Základní přehled
Návštěvy
61 152
+7.0% M
+22.5% R
Tržby
2 811 190 Kč
-17.6% M
-5.1% R
Profit
386 041 Kč
-41.8% M
-2.5% R
Konverzní poměr
1.11%
-9.3% M
-10.9% R
Transakce
680
-3.0% M
+9.1% R
Průměrná objednávka
4 134 Kč
-15.0% M
-13.0% R
Hodnota návštěvy
45.97 Kč
-23.0% M
-22.5% R
Náklady
488 673 Kč
-0.7% M
+37.3% R
PNO
17.38%
+20.5% M
+44.7% R
POAS
179.00
-23.8% M
-15.3% R
Marketingové kanály
Metriky:
−
Návštěvy
−
Tržby
−
Profit
−
Náklady
−
PNO
−
POAS
+
Podíl
+
CR %
+
Transakce
+
AOV
| Zdroj |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
|
Direct
|
3 231 |
4% |
-6% |
413 762 Kč |
6% |
-9% |
140 327 Kč |
9% |
28% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.86 % |
-23% |
-11% |
60 |
-20% |
-17% |
6 896 Kč |
32% |
9% |
14.7 % |
|
Google Ads
|
32 181 |
20% |
49% |
1 172 121 Kč |
-26% |
-2% |
35 597 Kč |
-84% |
-26% |
291 485 Kč |
-6% |
20% |
24.87 % |
27% |
22% |
112.21 |
-34% |
-6% |
1.00 % |
-23% |
-25% |
323 |
-7% |
12% |
3 629 Kč |
-20% |
-12% |
41.7 % |
|
Sklik
|
10 119 |
-7% |
5% |
650 160 Kč |
4% |
-20% |
138 331 Kč |
-8% |
-7% |
78 252 Kč |
2% |
10% |
12.04 % |
-2% |
37% |
276.78 |
-7% |
-10% |
1.42 % |
23% |
-3% |
144 |
14% |
2% |
4 515 Kč |
-9% |
-21% |
23.1 % |
|
Bing Ads
|
642 |
7% |
23% |
53 182 Kč |
-70% |
89% |
1 276 Kč |
-98% |
-48% |
16 944 Kč |
82% |
136% |
31.86 % |
515% |
25% |
107.53 |
-85% |
-20% |
2.34 % |
-22% |
10% |
15 |
-17% |
36% |
3 545 Kč |
-64% |
39% |
1.9 % |
|
Facebook Ads
|
5 322 |
9% |
84% |
96 866 Kč |
189% |
758% |
-41 564 Kč |
3% |
83% |
65 764 Kč |
38% |
171% |
67.89 % |
-52% |
-68% |
36.80 |
133% |
486% |
0.58 % |
68% |
237% |
31 |
82% |
520% |
3 125 Kč |
59% |
38% |
3.4 % |
|
Google Organic
|
4 912 |
-8% |
-28% |
149 538 Kč |
39% |
-27% |
52 205 Kč |
47% |
3% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.75 % |
18% |
14% |
37 |
9% |
-18% |
4 042 Kč |
28% |
-12% |
5.3 % |
|
Seznam Organic
|
1 563 |
-6% |
-14% |
11 832 Kč |
-61% |
-90% |
4 098 Kč |
-59% |
-88% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.58 % |
-57% |
-48% |
9 |
-59% |
-55% |
1 315 Kč |
-5% |
-77% |
0.4 % |
|
Facebook Organic
|
667 |
-10% |
2% |
2 252 Kč |
111% |
-72% |
492 Kč |
-53% |
-80% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.45 % |
234% |
-26% |
3 |
200% |
-25% |
751 Kč |
-30% |
-63% |
0.1 % |
|
Heureka
|
205 |
-57% |
-45% |
3 151 Kč |
-97% |
-95% |
-4 850 Kč |
-124% |
-156% |
6 474 Kč |
-51% |
39% |
205.44 % |
1482% |
2560% |
25.09 |
-90% |
-91% |
1.46 % |
-13% |
36% |
3 |
-62% |
-25% |
1 050 Kč |
-92% |
-93% |
0.1 % |
|
Zbozi.cz
|
1 347 |
-4% |
134600% |
234 051 Kč |
35% |
100% |
57 334 Kč |
122% |
100% |
23 527 Kč |
-23% |
100% |
10.05 % |
-43% |
100% |
343.70 |
86% |
100% |
2.38 % |
11% |
100% |
32 |
7% |
100% |
7 314 Kč |
26% |
100% |
8.3 % |
| Celkem |
61 152 |
7% |
23% |
2 811 190 Kč |
-18% |
-5% |
386 041 Kč |
-42% |
-2% |
488 673 Kč |
-1% |
37% |
17.38 % |
21% |
45% |
179.00 |
-24% |
-15% |
1.11 % |
-9% |
-11% |
680 |
-3% |
9% |
4 134 Kč |
-15% |
-13% |
100.0 % |
Direct - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
2 903 |
-7% |
-7% |
374 844 Kč |
-4% |
-16% |
127 963 Kč |
-0% |
18% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
14.8 % |
1.79 % |
-26% |
-13% |
52 |
0% |
0% |
7 209 Kč |
- |
- |
| Leden 2026 |
3 107 |
-52% |
-8% |
391 755 Kč |
-35% |
7% |
128 526 Kč |
-35% |
135% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
11.5 % |
2.41 % |
-3% |
15% |
75 |
0% |
0% |
5 223 Kč |
- |
- |
| Prosinec 2025 |
6 505 |
26% |
12% |
601 799 Kč |
-31% |
