Report výsledků e-shopu Udirny.cz

Výsledky za Únor 2026

PavelTlapak.cz
2026-01-29 – 2026-02-28

Základní přehled

Návštěvy
61 152
+7.0% M +22.5% R
Tržby
2 811 190 Kč
-17.6% M -5.1% R
Profit
386 041 Kč
-41.8% M -2.5% R
Konverzní poměr
1.11%
-9.3% M -10.9% R
Transakce
680
-3.0% M +9.1% R
Průměrná objednávka
4 134 Kč
-15.0% M -13.0% R
Hodnota návštěvy
45.97 Kč
-23.0% M -22.5% R
Náklady
488 673 Kč
-0.7% M +37.3% R
PNO
17.38%
+20.5% M +44.7% R
POAS
179.00
-23.8% M -15.3% R

Marketingové kanály

Metriky:
Návštěvy
Tržby
Profit
Náklady
PNO
POAS
+ Podíl
+ CR %
+ Transakce
+ AOV
Zdroj Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Direct 3 231 4% -6% 413 762 Kč 6% -9% 140 327 Kč 9% 28% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.86 % -23% -11% 60 -20% -17% 6 896 Kč 32% 9%
Google Ads 32 181 20% 49% 1 172 121 Kč -26% -2% 35 597 Kč -84% -26% 291 485 Kč -6% 20% 24.87 % 27% 22% 112.21 -34% -6% 1.00 % -23% -25% 323 -7% 12% 3 629 Kč -20% -12%
Sklik 10 119 -7% 5% 650 160 Kč 4% -20% 138 331 Kč -8% -7% 78 252 Kč 2% 10% 12.04 % -2% 37% 276.78 -7% -10% 1.42 % 23% -3% 144 14% 2% 4 515 Kč -9% -21%
Bing Ads 642 7% 23% 53 182 Kč -70% 89% 1 276 Kč -98% -48% 16 944 Kč 82% 136% 31.86 % 515% 25% 107.53 -85% -20% 2.34 % -22% 10% 15 -17% 36% 3 545 Kč -64% 39%
Facebook Ads 5 322 9% 84% 96 866 Kč 189% 758% -41 564 Kč 3% 83% 65 764 Kč 38% 171% 67.89 % -52% -68% 36.80 133% 486% 0.58 % 68% 237% 31 82% 520% 3 125 Kč 59% 38%
Google Organic 4 912 -8% -28% 149 538 Kč 39% -27% 52 205 Kč 47% 3% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.75 % 18% 14% 37 9% -18% 4 042 Kč 28% -12%
Seznam Organic 1 563 -6% -14% 11 832 Kč -61% -90% 4 098 Kč -59% -88% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.58 % -57% -48% 9 -59% -55% 1 315 Kč -5% -77%
Facebook Organic 667 -10% 2% 2 252 Kč 111% -72% 492 Kč -53% -80% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.45 % 234% -26% 3 200% -25% 751 Kč -30% -63%
Heureka 205 -57% -45% 3 151 Kč -97% -95% -4 850 Kč -124% -156% 6 474 Kč -51% 39% 205.44 % 1482% 2560% 25.09 -90% -91% 1.46 % -13% 36% 3 -62% -25% 1 050 Kč -92% -93%
Zbozi.cz 1 347 -4% 134600% 234 051 Kč 35% 100% 57 334 Kč 122% 100% 23 527 Kč -23% 100% 10.05 % -43% 100% 343.70 86% 100% 2.38 % 11% 100% 32 7% 100% 7 314 Kč 26% 100%
Celkem 61 152 7% 23% 2 811 190 Kč -18% -5% 386 041 Kč -42% -2% 488 673 Kč -1% 37% 17.38 % 21% 45% 179.00 -24% -15% 1.11 % -9% -11% 680 -3% 9% 4 134 Kč -15% -13%
Vývoj za posledních 12 měsíců
Návštěvy
Tržby
Profit
PNO
POAS
Transakce
CR
Náklady

Direct - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Únor 2026 2 903 -7% -7% 374 844 Kč -4% -16% 127 963 Kč -0% 18% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.79 % -26% -13% 52 0% 0% 7 209 Kč - -
Leden 2026 3 107 -52% -8% 391 755 Kč -35% 7% 128 526 Kč -35% 135% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.41 % -3% 15% 75 0% 0% 5 223 Kč - -
