
100% |
5 |
0% |
0% |
1 770 Kč |
- |
- |
| Listopad 2025 |
103 |
390% |
100% |
9 977 Kč |
100% |
100% |
387 Kč |
3075% |
100% |
3.88 % |
100% |
100% |
4.7 % |
3.88 % |
100% |
100% |
4 |
0% |
0% |
2 494 Kč |
- |
- |
| Říjen 2025 |
21 |
-74% |
100% |
0 Kč |
-100% |
0% |
12 Kč |
-95% |
100% |
0.00 % |
-100% |
0% |
0.0 % |
0.00 % |
-100% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Září 2025 |
81 |
138% |
100% |
5 315 Kč |
410% |
100% |
267 Kč |
-36% |
100% |
5.03 % |
-88% |
100% |
1.3 % |
7.41 % |
152% |
100% |
6 |
0% |
0% |
886 Kč |
- |
- |
| Srpen 2025 |
34 |
-26% |
100% |
1 042 Kč |
-62% |
100% |
420 Kč |
-49% |
100% |
40.34 % |
34% |
100% |
0.3 % |
2.94 % |
-55% |
100% |
1 |
0% |
0% |
1 042 Kč |
- |
- |
| Červenec 2025 |
46 |
92% |
100% |
2 719 Kč |
100% |
100% |
817 Kč |
536% |
100% |
30.05 % |
100% |
100% |
0.7 % |
6.52 % |
100% |
100% |
3 |
0% |
0% |
906 Kč |
- |
- |
| Červen 2025 |
24 |
100% |
100% |
0 Kč |
0% |
0% |
128 Kč |
100% |
100% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Květen 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Duben 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
Facebook Ads - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Duben 2026 |
151 |
100% |
100% |
1 320 Kč |
100% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.3 % |
0.66 % |
100% |
100% |
1 |
0% |
0% |
1 320 Kč |
- |
- |
| Březen 2026 |
0 |
-100% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Únor 2026 |
34 |
-36% |
100% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Leden 2026 |
53 |
100% |
100% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Prosinec 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Listopad 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Říjen 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Září 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Srpen 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Červenec 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Červen 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Květen 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Duben 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
Google Organic - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Duben 2026 |
452 |
7% |
-54% |
73 818 Kč |
199% |
-32% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
17.5 % |
4.20 % |
36% |
1% |
19 |
0% |
0% |
3 885 Kč |
- |
- |
| Březen 2026 |
422 |
12% |
-60% |
24 701 Kč |
-47% |
-80% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
5.6 % |
3.08 % |
-17% |
-31% |
13 |
0% |
0% |
1 900 Kč |
- |
- |
| Únor 2026 |
377 |
-29% |
-46% |
46 301 Kč |
-13% |
-47% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
12.3 % |
3.71 % |
182% |
7% |
14 |
0% |
0% |
3 307 Kč |
- |
- |
| Leden 2026 |
532 |
2% |
-18% |
52 990 Kč |
-11% |
-43% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
18.3 % |
1.32 % |
-51% |
-63% |
7 |
0% |
0% |
7 570 Kč |
- |
- |
| Prosinec 2025 |
520 |
-12% |
-23% |
59 343 Kč |
6% |
43% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
12.1 % |
2.69 % |
-12% |
-27% |
14 |
0% |
0% |
4 239 Kč |
- |
- |
| Listopad 2025 |
588 |
53% |
-4% |
56 021 Kč |
107% |
-47% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
26.3 % |
3.06 % |
-21% |
-38% |
18 |
0% |
0% |
3 112 Kč |
- |
- |
| Říjen 2025 |
385 |
-19% |
-50% |
27 040 Kč |
-13% |
-78% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
6.3 % |
3.90 % |
55% |
-19% |
15 |
0% |
0% |
1 803 Kč |
- |
- |
| Září 2025 |
477 |
19% |
-6% |
31 070 Kč |
37% |
-63% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
7.3 % |
2.52 % |
-37% |
-56% |
12 |
0% |
0% |
2 589 Kč |
- |
- |
| Srpen 2025 |
402 |
-27% |
-12% |
22 678 Kč |
-81% |
-76% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
5.7 % |
3.98 % |
-36% |
-9% |
16 |
0% |
0% |
1 417 Kč |
- |
- |
| Červenec 2025 |
549 |
-9% |
22% |
121 766 Kč |
-7% |
37% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
30.9 % |
6.19 % |
-22% |
26% |
34 |
0% |
0% |
3 581 Kč |
- |
- |
| Červen 2025 |
603 |
-36% |
40% |
130 929 Kč |
14% |
97% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
32.9 % |
7.96 % |
135% |
56% |
48 |
0% |
0% |
2 728 Kč |
- |
- |
| Květen 2025 |
944 |
-4% |
74% |
115 036 Kč |
7% |
57% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
30.5 % |
3.39 % |
-19% |
15% |
32 |
0% |
0% |
3 595 Kč |
- |
- |
| Duben 2025 |
983 |
-7% |
0% |
107 856 Kč |
-11% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
23.2 % |
4.17 % |
-6% |
0% |
41 |
0% |
0% |
2 631 Kč |
- |
- |
Bing Organic - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Duben 2026 |
34 |
48% |
-11% |
12 275 Kč |
51% |
174% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.9 % |
23.53 % |
80% |
794% |
8 |
0% |
0% |
1 534 Kč |
- |
- |
| Březen 2026 |
23 |
35% |
-26% |
8 153 Kč |
-8% |
39% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.8 % |
13.04 % |
122% |
102% |
3 |
0% |
0% |
2 718 Kč |
- |
- |
| Únor 2026 |
17 |
-66% |
-53% |
8 833 Kč |
1291% |
21% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.3 % |
5.88 % |
194% |
-58% |
1 |
0% |
0% |
8 833 Kč |
- |
- |
| Leden 2026 |
50 |
85% |
138% |
635 Kč |
-88% |
-87% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.2 % |
2.00 % |
-46% |
-79% |
1 |
0% |
0% |
635 Kč |
- |
- |
| Prosinec 2025 |
27 |
-52% |
93% |
5 121 Kč |
-15% |
351% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.0 % |
3.70 % |
-65% |
-48% |
1 |
0% |
0% |
5 121 Kč |
- |
- |
| Listopad 2025 |
56 |
155% |
273% |
6 023 Kč |
30% |
-20% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.8 % |
10.71 % |
-41% |
-20% |
6 |
0% |
0% |
1 004 Kč |
- |
- |
| Říjen 2025 |
22 |
-46% |
5% |
4 622 Kč |
23% |
-74% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.1 % |
18.18 % |
86% |
-5% |
4 |
0% |
0% |
1 155 Kč |
- |
- |
| Září 2025 |
41 |
64% |
128% |
3 758 Kč |
-74% |
-71% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.9 % |
9.76 % |
-19% |
-56% |
4 |
0% |
0% |
939 Kč |
- |
- |
| Srpen 2025 |
25 |
-19% |
19% |
14 373 Kč |
108% |
575% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
3.6 % |
12.00 % |
86% |
152% |
3 |
0% |
0% |
4 791 Kč |
- |
- |
| Červenec 2025 |
31 |
3% |
72% |
6 904 Kč |
100% |
29% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.8 % |
6.45 % |
100% |
-42% |
2 |
0% |
0% |
3 452 Kč |
- |
- |
| Červen 2025 |
30 |
30% |
76% |
0 Kč |
-100% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Květen 2025 |
23 |
-39% |
5% |
1 960 Kč |
-56% |
-71% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.5 % |
8.70 % |
230% |
-4% |
2 |
0% |
0% |
980 Kč |
- |
- |
| Duben 2025 |
38 |
23% |
0% |
4 482 Kč |
-24% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.0 % |
2.63 % |
-59% |
0% |
1 |
0% |
0% |
4 482 Kč |
- |
- |
Facebook Organic - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Duben 2026 |
131 |
-66% |
205% |
928 Kč |
86% |
100% |
4 808 Kč |
-23% |
100% |
518.07 % |
-59% |
100% |
0.2 % |
0.76 % |
197% |
100% |
1 |
0% |
0% |
928 Kč |
- |
- |
| Březen 2026 |
389 |
924% |
2493% |
498 Kč |
-23% |
100% |
6 246 Kč |
322% |
100% |
1254.19 % |
447% |
100% |
0.1 % |
0.26 % |
-90% |
100% |
1 |
0% |
0% |
498 Kč |
- |
- |
| Únor 2026 |
38 |
-60% |
52% |
646 Kč |
100% |
100% |
1 481 Kč |
100% |
100% |
229.26 % |
100% |
100% |
0.2 % |
2.63 % |
100% |
100% |
1 |
0% |
0% |
646 Kč |
- |
- |
| Leden 2026 |
94 |
141% |
154% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Prosinec 2025 |
39 |
-15% |
290% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Listopad 2025 |
46 |
130% |
-28% |
0 Kč |
0% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Říjen 2025 |
20 |
-55% |
25% |
0 Kč |
-100% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Září 2025 |
44 |
389% |
83% |
1 107 Kč |
100% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.3 % |
2.27 % |
100% |
100% |
1 |
0% |
0% |
1 107 Kč |
- |
- |
| Srpen 2025 |
9 |
-57% |
-36% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Červenec 2025 |
21 |
31% |
-53% |
0 Kč |
0% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Červen 2025 |
16 |
167% |
-30% |
0 Kč |
0% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Květen 2025 |