-31% |
196 594 Kč |
-11% |
22% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
9.9 % |
2.49 % |
-22% |
-14% |
162 |
0% |
0% |
3 715 Kč |
- |
- |
| Listopad 2025 |
5 167 |
89% |
12% |
870 376 Kč |
284% |
69% |
220 853 Kč |
232% |
123% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
15.3 % |
3.17 % |
28% |
33% |
164 |
0% |
0% |
5 307 Kč |
- |
- |
| Říjen 2025 |
2 741 |
27% |
-34% |
226 820 Kč |
-29% |
-43% |
66 524 Kč |
-28% |
-16% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
8.9 % |
2.48 % |
7% |
15% |
68 |
0% |
0% |
3 336 Kč |
- |
- |
| Září 2025 |
2 151 |
2% |
-43% |
321 135 Kč |
22% |
-13% |
92 294 Kč |
5% |
15% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
16.4 % |
2.32 % |
2% |
48% |
50 |
0% |
0% |
6 423 Kč |
- |
- |
| Srpen 2025 |
2 107 |
2% |
-66% |
262 661 Kč |
7% |
-1% |
88 225 Kč |
31% |
67% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
11.8 % |
2.28 % |
-23% |
75% |
48 |
0% |
0% |
5 472 Kč |
- |
- |
| Červenec 2025 |
2 073 |
1% |
-26% |
246 070 Kč |
-18% |
25% |
67 368 Kč |
-39% |
47% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
12.6 % |
2.94 % |
6% |
49% |
61 |
0% |
0% |
4 034 Kč |
- |
- |
| Červen 2025 |
2 048 |
-24% |
79% |
298 875 Kč |
-4% |
168% |
109 698 Kč |
7% |
176% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
14.7 % |
2.78 % |
26% |
-0% |
57 |
0% |
0% |
5 243 Kč |
- |
- |
| Květen 2025 |
2 708 |
-18% |
100% |
310 756 Kč |
11% |
100% |
102 802 Kč |
10% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
12.4 % |
2.22 % |
16% |
100% |
60 |
0% |
0% |
5 179 Kč |
- |
- |
| Duben 2025 |
3 296 |
-10% |
100% |
279 102 Kč |
-44% |
100% |
93 832 Kč |
-47% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
10.9 % |
1.91 % |
-19% |
100% |
63 |
0% |
0% |
4 430 Kč |
- |
- |
| Březen 2025 |
3 681 |
18% |
100% |
502 770 Kč |
13% |
100% |
178 638 Kč |
64% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
15.3 % |
2.36 % |
15% |
100% |
87 |
0% |
0% |
5 779 Kč |
- |
- |
| Únor 2025 |
3 116 |
-8% |
0% |
446 582 Kč |
21% |
0% |
108 833 Kč |
99% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
16.7 % |
2.05 % |
-2% |
0% |
64 |
0% |
0% |
6 978 Kč |
- |
- |
Google Ads - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
29 116 |
9% |
47% |
1 034 196 Kč |
-34% |
-1% |
25 344 Kč |
-88% |
-43% |
260 780 Kč |
-16% |
19% |
25.22 % |
29% |
20% |
109.72 |
-36% |
-9% |
40.9 % |
1.01 % |
-22% |
-24% |
294 |
0% |
0% |
3 518 Kč |
- |
- |
| Leden 2026 |
26 803 |
-49% |
12% |
1 575 074 Kč |
-50% |
21% |
216 743 Kč |
-52% |
18304% |
308 942 Kč |
-43% |
35% |
19.61 % |
14% |
12% |
170.16 |
-8% |
69% |
46.2 % |
1.30 % |
-21% |
-0% |
348 |
0% |
0% |
4 526 Kč |
- |
- |
| Prosinec 2025 |
52 857 |
44% |
35% |
3 131 588 Kč |
22% |
29% |
453 806 Kč |
145% |
-1455% |
539 181 Kč |
40% |
19% |
17.22 % |
15% |
-8% |
184.17 |
24% |
99% |
51.7 % |
1.65 % |
11% |
-5% |
874 |
0% |
0% |
3 583 Kč |
- |
- |
| Listopad 2025 |
36 787 |
76% |
26% |
2 570 622 Kč |
112% |
10% |
184 959 Kč |
-24% |
60% |
385 858 Kč |
108% |
18% |
15.01 % |
-2% |
7% |
147.93 |
-36% |
9% |
45.3 % |
1.49 % |
0% |
-6% |
549 |
0% |
0% |
4 682 Kč |
- |
- |
| Říjen 2025 |
20 959 |
25% |
-7% |
1 212 518 Kč |
47% |
-1% |
243 794 Kč |
89% |
2084% |
185 411 Kč |
17% |
-20% |
15.29 % |
-20% |
-19% |
231.49 |
28% |
121% |
47.5 % |
1.49 % |
3% |
10% |
312 |
0% |
0% |
3 886 Kč |
- |
- |
| Září 2025 |
16 705 |
1% |
-7% |
827 258 Kč |
-3% |
-6% |
128 932 Kč |
-3% |
808% |
158 951 Kč |
-2% |
2% |
19.21 % |
0% |
9% |
181.11 |
-0% |
66% |