Prosinec 2025 6 505 26% 12% 601 799 Kč -31% -31% 196 594 Kč -11% 22% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.49 % -22% -14% 162 0% 0% 3 715 Kč - -
Listopad 2025 5 167 89% 12% 870 376 Kč 284% 69% 220 853 Kč 232% 123% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 3.17 % 28% 33% 164 0% 0% 5 307 Kč - -
Říjen 2025 2 741 27% -34% 226 820 Kč -29% -43% 66 524 Kč -28% -16% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.48 % 7% 15% 68 0% 0% 3 336 Kč - -
Září 2025 2 151 2% -43% 321 135 Kč 22% -13% 92 294 Kč 5% 15% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.32 % 2% 48% 50 0% 0% 6 423 Kč - -
Srpen 2025 2 107 2% -66% 262 661 Kč 7% -1% 88 225 Kč 31% 67% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.28 % -23% 75% 48 0% 0% 5 472 Kč - -
Červenec 2025 2 073 1% -26% 246 070 Kč -18% 25% 67 368 Kč -39% 47% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.94 % 6% 49% 61 0% 0% 4 034 Kč - -
Červen 2025 2 048 -24% 79% 298 875 Kč -4% 168% 109 698 Kč 7% 176% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.78 % 26% -0% 57 0% 0% 5 243 Kč - -
Květen 2025 2 708 -18% 100% 310 756 Kč 11% 100% 102 802 Kč 10% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.22 % 16% 100% 60 0% 0% 5 179 Kč - -
Duben 2025 3 296 -10% 100% 279 102 Kč -44% 100% 93 832 Kč -47% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.91 % -19% 100% 63 0% 0% 4 430 Kč - -
Březen 2025 3 681 18% 100% 502 770 Kč 13% 100% 178 638 Kč 64% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.36 % 15% 100% 87 0% 0% 5 779 Kč - -
Únor 2025 3 116 -8% 0% 446 582 Kč 21% 0% 108 833 Kč 99% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.05 % -2% 0% 64 0% 0% 6 978 Kč - -
Návštěvy
Tržby
Profit
PNO
POAS
Transakce
CR
Náklady

Google Ads - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Únor 2026 29 116 9% 47% 1 034 196 Kč -34% -1% 25 344 Kč -88% -43% 260 780 Kč -16% 19% 25.22 % 29% 20% 109.72 -36% -9% 1.01 % -22% -24% 294 0% 0% 3 518 Kč - -
Leden 2026 26 803 -49% 12% 1 575 074 Kč -50% 21% 216 743 Kč -52% 18304% 308 942 Kč -43% 35% 19.61 % 14% 12% 170.16 -8% 69% 1.30 % -21% -0% 348 0% 0% 4 526 Kč - -
Prosinec 2025 52 857 44% 35% 3 131 588 Kč 22% 29% 453 806 Kč 145% -1455% 539 181 Kč 40% 19% 17.22 % 15% -8% 184.17 24% 99% 1.65 % 11% -5% 874 0% 0% 3 583 Kč - -
Listopad 2025 36 787 76% 26% 2 570 622 Kč 112% 10% 184 959 Kč -24% 60% 385 858 Kč 108% 18% 15.01 % -2% 7% 147.93 -36% 9% 1.49 % 0% -6% 549 0% 0% 4 682 Kč - -
Říjen 2025 20 959 25% -7% 1 212 518 Kč 47% -1% 243 794 Kč 89% 2084% 185 411 Kč 17% -20% 15.29 % -20% -19% 231.49 28% 121% 1.49 % 3% 10% 312 0% 0% 3 886 Kč - -
Září 2025 16 705 1% -7% 827 258 Kč -3% -6% 128 932 Kč -3% 808% 158 951 Kč -2% 2% 19.21 % 0% 9% 181.11 -0% 66% 1.44 % 18% 13% 241 0% 0% 3 433 Kč - -
Srpen 2025 16 549 -10% 12% 849 402 Kč -4% 17% 133 005 Kč 2% 260% 162 724 Kč -3% 44% 19.16 % 1% 24% 181.74 3% 37% 1.22 % 2% 2% 202 0% 0% 4 205 Kč - -