6 |
-86% |
-70% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Duben 2025 |
43 |
187% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
Zbozi.cz - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Duben 2026 |
29 |
222% |
100% |
810 Kč |
140% |
100% |
590 Kč |
260% |
100% |
72.85 % |
50% |
100% |
0.2 % |
6.90 % |
-69% |
100% |
2 |
0% |
0% |
405 Kč |
- |
- |
| Březen 2026 |
9 |
-71% |
100% |
338 Kč |
100% |
100% |
164 Kč |
-68% |
100% |
48.43 % |
100% |
100% |
0.1 % |
22.22 % |
100% |
100% |
2 |
0% |
0% |
169 Kč |
- |
- |
| Únor 2026 |
31 |
15% |
100% |
0 Kč |
-100% |
0% |
508 Kč |
65% |
100% |
0.00 % |
-100% |
0% |
0.0 % |
0.00 % |
-100% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Leden 2026 |
27 |
-27% |
100% |
1 943 Kč |
100% |
100% |
307 Kč |
-49% |
100% |
15.81 % |
100% |
100% |
0.7 % |
7.41 % |
100% |
100% |
2 |
0% |
0% |
971 Kč |
- |
- |
| Prosinec 2025 |
37 |
-10% |
100% |
0 Kč |
-100% |
0% |
601 Kč |
-12% |
100% |
0.00 % |
-100% |
0% |
0.0 % |
0.00 % |
-100% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Listopad 2025 |
41 |
486% |
100% |
1 193 Kč |
100% |
100% |
682 Kč |
74% |
100% |
57.15 % |
100% |
100% |
0.6 % |
2.44 % |
100% |
100% |
1 |
0% |
0% |
1 193 Kč |
- |
- |
| Říjen 2025 |
7 |
100% |
100% |
0 Kč |
0% |
0% |
392 Kč |
-22% |
100% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Září 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
500 Kč |
100% |
100% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Srpen 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Červenec 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Červen 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Květen 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Duben 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
E-mail - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Duben 2026 |
50 |
72% |
85% |
21 497 Kč |
412% |
70% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
5.1 % |
10.00 % |
45% |
-32% |
5 |
0% |
0% |
4 299 Kč |
- |
- |
| Březen 2026 |
29 |
-6% |
-40% |
4 200 Kč |
26% |
-8% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.9 % |
6.90 % |
-29% |
10% |
2 |
0% |
0% |
2 100 Kč |
- |
- |
| Únor 2026 |
31 |
-33% |
138% |
3 336 Kč |
-72% |
-42% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.9 % |
9.68 % |
11% |
-58% |
3 |
0% |
0% |
1 112 Kč |
- |
- |
| Leden 2026 |
46 |
-76% |
360% |
11 824 Kč |
1% |
-19% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
4.1 % |
8.70 % |
111% |
-71% |
4 |
0% |
0% |
2 956 Kč |
- |
- |
| Prosinec 2025 |
194 |
39% |
1193% |
11 657 Kč |
-11% |
-62% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.4 % |
4.12 % |
-42% |
-69% |
8 |
0% |
0% |
1 457 Kč |
- |
- |
| Listopad 2025 |
140 |
460% |
2233% |
13 075 Kč |
242% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
6.1 % |
7.14 % |
-11% |
100% |
10 |
0% |
0% |
1 307 Kč |
- |
- |
| Říjen 2025 |
25 |
-40% |
39% |
3 822 Kč |
131% |
-39% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.9 % |
8.00 % |
236% |
-28% |
2 |
0% |
0% |
1 911 Kč |
- |
- |
| Září 2025 |
42 |
20% |
121% |
1 654 Kč |
100% |
-90% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.4 % |
2.38 % |
100% |
-89% |
1 |
0% |
0% |
1 654 Kč |
- |
- |
| Srpen 2025 |
35 |
-3% |
192% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Červenec 2025 |
36 |
-20% |
200% |
483 Kč |
-96% |
-59% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.1 % |
2.78 % |
-58% |
-67% |
1 |
0% |
0% |
483 Kč |
- |
- |
| Červen 2025 |
45 |
55% |
181% |
12 735 Kč |
218% |
-8% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
3.2 % |
6.67 % |
-52% |
-73% |
3 |
0% |
0% |
4 245 Kč |
- |
- |
| Květen 2025 |
29 |
7% |
93% |
4 006 Kč |
-68% |
163% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.1 % |
13.79 % |
-7% |
3% |
4 |
0% |
0% |
1 002 Kč |
- |
- |
| Duben 2025 |
27 |
-44% |
0% |
12 644 Kč |
177% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.7 % |
14.81 % |
137% |
0% |
4 |
0% |
0% |
3 161 Kč |
- |
- |
Referral - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Duben 2026 |