42.2 % |
1.44 % |
18% |
13% |
241 |
0% |
0% |
3 433 Kč |
- |
- |
| Srpen 2025 |
16 549 |
-10% |
12% |
849 402 Kč |
-4% |
17% |
133 005 Kč |
2% |
260% |
162 724 Kč |
-3% |
44% |
19.16 % |
1% |
24% |
181.74 |
3% |
37% |
38.3 % |
1.22 % |
2% |
2% |
202 |
0% |
0% |
4 205 Kč |
- |
- |
| Červenec 2025 |
18 473 |
-0% |
131% |
883 026 Kč |
3% |
7% |
129 959 Kč |
2% |
-1% |
168 252 Kč |
2% |
127% |
19.05 % |
-1% |
111% |
177.24 |
-0% |
-36% |
45.1 % |
1.19 % |
0% |
-43% |
220 |
0% |
0% |
4 014 Kč |
- |
- |
| Červen 2025 |
18 526 |
-2% |
304% |
855 798 Kč |
-22% |
198% |
127 687 Kč |
-26% |
-652% |
164 722 Kč |
-16% |
50% |
19.25 % |
8% |
-50% |
177.52 |
-6% |
125% |
42.2 % |
1.19 % |
5% |
-45% |
220 |
0% |
0% |
3 890 Kč |
- |
- |
| Květen 2025 |
18 914 |
-20% |
100% |
1 093 511 Kč |
-8% |
100% |
172 831 Kč |
-10% |
-199% |
195 123 Kč |
-14% |
11% |
17.84 % |
-6% |
100% |
188.58 |
2% |
100% |
43.8 % |
1.13 % |
-19% |
100% |
213 |
0% |
0% |
5 134 Kč |
- |
- |
| Duben 2025 |
23 789 |
-1% |
100% |
1 190 580 Kč |
-31% |
100% |
191 359 Kč |
-43% |
-231% |
226 099 Kč |
-9% |
55% |
18.99 % |
31% |
100% |
184.63 |
-22% |
100% |
46.5 % |
1.39 % |
6% |
100% |
331 |
0% |
0% |
3 597 Kč |
- |
- |
| Březen 2025 |
24 002 |
22% |
100% |
1 714 322 Kč |
65% |
100% |
336 175 Kč |
650% |
-278% |
248 181 Kč |
13% |
31% |
14.48 % |
-31% |
100% |
235.46 |
95% |
100% |
52.2 % |
1.32 % |
-0% |
100% |
316 |
0% |
0% |
5 425 Kč |
- |
- |
| Únor 2025 |
19 745 |
-17% |
0% |
1 040 741 Kč |
-20% |
0% |
44 808 Kč |
3705% |
0% |
219 237 Kč |
-4% |
0% |
21.07 % |
20% |
0% |
120.44 |
20% |
0% |
39.0 % |
1.32 % |
2% |
0% |
261 |
0% |
0% |
3 988 Kč |
- |
- |
Sklik - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
9 110 |
-17% |
4% |
611 569 Kč |
-2% |
-14% |
134 560 Kč |
-11% |
-1% |
70 727 Kč |
-7% |
9% |
11.56 % |
-5% |
27% |
290.25 |
-2% |
-6% |
24.2 % |
1.53 % |
33% |
10% |
139 |
0% |
0% |
4 400 Kč |
- |
- |
| Leden 2026 |
10 992 |
-40% |
-12% |
624 808 Kč |
-41% |
-22% |
150 881 Kč |
-7% |
148% |
76 406 Kč |
-61% |
-2% |
12.23 % |
-35% |
26% |
297.47 |
63% |
67% |
18.3 % |
1.15 % |
-9% |
-18% |
126 |
0% |
0% |
4 959 Kč |
- |
- |
| Prosinec 2025 |
18 281 |
55% |
11% |
1 050 840 Kč |
8% |
-27% |
162 516 Kč |
74% |
57% |
197 957 Kč |
74% |
32% |
18.84 % |
61% |
82% |
182.10 |
-0% |
8% |
17.3 % |
1.26 % |
-23% |
-22% |
230 |
0% |
0% |
4 569 Kč |
- |
- |
| Listopad 2025 |
11 826 |
45% |
-8% |
970 485 Kč |
56% |
5% |
93 657 Kč |
-35% |
133% |
113 728 Kč |
59% |
-11% |
11.72 % |
2% |
-16% |
182.35 |
-39% |
39% |
17.1 % |
1.63 % |
-9% |
12% |
193 |
0% |
0% |
5 028 Kč |
- |
- |
| Říjen 2025 |
8 183 |
24% |
-32% |
623 842 Kč |
46% |
-2% |
143 295 Kč |
53% |
523% |
71 337 Kč |
22% |
-34% |
11.44 % |
-17% |
-32% |
300.87 |
16% |
148% |
24.4 % |
1.78 % |
0% |
43% |
146 |
0% |
0% |
4 273 Kč |
- |
- |
| Září 2025 |
6 573 |
0% |
8% |
426 523 Kč |
3% |
22% |
93 760 Kč |
22% |
1326% |
58 687 Kč |
-14% |
-2% |
13.76 % |
-16% |
-20% |
259.76 |
22% |
134% |
21.8 % |
1.78 % |
7% |
57% |
117 |
0% |
0% |
3 645 Kč |
- |
- |
| Srpen 2025 |
6 562 |
7% |
42% |
414 240 Kč |
49% |
45% |
76 561 Kč |
193% |
873% |
67 989 Kč |
15% |
39% |
16.41 % |
-23% |
-4% |
212.61 |
48% |
83% |
18.7 % |
1.66 % |
40% |
-2% |
109 |
0% |
0% |
3 800 Kč |
- |
- |
| Červenec 2025 |
6 146 |
7% |
51% |
277 328 Kč |
-43% |
-19% |
26 120 Kč |
-73% |
-57% |
59 248 Kč |
6% |
87% |
21.36 % |
87% |
131% |
144.09 |
-47% |
-50% |
14.2 % |
1.19 % |
-33% |
-33% |
73 |
0% |
0% |
3 799 Kč |
- |
- |
| Červen 2025 |
5 718 |
-11% |