Červenec 2025 18 473 -0% 131% 883 026 Kč 3% 7% 129 959 Kč 2% -1% 168 252 Kč 2% 127% 19.05 % -1% 111% 177.24 -0% -36% 1.19 % 0% -43% 220 0% 0% 4 014 Kč - -
Červen 2025 18 526 -2% 304% 855 798 Kč -22% 198% 127 687 Kč -26% -652% 164 722 Kč -16% 50% 19.25 % 8% -50% 177.52 -6% 125% 1.19 % 5% -45% 220 0% 0% 3 890 Kč - -
Květen 2025 18 914 -20% 100% 1 093 511 Kč -8% 100% 172 831 Kč -10% -199% 195 123 Kč -14% 11% 17.84 % -6% 100% 188.58 2% 100% 1.13 % -19% 100% 213 0% 0% 5 134 Kč - -
Duben 2025 23 789 -1% 100% 1 190 580 Kč -31% 100% 191 359 Kč -43% -231% 226 099 Kč -9% 55% 18.99 % 31% 100% 184.63 -22% 100% 1.39 % 6% 100% 331 0% 0% 3 597 Kč - -
Březen 2025 24 002 22% 100% 1 714 322 Kč 65% 100% 336 175 Kč 650% -278% 248 181 Kč 13% 31% 14.48 % -31% 100% 235.46 95% 100% 1.32 % -0% 100% 316 0% 0% 5 425 Kč - -
Únor 2025 19 745 -17% 0% 1 040 741 Kč -20% 0% 44 808 Kč 3705% 0% 219 237 Kč -4% 0% 21.07 % 20% 0% 120.44 20% 0% 1.32 % 2% 0% 261 0% 0% 3 988 Kč - -
Návštěvy
Tržby
Profit
PNO
POAS
Transakce
CR
Náklady

Sklik - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Únor 2026 9 110 -17% 4% 611 569 Kč -2% -14% 134 560 Kč -11% -1% 70 727 Kč -7% 9% 11.56 % -5% 27% 290.25 -2% -6% 1.53 % 33% 10% 139 0% 0% 4 400 Kč - -
Leden 2026 10 992 -40% -12% 624 808 Kč -41% -22% 150 881 Kč -7% 148% 76 406 Kč -61% -2% 12.23 % -35% 26% 297.47 63% 67% 1.15 % -9% -18% 126 0% 0% 4 959 Kč - -
Prosinec 2025 18 281 55% 11% 1 050 840 Kč 8% -27% 162 516 Kč 74% 57% 197 957 Kč 74% 32% 18.84 % 61% 82% 182.10 -0% 8% 1.26 % -23% -22% 230 0% 0% 4 569 Kč - -
Listopad 2025 11 826 45% -8% 970 485 Kč 56% 5% 93 657 Kč -35% 133% 113 728 Kč 59% -11% 11.72 % 2% -16% 182.35 -39% 39% 1.63 % -9% 12% 193 0% 0% 5 028 Kč - -
Říjen 2025 8 183 24% -32% 623 842 Kč 46% -2% 143 295 Kč 53% 523% 71 337 Kč 22% -34% 11.44 % -17% -32% 300.87 16% 148% 1.78 % 0% 43% 146 0% 0% 4 273 Kč - -
Září 2025 6 573 0% 8% 426 523 Kč 3% 22% 93 760 Kč 22% 1326% 58 687 Kč -14% -2% 13.76 % -16% -20% 259.76 22% 134% 1.78 % 7% 57% 117 0% 0% 3 645 Kč - -
Srpen 2025 6 562 7% 42% 414 240 Kč 49% 45% 76 561 Kč 193% 873% 67 989 Kč 15% 39% 16.41 % -23% -4% 212.61 48% 83% 1.66 % 40% -2% 109 0% 0% 3 800 Kč - -
Červenec 2025 6 146 7% 51% 277 328 Kč -43% -19% 26 120 Kč -73% -57% 59 248 Kč 6% 87% 21.36 % 87% 131% 144.09 -47% -50% 1.19 % -33% -33% 73 0% 0% 3 799 Kč - -
Červen 2025 5 718 -11% 62% 488 764 Kč -13% 88% 96 425 Kč -26% 518% 55 833 Kč -13% -10% 11.42 % -0% -52% 272.70 -9% 118% 1.77 % 1% 13% 101 0% 0% 4 839 Kč - -
Květen 2025 6 428 -21% 100% 562 895 Kč 0% 100% 129 518 Kč 2% -268% 64 454 Kč -10% -16% 11.45 % -10% 100% 300.95 8% 100% 1.74 % 31% 100% 112 0% 0% 5 026 Kč - -
Duben 2025 8 101 -13% 100% 560 695 Kč -5% 100% 127 494 Kč -8% -257% 71 684 Kč -9% -12% 12.78 % -5% 100% 277.86 1% 100% 1.33 % -4% 100% 108 0% 0% 5 192 Kč - -
Březen 2025 9 317 6% 100% 589 589 Kč -17% 100% 139 260 Kč 3% -283% 79 040 Kč 22% 4% 13.41 % 47% 100% 276.19 -11% 100% 1.38 % 0% 100% 129 0% 0% 4 570 Kč - -