49 |
22% |
-76% |
2 777 Kč |
137% |
-96% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.7 % |
4.08 % |
63% |
-74% |
2 |
0% |
0% |
1 389 Kč |
- |
- |
| Březen 2026 |
40 |
-44% |
-80% |
1 174 Kč |
-79% |
-96% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.3 % |
2.50 % |
-11% |
-71% |
1 |
0% |
0% |
1 174 Kč |
- |
- |
| Únor 2026 |
71 |
54% |
-50% |
5 485 Kč |
100% |
-92% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.5 % |
2.82 % |
100% |
-79% |
2 |
0% |
0% |
2 742 Kč |
- |
- |
| Leden 2026 |
46 |
-15% |
-69% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Prosinec 2025 |
54 |
-41% |
-74% |
840 Kč |
-47% |
-99% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.2 % |
1.85 % |
-16% |
-74% |
1 |
0% |
0% |
840 Kč |
- |
- |
| Listopad 2025 |
91 |
225% |
-56% |
1 599 Kč |
-69% |
-99% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.8 % |
2.20 % |
-69% |
-85% |
2 |
0% |
0% |
800 Kč |
- |
- |
| Říjen 2025 |
28 |
-44% |
-87% |
5 196 Kč |
100% |
-94% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.2 % |
7.14 % |
100% |
-42% |
2 |
0% |
0% |
2 598 Kč |
- |
- |
| Září 2025 |
50 |
0% |
-67% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Srpen 2025 |
50 |
-37% |
-67% |
728 Kč |
-94% |
-98% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.2 % |
2.00 % |
-77% |
-82% |
1 |
0% |
0% |
728 Kč |
- |
- |
| Červenec 2025 |
79 |
-18% |
-43% |
12 631 Kč |
-53% |
-89% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
3.2 % |
8.86 % |
-23% |
-39% |
7 |
0% |
0% |
1 804 Kč |
- |
- |
| Červen 2025 |
96 |
-26% |
-38% |
26 726 Kč |
-43% |
-53% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
6.7 % |
11.46 % |
14% |
18% |
11 |
0% |
0% |
2 430 Kč |
- |
- |
| Květen 2025 |
129 |
-36% |
12% |
47 155 Kč |
-27% |
11% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
12.5 % |
10.08 % |
-35% |
5% |
13 |
0% |
0% |
3 627 Kč |
- |
- |
| Duben 2025 |
200 |
1% |
0% |
64 898 Kč |
97% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
14.0 % |
15.50 % |
81% |
0% |
31 |
0% |
0% |
2 093 Kč |
- |
- |
Firmy.cz - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Duben 2026 |
4 |
-20% |
-78% |
4 871 Kč |
100% |
216% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.2 % |
25.00 % |
100% |
350% |
1 |
0% |
0% |
4 871 Kč |
- |
- |
| Březen 2026 |
5 |
-80% |
-81% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Únor 2026 |
25 |
39% |
-7% |
4 301 Kč |
586% |
66% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.1 % |
12.00 % |
116% |
62% |
3 |
0% |
0% |
1 434 Kč |
- |
- |
| Leden 2026 |
18 |
-14% |
-28% |
627 Kč |
100% |
-92% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.2 % |
5.56 % |
100% |
-65% |
1 |
0% |
0% |
627 Kč |
- |
- |
| Prosinec 2025 |
21 |
162% |
62% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Listopad 2025 |
8 |
-65% |
-90% |
1 689 Kč |
-87% |
169% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.8 % |
12.50 % |
-42% |
912% |
1 |
0% |
0% |
1 689 Kč |
- |
- |
| Říjen 2025 |
23 |
10% |
0% |
12 744 Kč |
828% |
26% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
3.0 % |
21.74 % |
128% |
25% |
5 |
0% |
0% |
2 549 Kč |
- |
- |
| Září 2025 |
21 |
-22% |
425% |
1 374 Kč |
-89% |
185% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.3 % |
9.52 % |
-14% |
-62% |
2 |
0% |
0% |
687 Kč |
- |
- |
| Srpen 2025 |
27 |
286% |
575% |
12 625 Kč |
100% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
3.2 % |
11.11 % |
100% |
100% |
3 |
0% |
0% |
4 208 Kč |
- |
- |
| Červenec 2025 |
7 |
-30% |
75% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Červen 2025 |
10 |
-50% |
233% |
350 Kč |
-77% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.1 % |
10.00 % |
100% |
100% |
1 |
0% |
0% |
350 Kč |
- |
- |
| Květen 2025 |
20 |
11% |
1900% |
1 543 Kč |
-0% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.4 % |
5.00 % |
-10% |
100% |
1 |
0% |
0% |
1 543 Kč |
- |
- |
| Duben 2025 |
18 |
-33% |
0% |
1 543 Kč |
-75% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.3 % |
5.56 % |
-25% |
0% |
1 |
0% |
0% |
1 543 Kč |
- |
- |