62% |
488 764 Kč |
-13% |
88% |
96 425 Kč |
-26% |
518% |
55 833 Kč |
-13% |
-10% |
11.42 % |
-0% |
-52% |
272.70 |
-9% |
118% |
24.1 % |
1.77 % |
1% |
13% |
101 |
0% |
0% |
4 839 Kč |
- |
- |
| Květen 2025 |
6 428 |
-21% |
100% |
562 895 Kč |
0% |
100% |
129 518 Kč |
2% |
-268% |
64 454 Kč |
-10% |
-16% |
11.45 % |
-10% |
100% |
300.95 |
8% |
100% |
22.5 % |
1.74 % |
31% |
100% |
112 |
0% |
0% |
5 026 Kč |
- |
- |
| Duben 2025 |
8 101 |
-13% |
100% |
560 695 Kč |
-5% |
100% |
127 494 Kč |
-8% |
-257% |
71 684 Kč |
-9% |
-12% |
12.78 % |
-5% |
100% |
277.86 |
1% |
100% |
21.9 % |
1.33 % |
-4% |
100% |
108 |
0% |
0% |
5 192 Kč |
- |
- |
| Březen 2025 |
9 317 |
6% |
100% |
589 589 Kč |
-17% |
100% |
139 260 Kč |
3% |
-283% |
79 040 Kč |
22% |
4% |
13.41 % |
47% |
100% |
276.19 |
-11% |
100% |
18.0 % |
1.38 % |
0% |
100% |
129 |
0% |
0% |
4 570 Kč |
- |
- |
| Únor 2025 |
8 752 |
-30% |
0% |
707 614 Kč |
-12% |
0% |
135 398 Kč |
123% |
0% |
64 628 Kč |
-17% |
0% |
9.13 % |
-6% |
0% |
309.50 |
74% |
0% |
26.5 % |
1.38 % |
-1% |
0% |
121 |
0% |
0% |
5 848 Kč |
- |
- |
Bing Ads - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
588 |
-2% |
24% |
51 213 Kč |
-71% |
92% |
1 203 Kč |
-98% |
-56% |
15 667 Kč |
68% |
138% |
30.59 % |
491% |
24% |
107.68 |
-85% |
-24% |
2.0 % |
2.21 % |
-26% |
5% |
13 |
0% |
0% |
3 939 Kč |
- |
- |
| Leden 2026 |
600 |
-31% |
-3% |
179 634 Kč |
-49% |
340% |
58 012 Kč |
-39% |
-2179% |
9 302 Kč |
-38% |
-10% |
5.18 % |
20% |
-80% |
723.64 |
-1% |
891% |
5.3 % |
3.00 % |
-23% |
16% |
18 |
0% |
0% |
9 980 Kč |
- |
- |
| Prosinec 2025 |
874 |
11% |
4% |
350 998 Kč |
242% |
48% |
95 295 Kč |
546% |
488% |
15 099 Kč |
28% |
-43% |
4.30 % |
-63% |
-62% |
731.11 |
225% |
354% |
5.8 % |
3.89 % |
5% |
-22% |
34 |
0% |
0% |
10 323 Kč |
- |
- |
| Listopad 2025 |
784 |
55% |
-15% |
102 486 Kč |
-15% |
-26% |
14 762 Kč |
-51% |
-251% |
11 810 Kč |
61% |
-66% |
11.52 % |
91% |
-53% |
225.00 |
-56% |
214% |
1.8 % |
3.70 % |
-33% |
-17% |
29 |
0% |
0% |
3 534 Kč |
- |
- |
| Říjen 2025 |
506 |
43% |
-18% |
121 155 Kč |
179% |
42% |
30 262 Kč |
448% |
575% |
7 326 Kč |
20% |
-34% |
6.05 % |
-57% |
-54% |
513.08 |
169% |
266% |
4.7 % |
5.53 % |
15% |
80% |
28 |
0% |
0% |
4 327 Kč |
- |
- |
| Září 2025 |
353 |
23% |
18% |
43 359 Kč |
-69% |
-62% |
5 518 Kč |
-89% |
-67% |
6 106 Kč |
8% |
12% |
14.08 % |
252% |
192% |
190.38 |
-81% |
-53% |
2.2 % |
4.82 % |
15% |
-4% |
17 |
0% |
0% |
2 551 Kč |
- |
- |
| Srpen 2025 |
287 |
20% |
9% |
141 014 Kč |
89% |
79% |
51 841 Kč |
134% |
335% |
5 637 Kč |
50% |
42% |
4.00 % |
-20% |
-21% |
1019.65 |
48% |
154% |
6.4 % |
4.18 % |
-9% |
10% |
12 |
0% |
0% |
11 751 Kč |
- |
- |
| Červenec 2025 |
240 |
-7% |
3% |
74 754 Kč |
-12% |
43% |
22 180 Kč |
-29% |
120% |
3 758 Kč |
54% |
53% |
5.03 % |
76% |
8% |
690.21 |
-50% |
35% |
3.8 % |
4.58 % |
7% |
-18% |
11 |
0% |
0% |
6 796 Kč |
- |
- |
| Červen 2025 |
257 |
-23% |
112% |
85 060 Kč |
36% |
860% |
31 068 Kč |
81% |
-5309% |
2 434 Kč |
-26% |
-34% |
2.86 % |
-45% |
-93% |
1376.50 |
121% |
1540% |
4.2 % |
4.28 % |
10% |
29% |
11 |
0% |
0% |
7 733 Kč |
- |
- |
| Květen 2025 |
333 |
-13% |
100% |
62 614 Kč |
-16% |
100% |
17 211 Kč |
-40% |
-523% |
3 287 Kč |
-14% |
-19% |
5.25 % |
3% |
100% |
623.61 |
-27% |
100% |
2.5 % |
3.90 % |
7% |
100% |
13 |
0% |
0% |
4 816 Kč |
- |
- |
| Duben 2025 |
382 |
-13% |
100% |
74 813 Kč |
42% |
100% |
28 819 Kč |
115% |
-455% |
3 819 Kč |
-22% |
-53% |
5.10 % |
-45% |
100% |
854.73 |
129% |
100% |