Únor 2025 8 752 -30% 0% 707 614 Kč -12% 0% 135 398 Kč 123% 0% 64 628 Kč -17% 0% 9.13 % -6% 0% 309.50 74% 0% 1.38 % -1% 0% 121 0% 0% 5 848 Kč - -
Návštěvy
Tržby
Profit
PNO
POAS
Transakce
CR
Náklady

Bing Ads - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Únor 2026 588 -2% 24% 51 213 Kč -71% 92% 1 203 Kč -98% -56% 15 667 Kč 68% 138% 30.59 % 491% 24% 107.68 -85% -24% 2.21 % -26% 5% 13 0% 0% 3 939 Kč - -
Leden 2026 600 -31% -3% 179 634 Kč -49% 340% 58 012 Kč -39% -2179% 9 302 Kč -38% -10% 5.18 % 20% -80% 723.64 -1% 891% 3.00 % -23% 16% 18 0% 0% 9 980 Kč - -
Prosinec 2025 874 11% 4% 350 998 Kč 242% 48% 95 295 Kč 546% 488% 15 099 Kč 28% -43% 4.30 % -63% -62% 731.11 225% 354% 3.89 % 5% -22% 34 0% 0% 10 323 Kč - -
Listopad 2025 784 55% -15% 102 486 Kč -15% -26% 14 762 Kč -51% -251% 11 810 Kč 61% -66% 11.52 % 91% -53% 225.00 -56% 214% 3.70 % -33% -17% 29 0% 0% 3 534 Kč - -
Říjen 2025 506 43% -18% 121 155 Kč 179% 42% 30 262 Kč 448% 575% 7 326 Kč 20% -34% 6.05 % -57% -54% 513.08 169% 266% 5.53 % 15% 80% 28 0% 0% 4 327 Kč - -
Září 2025 353 23% 18% 43 359 Kč -69% -62% 5 518 Kč -89% -67% 6 106 Kč 8% 12% 14.08 % 252% 192% 190.38 -81% -53% 4.82 % 15% -4% 17 0% 0% 2 551 Kč - -
Srpen 2025 287 20% 9% 141 014 Kč 89% 79% 51 841 Kč 134% 335% 5 637 Kč 50% 42% 4.00 % -20% -21% 1019.65 48% 154% 4.18 % -9% 10% 12 0% 0% 11 751 Kč - -
Červenec 2025 240 -7% 3% 74 754 Kč -12% 43% 22 180 Kč -29% 120% 3 758 Kč 54% 53% 5.03 % 76% 8% 690.21 -50% 35% 4.58 % 7% -18% 11 0% 0% 6 796 Kč - -
Červen 2025 257 -23% 112% 85 060 Kč 36% 860% 31 068 Kč 81% -5309% 2 434 Kč -26% -34% 2.86 % -45% -93% 1376.50 121% 1540% 4.28 % 10% 29% 11 0% 0% 7 733 Kč - -
Květen 2025 333 -13% 100% 62 614 Kč -16% 100% 17 211 Kč -40% -523% 3 287 Kč -14% -19% 5.25 % 3% 100% 623.61 -27% 100% 3.90 % 7% 100% 13 0% 0% 4 816 Kč - -
Duben 2025 382 -13% 100% 74 813 Kč 42% 100% 28 819 Kč 115% -455% 3 819 Kč -22% -53% 5.10 % -45% 100% 854.73 129% 100% 3.66 % 34% 100% 14 0% 0% 5 344 Kč - -
Březen 2025 439 -7% 100% 52 813 Kč 98% 100% 13 409 Kč 385% -281% 4 917 Kč -25% -34% 9.31 % -62% 100% 372.67 162% 100% 2.73 % 29% 100% 12 0% 0% 4 401 Kč - -
Únor 2025 473 -24% 0% 26 633 Kč -35% 0% 2 764 Kč -199% 0% 6 583 Kč -36% 0% 24.72 % -3% 0% 141.98 94% 0% 2.11 % -18% 0% 10 0% 0% 2 663 Kč - -
Návštěvy
Tržby
Profit
PNO
POAS
Transakce
CR
Náklady

Facebook Ads - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Únor 2026 4 479 -9% 64% 94 190 Kč 181% 5255% -34 178 Kč -15% 52% 57 986 Kč 21% 158% 61.56 % -57% -95% 41.06 160% 51088% 0.65 % 87% 489% 29 0% 0% 3 248 Kč - -
Leden 2026 4 897 -21% 89% 33 498 Kč -78% -34% -40 266 Kč 54% 253% 47 810 Kč -23% 144% 142.72 % 246% 269% 15.78 -73% -62% 0.35 % -20% 13% 17 0% 0% 1 970 Kč - -
Prosinec 2025 6 231 73% 122% 151 233 Kč -36% 1196% -26 066 Kč -368% 29% 62 362 Kč 67% 180% 41.24 % 161% -78% 58.20 -54% 505% 0.43 % -57% 35% 27 0% 0% 5 601 Kč - -
Listopad 2025 3 610 44% 83% 236 876 Kč 220% 87% 9 735 Kč 119% -344% 37 391 Kč 54% 98% 15.79 % -52% 6% 126.04 7% 60% 1.00 % 92% 16% 36 0% 0% 6 580 Kč - -
Říjen 2025 2 503 6% 41% 74 109 Kč 236% 11% 4 436 Kč -126% -159% 24 224 Kč 3% 22% 32.69 % -69% 10% 118.31 326% 91% 0.52 % -12% 85% 13 0% 0% 5 701 Kč - -
Září 2025 2 370 59% 51% 22 048 Kč 300% -40% -17 011 Kč 6% 44% 23 551 Kč 33% 23% 106.82 % -67% 104% 27.77 176% -27% 0.59 % 46% 3% 14 0% 0% 1 575 Kč - -
Srpen 2025 1 488 18% 7% 5 516 Kč -33% 185% -15 974 Kč -1% -27% 17 762 Kč 8% -20% 322.01 % 62% -72% 10.07 619% 434% 0.40 % 153% 40% 6 0% 0% 919 Kč - -
Červenec 2025 1 256 10% -7% 8 262 Kč -51% -58% -16 195 Kč 17% -17% 16 425 Kč -11% -28% 198.81 % 80% 71% 1.40 -94% -90% 0.16 % -55% 7% 2 0% 0% 4 131 Kč - -
Červen 2025 1 137 -20% 43% 16 770 Kč -71% -55% -13 850 Kč 91% 270% 18 513 Kč -38% 6% 110.39 % 116% 134% 25.19 -67% -68% 0.35 % -38% -54% 4 0% 0% 4 192 Kč - -
Květen 2025 1 414 -7% 100% 58 113 Kč 24% 100% -7 259 Kč 204% -60% 29 639 Kč 57% 63% 51.00 % 26% 100% 75.51 -14% 100% 0.57 % -4% 100% 8 0% 0% 7 264 Kč - -
Duben 2025 1 526 -7% 100% 46 850 Kč 406% 100% -2 387 Kč -85% -89% 18 937 Kč -4% -12% 40.42 % -81% 100% 87.40 332% 100% 0.59 % -3% 100% 9 0% 0% 5 206 Kč - -
Březen 2025 1 645 -40% 100% 9 251 Kč 426% 100% -15 751 Kč -30% -24% 19 744 Kč -12% -5% 213.42 % -83% 100% 20.22 25114% 100% 0.61 % 453% 100% 10 0% 0% 925 Kč - -
Únor 2025 2 730 5% 0% 1 759 Kč -97% 0% -22 423 Kč 96% 0% 22 441 Kč 14% 0% 1275.79 % 3199% 0% 0.08 -100% 0% 0.11 % -64% 0% 3 0% 0% 586 Kč - -
Návštěvy
Tržby
Profit
PNO
POAS
Transakce
CR
Náklady

Google Organic - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Únor 2026 4 560 -14% -26% 146 243 Kč 36% -28% 51 485 Kč 45% 2% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.75 % 16% 9% 34 0% 0% 4 301 Kč - -
Leden 2026 5 297 -59% -33% 107 344 Kč -43% -2% 35 426 Kč -35% 126% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.64 % -18% 5% 34 0% 0% 3 157 Kč - -
Prosinec 2025 12 955 40% -27% 189 774 Kč -28% -42% 54 629 Kč -19% -3% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.78 % 6% 9% 101 0% 0% 1 879 Kč - -
Listopad 2025 9 279 46% -21% 263 095 Kč 322% -36% 67 065 Kč 238% -4% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.73 % 3% -3% 68 0% 0% 3 869 Kč - -
Říjen 2025 6 337 65% -22% 62 279 Kč -62% -74% 19 869 Kč -62% -56% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.71 % -24% -3% 45 0% 0% 1 384 Kč - -
Září 2025 3 840 14% -18% 165 708 Kč -20% 9% 52 817 Kč -23% 66% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.94 % -19% 57% 36 0% 0% 4 603 Kč - -
Srpen 2025 3 354 13% -18% 206 638 Kč 42% 149% 68 514 Kč 66% 337% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.16 % 28% 91% 39 0% 0% 5 298 Kč - -
Červenec 2025 2 967 6% -33% 145 830 Kč 113% 73% 41 214 Kč 84% 111% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.91 % 27% 14% 27 0% 0% 5 401 Kč - -