2.9 % |
3.66 % |
34% |
100% |
14 |
0% |
0% |
5 344 Kč |
- |
- |
| Březen 2025 |
439 |
-7% |
100% |
52 813 Kč |
98% |
100% |
13 409 Kč |
385% |
-281% |
4 917 Kč |
-25% |
-34% |
9.31 % |
-62% |
100% |
372.67 |
162% |
100% |
1.6 % |
2.73 % |
29% |
100% |
12 |
0% |
0% |
4 401 Kč |
- |
- |
| Únor 2025 |
473 |
-24% |
0% |
26 633 Kč |
-35% |
0% |
2 764 Kč |
-199% |
0% |
6 583 Kč |
-36% |
0% |
24.72 % |
-3% |
0% |
141.98 |
94% |
0% |
1.0 % |
2.11 % |
-18% |
0% |
10 |
0% |
0% |
2 663 Kč |
- |
- |
Facebook Ads - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
4 479 |
-9% |
64% |
94 190 Kč |
181% |
5255% |
-34 178 Kč |
-15% |
52% |
57 986 Kč |
21% |
158% |
61.56 % |
-57% |
-95% |
41.06 |
160% |
51088% |
3.7 % |
0.65 % |
87% |
489% |
29 |
0% |
0% |
3 248 Kč |
- |
- |
| Leden 2026 |
4 897 |
-21% |
89% |
33 498 Kč |
-78% |
-34% |
-40 266 Kč |
54% |
253% |
47 810 Kč |
-23% |
144% |
142.72 % |
246% |
269% |
15.78 |
-73% |
-62% |
1.0 % |
0.35 % |
-20% |
13% |
17 |
0% |
0% |
1 970 Kč |
- |
- |
| Prosinec 2025 |
6 231 |
73% |
122% |
151 233 Kč |
-36% |
1196% |
-26 066 Kč |
-368% |
29% |
62 362 Kč |
67% |
180% |
41.24 % |
161% |
-78% |
58.20 |
-54% |
505% |
2.5 % |
0.43 % |
-57% |
35% |
27 |
0% |
0% |
5 601 Kč |
- |
- |
| Listopad 2025 |
3 610 |
44% |
83% |
236 876 Kč |
220% |
87% |
9 735 Kč |
119% |
-344% |
37 391 Kč |
54% |
98% |
15.79 % |
-52% |
6% |
126.04 |
7% |
60% |
4.2 % |
1.00 % |
92% |
16% |
36 |
0% |
0% |
6 580 Kč |
- |
- |
| Říjen 2025 |
2 503 |
6% |
41% |
74 109 Kč |
236% |
11% |
4 436 Kč |
-126% |
-159% |
24 224 Kč |
3% |
22% |
32.69 % |
-69% |
10% |
118.31 |
326% |
91% |
2.9 % |
0.52 % |
-12% |
85% |
13 |
0% |
0% |
5 701 Kč |
- |
- |
| Září 2025 |
2 370 |
59% |
51% |
22 048 Kč |
300% |
-40% |
-17 011 Kč |
6% |
44% |
23 551 Kč |
33% |
23% |
106.82 % |
-67% |
104% |
27.77 |
176% |
-27% |
1.1 % |
0.59 % |
46% |
3% |
14 |
0% |
0% |
1 575 Kč |
- |
- |
| Srpen 2025 |
1 488 |
18% |
7% |
5 516 Kč |
-33% |
185% |
-15 974 Kč |
-1% |
-27% |
17 762 Kč |
8% |
-20% |
322.01 % |
62% |
-72% |
10.07 |
619% |
434% |
0.2 % |
0.40 % |
153% |
40% |
6 |
0% |
0% |
919 Kč |
- |
- |
| Červenec 2025 |
1 256 |
10% |
-7% |
8 262 Kč |
-51% |
-58% |
-16 195 Kč |
17% |
-17% |
16 425 Kč |
-11% |
-28% |
198.81 % |
80% |
71% |
1.40 |
-94% |
-90% |
0.4 % |
0.16 % |
-55% |
7% |
2 |
0% |
0% |
4 131 Kč |
- |
- |
| Červen 2025 |
1 137 |
-20% |
43% |
16 770 Kč |
-71% |
-55% |
-13 850 Kč |
91% |
270% |
18 513 Kč |
-38% |
6% |
110.39 % |
116% |
134% |
25.19 |
-67% |
-68% |
0.8 % |
0.35 % |
-38% |
-54% |
4 |
0% |
0% |
4 192 Kč |
- |
- |
| Květen 2025 |
1 414 |
-7% |
100% |
58 113 Kč |
24% |
100% |
-7 259 Kč |
204% |
-60% |
29 639 Kč |
57% |
63% |
51.00 % |
26% |
100% |
75.51 |
-14% |
100% |
2.3 % |
0.57 % |
-4% |
100% |
8 |
0% |
0% |
7 264 Kč |
- |
- |
| Duben 2025 |
1 526 |
-7% |
100% |
46 850 Kč |
406% |
100% |
-2 387 Kč |
-85% |
-89% |
18 937 Kč |
-4% |
-12% |
40.42 % |
-81% |
100% |
87.40 |
332% |
100% |
1.8 % |
0.59 % |
-3% |
100% |
9 |
0% |
0% |
5 206 Kč |
- |
- |
| Březen 2025 |
1 645 |
-40% |
100% |
9 251 Kč |
426% |
100% |
-15 751 Kč |
-30% |
-24% |
19 744 Kč |
-12% |
-5% |
213.42 % |
-83% |
100% |
20.22 |
25114% |
100% |
0.3 % |
0.61 % |
453% |
100% |
10 |
0% |
0% |
925 Kč |
- |
- |
| Únor 2025 |
2 730 |
5% |
0% |
1 759 Kč |
-97% |
0% |
-22 423 Kč |
96% |
0% |
22 441 Kč |
14% |
0% |
1275.79 % |
3199% |
0% |
0.08 |
-100% |
0% |
0.1 % |
0.11 % |
-64% |
0% |
3 |
0% |
0% |
586 Kč |
- |
- |
Google Organic - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
4 560 |
-14% |
-26% |
146 243 Kč |
36% |
-28% |
51 485 Kč |
45% |
2% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
5.8 % |
0.75 % |
16% |
9% |
34 |
0% |
0% |
4 301 Kč |
- |
- |
| Leden 2026 |
5 297 |
-59% |
-33% |
107 344 Kč |
-43% |
-2% |
35 426 Kč |
-35% |
126% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
3.1 % |
0.64 % |
-18% |
5% |
34 |
0% |
0% |
3 157 Kč |
- |
- |
| Prosinec 2025 |
12 955 |
40% |
-27% |
189 774 Kč |
-28% |
-42% |
54 629 Kč |
-19% |
-3% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
3.1 % |
0.78 % |
6% |
9% |
101 |
0% |
0% |
1 879 Kč |
- |
- |
| Listopad 2025 |
9 279 |
46% |
-21% |
263 095 Kč |
322% |
-36% |
67 065 Kč |
238% |
-4% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
4.6 % |
0.73 % |
3% |
-3% |
68 |
0% |
0% |
3 869 Kč |
- |
- |
| Říjen 2025 |
6 337 |
65% |
-22% |
62 279 Kč |
-62% |
-74% |
19 869 Kč |
-62% |
-56% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
2.4 % |
0.71 % |
-24% |
-3% |
45 |
0% |
0% |
1 384 Kč |
- |
- |
| Září 2025 |
3 840 |
14% |
-18% |
165 708 Kč |
-20% |
9% |
52 817 Kč |
-23% |
66% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
8.5 % |
0.94 % |
-19% |
57% |
36 |
0% |
0% |
4 603 Kč |
- |
- |
| Srpen 2025 |
3 354 |
13% |
-18% |
206 638 Kč |
42% |
149% |
68 514 Kč |
66% |
337% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
9.3 % |
1.16 % |
28% |
91% |
39 |
0% |
0% |
5 298 Kč |
- |
- |
| Červenec 2025 |
2 967 |
6% |
-33% |
145 830 Kč |
113% |
73% |
41 214 Kč |
84% |
111% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
7.4 % |
0.91 % |
27% |
14% |
27 |
0% |
0% |
5 401 Kč |
- |
- |
| Červen 2025 |
2 787 |
-33% |
13% |
68 526 Kč |
-54% |
285% |
22 404 Kč |
-61% |
425% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
3.4 % |
0.72 % |
29% |
4% |
20 |
0% |
0% |
3 426 Kč |
- |
- |
| Květen 2025 |
4 134 |
-31% |
100% |
147 994 Kč |
8% |
100% |
57 499 Kč |
23% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
5.9 % |
0.56 % |
-23% |
100% |
23 |
0% |
0% |
6 435 Kč |
- |
- |
| Duben 2025 |
5 974 |
-9% |
100% |
136 732 Kč |
-23% |
100% |
46 728 Kč |
-22% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
5.3 % |
0.72 % |
12% |
100% |
43 |
0% |
0% |
3 180 Kč |
- |
- |
| Březen 2025 |
6 556 |
7% |
100% |
178 132 Kč |
-13% |
100% |
59 838 Kč |
18% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
5.4 % |
0.64 % |
-6% |
100% |
42 |
0% |
0% |
4 241 Kč |
- |
- |
| Únor 2025 |
6 131 |
-22% |
0% |
204 497 Kč |
87% |
0% |
50 590 Kč |
223% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
7.7 % |
0.69 % |
12% |
0% |
42 |
0% |
0% |
4 869 Kč |
- |
- |
Seznam Organic - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
1 426 |
-14% |
-12% |
11 683 Kč |
-62% |
-87% |
4 060 Kč |
-59% |
-87% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.5 % |
0.56 % |
-58% |
-46% |
8 |
0% |
0% |
1 460 Kč |
- |
- |
| Leden 2026 |
1 657 |
-48% |
-23% |
30 549 Kč |
-15% |
-58% |
9 938 Kč |
-25% |
-20% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.9 % |
1.33 % |
85% |
51% |
22 |
0% |
0% |
1 389 Kč |
- |
- |
| Prosinec 2025 |
3 201 |
22% |
-11% |
35 864 Kč |
-65% |
-73% |
13 254 Kč |
-61% |
-50% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.6 % |
0.72 % |
-24% |
-17% |
23 |
0% |
0% |
1 559 Kč |
- |
- |
| Listopad 2025 |
2 631 |
44% |
-4% |
103 257 Kč |
113% |
124% |
34 158 Kč |
141% |
280% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.8 % |
0.95 % |
8% |
18% |
25 |
0% |
0% |
4 130 Kč |
- |
- |
| Říjen 2025 |
1 821 |
67% |
20% |