Červen 2025 2 787 -33% 13% 68 526 Kč -54% 285% 22 404 Kč -61% 425% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.72 % 29% 4% 20 0% 0% 3 426 Kč - -
Květen 2025 4 134 -31% 100% 147 994 Kč 8% 100% 57 499 Kč 23% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.56 % -23% 100% 23 0% 0% 6 435 Kč - -
Duben 2025 5 974 -9% 100% 136 732 Kč -23% 100% 46 728 Kč -22% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.72 % 12% 100% 43 0% 0% 3 180 Kč - -
Březen 2025 6 556 7% 100% 178 132 Kč -13% 100% 59 838 Kč 18% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.64 % -6% 100% 42 0% 0% 4 241 Kč - -
Únor 2025 6 131 -22% 0% 204 497 Kč 87% 0% 50 590 Kč 223% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.69 % 12% 0% 42 0% 0% 4 869 Kč - -
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Seznam Organic - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Únor 2026 1 426 -14% -12% 11 683 Kč -62% -87% 4 060 Kč -59% -87% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.56 % -58% -46% 8 0% 0% 1 460 Kč - -
Leden 2026 1 657 -48% -23% 30 549 Kč -15% -58% 9 938 Kč -25% -20% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.33 % 85% 51% 22 0% 0% 1 389 Kč - -
Prosinec 2025 3 201 22% -11% 35 864 Kč -65% -73% 13 254 Kč -61% -50% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.72 % -24% -17% 23 0% 0% 1 559 Kč - -
Listopad 2025 2 631 44% -4% 103 257 Kč 113% 124% 34 158 Kč 141% 280% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.95 % 8% 18% 25 0% 0% 4 130 Kč - -
Říjen 2025 1 821 67% 20% 48 404 Kč 2203% 86% 14 166 Kč 1513% 139% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.88 % 60% -22% 16 0% 0% 3 025 Kč - -
Září 2025 1 092 24% 28% 2 102 Kč -90% -92% 878 Kč -80% -82% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.55 % -52% -57% 6 0% 0% 350 Kč - -
Srpen 2025 881 5% 48% 21 816 Kč -54% 576% 4 449 Kč -81% 340% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.14 % 19% 13% 10 0% 0% 2 182 Kč - -
Červenec 2025 842 3% 26% 47 588 Kč 256% 3% 22 826 Kč 404% 39% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.95 % 94% 27% 8 0% 0% 5 949 Kč - -
Červen 2025 818 -17% 120% 13 351 Kč -65% -25% 4 528 Kč -54% -29% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.49 % -63% -82% 4 0% 0% 3 338 Kč - -
Květen 2025 982 -36% 100% 38 132 Kč -44% 100% 9 902 Kč -53% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.32 % 55% 100% 13 0% 0% 2 933 Kč - -
Duben 2025 1 527 -9% 100% 67 760 Kč 69% 100% 20 944 Kč 210% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.85 % 10% 100% 13 0% 0% 5 212 Kč - -
Březen 2025 1 677 3% 100% 40 103 Kč -57% 100% 6 762 Kč -78% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.78 % -26% 100% 13 0% 0% 3 085 Kč - -
Únor 2025 1 622 -25% 0% 93 460 Kč 28% 0% 30 756 Kč 147% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.05 % 19% 0% 17 0% 0% 5 498 Kč - -