48 404 Kč |
2203% |
86% |
14 166 Kč |
1513% |
139% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.9 % |
0.88 % |
60% |
-22% |
16 |
0% |
0% |
3 025 Kč |
- |
- |
| Září 2025 |
1 092 |
24% |
28% |
2 102 Kč |
-90% |
-92% |
878 Kč |
-80% |
-82% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.1 % |
0.55 % |
-52% |
-57% |
6 |
0% |
0% |
350 Kč |
- |
- |
| Srpen 2025 |
881 |
5% |
48% |
21 816 Kč |
-54% |
576% |
4 449 Kč |
-81% |
340% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.0 % |
1.14 % |
19% |
13% |
10 |
0% |
0% |
2 182 Kč |
- |
- |
| Červenec 2025 |
842 |
3% |
26% |
47 588 Kč |
256% |
3% |
22 826 Kč |
404% |
39% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
2.4 % |
0.95 % |
94% |
27% |
8 |
0% |
0% |
5 949 Kč |
- |
- |
| Červen 2025 |
818 |
-17% |
120% |
13 351 Kč |
-65% |
-25% |
4 528 Kč |
-54% |
-29% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.7 % |
0.49 % |
-63% |
-82% |
4 |
0% |
0% |
3 338 Kč |
- |
- |
| Květen 2025 |
982 |
-36% |
100% |
38 132 Kč |
-44% |
100% |
9 902 Kč |
-53% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.5 % |
1.32 % |
55% |
100% |
13 |
0% |
0% |
2 933 Kč |
- |
- |
| Duben 2025 |
1 527 |
-9% |
100% |
67 760 Kč |
69% |
100% |
20 944 Kč |
210% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
2.6 % |
0.85 % |
10% |
100% |
13 |
0% |
0% |
5 212 Kč |
- |
- |
| Březen 2025 |
1 677 |
3% |
100% |
40 103 Kč |
-57% |
100% |
6 762 Kč |
-78% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.2 % |
0.78 % |
-26% |
100% |
13 |
0% |
0% |
3 085 Kč |
- |
- |
| Únor 2025 |
1 622 |
-25% |
0% |
93 460 Kč |
28% |
0% |
30 756 Kč |
147% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
3.5 % |
1.05 % |
19% |
0% |
17 |
0% |
0% |
5 498 Kč |
- |
- |
Facebook Organic - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
585 |
-21% |
-5% |
2 252 Kč |
111% |
-72% |
492 Kč |
-53% |
-80% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.1 % |
0.51 % |
281% |
-21% |
3 |
0% |
0% |
751 Kč |
- |
- |
| Leden 2026 |
743 |
-4% |
-3% |
1 066 Kč |
-99% |
-90% |
1 036 Kč |
-93% |
-27% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.0 % |
0.13 % |
-87% |
-74% |
1 |
0% |
0% |
1 066 Kč |
- |
- |
| Prosinec 2025 |
774 |
-9% |
-29% |
71 700 Kč |
28% |
4% |
13 938 Kč |
10% |
93% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.2 % |
1.03 % |
10% |
-25% |
8 |
0% |
0% |
8 962 Kč |
- |
- |
| Listopad 2025 |
855 |
82% |
39% |
56 017 Kč |
1337% |
377% |
12 678 Kč |
575% |
438% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.0 % |
0.94 % |
-37% |
44% |
8 |
0% |
0% |
7 002 Kč |
- |
- |
| Říjen 2025 |
470 |
21% |
-52% |
3 899 Kč |
9% |
-93% |
1 878 Kč |
1345% |
-83% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.2 % |
1.49 % |
190% |
144% |
7 |
0% |
0% |
557 Kč |
- |
- |
| Září 2025 |
390 |
80% |
3% |
3 587 Kč |
-54% |
-89% |
130 Kč |
100% |
-97% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.2 % |
0.51 % |
-44% |
-35% |
2 |
0% |
0% |
1 793 Kč |
- |
- |
| Srpen 2025 |
217 |
-8% |
-26% |
7 818 Kč |
-79% |
222% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.4 % |
0.92 % |
-76% |
172% |
2 |
0% |
0% |
3 909 Kč |
- |
- |
| Červenec 2025 |
236 |
36% |
-7% |
36 950 Kč |
100% |
66% |
13 222 Kč |
100% |
80% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.9 % |
3.81 % |
100% |
143% |
9 |
0% |
0% |
4 106 Kč |
- |
- |
| Červen 2025 |
173 |
-34% |
7% |
0 Kč |
-100% |
0% |
0 Kč |
-100% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.0 % |
0.00 % |