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Facebook Organic - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Únor 2026 585 -21% -5% 2 252 Kč 111% -72% 492 Kč -53% -80% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.51 % 281% -21% 3 0% 0% 751 Kč - -
Leden 2026 743 -4% -3% 1 066 Kč -99% -90% 1 036 Kč -93% -27% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.13 % -87% -74% 1 0% 0% 1 066 Kč - -
Prosinec 2025 774 -9% -29% 71 700 Kč 28% 4% 13 938 Kč 10% 93% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.03 % 10% -25% 8 0% 0% 8 962 Kč - -
Listopad 2025 855 82% 39% 56 017 Kč 1337% 377% 12 678 Kč 575% 438% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.94 % -37% 44% 8 0% 0% 7 002 Kč - -
Říjen 2025 470 21% -52% 3 899 Kč 9% -93% 1 878 Kč 1345% -83% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.49 % 190% 144% 7 0% 0% 557 Kč - -
Září 2025 390 80% 3% 3 587 Kč -54% -89% 130 Kč 100% -97% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.51 % -44% -35% 2 0% 0% 1 793 Kč - -
Srpen 2025 217 -8% -26% 7 818 Kč -79% 222% 0 Kč -100% -100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.92 % -76% 172% 2 0% 0% 3 909 Kč - -
Červenec 2025 236 36% -7% 36 950 Kč 100% 66% 13 222 Kč 100% 80% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 3.81 % 100% 143% 9 0% 0% 4 106 Kč - -
Červen 2025 173 -34% 7% 0 Kč -100% 0% 0 Kč -100% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.00 % -100% 0% 0 0% 0% 0 Kč - -
Květen 2025 264 -20% 100% 27 849 Kč 19240% 100% 6 622 Kč 20594% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.65 % 772% 100% 7 0% 0% 3 978 Kč - -
Duben 2025 329 -30% 100% 144 Kč -100% 100% 32 Kč -100% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.30 % -64% 100% 1 0% 0% 144 Kč - -
Březen 2025 473 -23% 100% 34 467 Kč 324% 100% 14 846 Kč 498% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.85 % 31% 100% 4 0% 0% 8 617 Kč - -
Únor 2025 618 -20% 0% 8 135 Kč -23% 0% 2 483 Kč 74% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.65 % 24% 0% 4 0% 0% 2 034 Kč - -
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Heureka - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Únor 2026 174 -63% -49% 3 151 Kč -97% -95% -3 866 Kč -119% -142% 5 490 Kč -59% 29% 174.25 % 1242% 2378% 29.58 -88% -91% 1.72 % 2% 46% 3 0% 0% 1 050 Kč - -
Leden 2026 475 -38% 8% 102 247 Kč -5% 332% 20 121 Kč 90% -1024% 13 275 Kč -45% 108% 12.98 % -42% -52% 251.57 75% 281% 1.68 % 30% 271% 8 0% 0% 12 781 Kč - -
Prosinec 2025 769 43% 17% 107 132 Kč -16% -41% 10 608 Kč -52% -52% 24 060 Kč 58% 159% 22.46 % 88% 338% 144.09 -41% -57% 1.30 % -53% -50% 10 0% 0% 10 713 Kč - -
Listopad 2025 539 100% 28% 127 737 Kč 626% 506% 22 256 Kč -965% -1155% 15 266 Kč 93% 175% 11.95 % -73% -55% 245.78 264% 297% 2.78 % 87% 1074% 15 0% 0% 8 516 Kč - -
Říjen 2025 269 77% -15% 17 600 Kč -65% -83% -2 573 Kč -114% -116% 7 909 Kč 73% 117% 44.94 % 390% 1173% 67.47 -87% -87% 1.49 % -55% -6% 4 0% 0% 4 400 Kč - -
Září 2025 152 17% 10% 49 870 Kč 21% 703% 18 776 Kč 77% -1589% 4 578 Kč 39% 125% 9.18 % 15% -72% 510.14 21% 1239% 3.29 % 43% 354% 5 0% 0% 9 974 Kč - -
Srpen 2025 130 88% 69% 41 317 Kč 16% 38% 10 608 Kč 169% 228% 3 300 Kč 101% 54% 7.99 % 73% 12% 421.43 24% 68% 2.31 % -73% -56% 3 0% 0% 13 772 Kč - -
Červenec 2025 69 19% -7% 35 508 Kč 515% 21% 3 940 Kč -6037% -48% 1 640 Kč -13% -9% 4.62 % -86% -25% 340.29 253% -35% 8.70 % 152% 222% 6 0% 0% 5 918 Kč - -
Červen 2025 58 -48% 0% 5 769 Kč -78% -73% -66 Kč -101% -101% 1 874 Kč -33% -15% 32.49 % 203% 221% 96.46 -71% -71% 3.45 % 28% 100% 2 0% 0% 2 885 Kč - -
Květen 2025 111 -13% 100% 26 114 Kč 20% 100% 6 564 Kč 61% -303% 2 804 Kč -8% -13% 10.74 % -24% 100% 334.05 43% 100% 2.70 % 73% 100% 3 0% 0% 8 705 Kč - -
Duben 2025 128 -4% 100% 21 734 Kč -45% 100% 4 066 Kč -56% -206% 3 052 Kč -19% -20% 14.04 % 47% 100% 233.22 -33% 100% 1.56 % -48% 100% 2 0% 0% 10 867 Kč - -
Březen 2025 134 -60% 100% 39 174 Kč -35% 100% 9 226 Kč 1% -287% 3 748 Kč -12% -24% 9.57 % 36% 100% 346.19 10% 100% 2.99 % 153% 100% 4 0% 0% 9 793 Kč - -
Únor 2025 339 -23% 0% 60 423 Kč 155% 0% 9 143 Kč -520% 0% 4 248 Kč -34% 0% 7.03 % -74% 0% 315.23 378% 0% 1.18 % 160% 0% 4 0% 0% 15 106 Kč - -
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Zbozi.cz - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Únor 2026 1 214 -14% 100% 172 179 Kč -1% 100% 34 030 Kč 32% 100% 21 291 Kč -30% 100% 12.37 % -30% 100% 259.83 41% 100% 2.31 % 8% 100% 28 0% 0% 6 149 Kč - -
Leden 2026 1 404 -39% 70100% 173 995 Kč -30% 100% 25 812 Kč -24% 100% 30 576 Kč -46% 100% 17.57 % -23% 100% 184.42 15% 100% 2.14 % -5% 100% 30 0% 0% 5 800 Kč - -
Prosinec 2025 2 309 34% 100% 248 538 Kč 13% 100% 33 932 Kč 42% 100% 56 718 Kč 15% 100% 22.82 % 1% 100% 159.83 8% 100% 2.25 % -12% 100% 52 0% 0% 4 780 Kč - -
Listopad 2025 1 720 44% 171900% 219 334 Kč 167% 100% 23 919 Kč -1782% 100% 49 327 Kč 33% 100% 22.49 % -50% 100% 148.49 54% 100% 2.56 % 46% 100% 44 0% 0% 4 985 Kč - -
Říjen 2025 1 196 100% 119500% 82 299 Kč 100% 100% -1 422 Kč -85% 100% 37 028 Kč 300% 100% 44.99 % 100% 100% 96.16 100% 100% 1.76 % 100% 100% 21 0% 0% 3 919 Kč - -
Září 2025 0 0% -100% 0 Kč 0% 0% -9 252 Kč 100% 100% 9 252 Kč 100% 100% 0.00 % 0% 0% 0.00 0% 0% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
Srpen 2025 0 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
Červenec 2025 0 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
Červen 2025 0 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
Květen 2025 0 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
Duben 2025 0 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
Březen 2025 0 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
Únor 2025 0 -100% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
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