-100% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Květen 2025 |
264 |
-20% |
100% |
27 849 Kč |
19240% |
100% |
6 622 Kč |
20594% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.1 % |
2.65 % |
772% |
100% |
7 |
0% |
0% |
3 978 Kč |
- |
- |
| Duben 2025 |
329 |
-30% |
100% |
144 Kč |
-100% |
100% |
32 Kč |
-100% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.0 % |
0.30 % |
-64% |
100% |
1 |
0% |
0% |
144 Kč |
- |
- |
| Březen 2025 |
473 |
-23% |
100% |
34 467 Kč |
324% |
100% |
14 846 Kč |
498% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.1 % |
0.85 % |
31% |
100% |
4 |
0% |
0% |
8 617 Kč |
- |
- |
| Únor 2025 |
618 |
-20% |
0% |
8 135 Kč |
-23% |
0% |
2 483 Kč |
74% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.3 % |
0.65 % |
24% |
0% |
4 |
0% |
0% |
2 034 Kč |
- |
- |
Heureka - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
174 |
-63% |
-49% |
3 151 Kč |
-97% |
-95% |
-3 866 Kč |
-119% |
-142% |
5 490 Kč |
-59% |
29% |
174.25 % |
1242% |
2378% |
29.58 |
-88% |
-91% |
0.1 % |
1.72 % |
2% |
46% |
3 |
0% |
0% |
1 050 Kč |
- |
- |
| Leden 2026 |
475 |
-38% |
8% |
102 247 Kč |
-5% |
332% |
20 121 Kč |
90% |
-1024% |
13 275 Kč |
-45% |
108% |
12.98 % |
-42% |
-52% |
251.57 |
75% |
281% |
3.0 % |
1.68 % |
30% |
271% |
8 |
0% |
0% |
12 781 Kč |
- |
- |
| Prosinec 2025 |
769 |
43% |
17% |
107 132 Kč |
-16% |
-41% |
10 608 Kč |
-52% |
-52% |
24 060 Kč |
58% |
159% |
22.46 % |
88% |
338% |
144.09 |
-41% |
-57% |
1.8 % |
1.30 % |
-53% |
-50% |
10 |
0% |
0% |
10 713 Kč |
- |
- |
| Listopad 2025 |
539 |
100% |
28% |
127 737 Kč |
626% |
506% |
22 256 Kč |
-965% |
-1155% |
15 266 Kč |
93% |
175% |
11.95 % |
-73% |
-55% |
245.78 |
264% |
297% |
2.2 % |
2.78 % |
87% |
1074% |
15 |
0% |
0% |
8 516 Kč |
- |
- |
| Říjen 2025 |
269 |
77% |
-15% |
17 600 Kč |
-65% |
-83% |
-2 573 Kč |
-114% |
-116% |
7 909 Kč |
73% |
117% |
44.94 % |
390% |
1173% |
67.47 |
-87% |
-87% |
0.7 % |
1.49 % |
-55% |
-6% |
4 |
0% |
0% |
4 400 Kč |
- |
- |
| Září 2025 |
152 |
17% |
10% |
49 870 Kč |
21% |
703% |
18 776 Kč |
77% |
-1589% |
4 578 Kč |
39% |
125% |
9.18 % |
15% |
-72% |
510.14 |
21% |
1239% |
2.5 % |
3.29 % |
43% |
354% |
5 |
0% |
0% |
9 974 Kč |
- |
- |
| Srpen 2025 |
130 |
88% |
69% |
41 317 Kč |
16% |
38% |
10 608 Kč |
169% |
228% |
3 300 Kč |
101% |
54% |
7.99 % |
73% |
12% |
421.43 |
24% |
68% |
1.9 % |
2.31 % |
-73% |
-56% |
3 |
0% |
0% |
13 772 Kč |
- |
- |
| Červenec 2025 |
69 |
19% |
-7% |
35 508 Kč |
515% |
21% |
3 940 Kč |
-6037% |
-48% |
1 640 Kč |
-13% |
-9% |
4.62 % |
-86% |
-25% |
340.29 |
253% |
-35% |
1.8 % |
8.70 % |
152% |
222% |
6 |
0% |
0% |
5 918 Kč |
- |
- |
| Červen 2025 |
58 |
-48% |
0% |
5 769 Kč |
-78% |
-73% |
-66 Kč |
-101% |
-101% |
1 874 Kč |
-33% |
-15% |
32.49 % |
203% |
221% |
96.46 |
-71% |
-71% |
0.3 % |
3.45 % |
28% |
100% |
2 |
0% |
0% |
2 885 Kč |
- |
- |
| Květen 2025 |
111 |
-13% |
100% |
26 114 Kč |
20% |
100% |
6 564 Kč |
61% |
-303% |
2 804 Kč |
-8% |
-13% |
10.74 % |
-24% |
100% |
334.05 |
43% |
100% |
1.0 % |
2.70 % |
73% |
100% |
3 |
0% |
0% |
8 705 Kč |
- |
- |
| Duben 2025 |
128 |
-4% |
100% |
21 734 Kč |
-45% |
100% |
4 066 Kč |
-56% |
-206% |
3 052 Kč |
-19% |
-20% |
14.04 % |
47% |
100% |
233.22 |
-33% |
100% |
0.8 % |
1.56 % |
-48% |
100% |
2 |
0% |
0% |
10 867 Kč |
- |
- |
| Březen 2025 |
134 |
-60% |
100% |
39 174 Kč |
-35% |
100% |
9 226 Kč |
1% |
-287% |
3 748 Kč |
-12% |
-24% |
9.57 % |
36% |
100% |
346.19 |
10% |
100% |
1.2 % |
2.99 % |
153% |
100% |
4 |
0% |
0% |
9 793 Kč |
- |
- |
| Únor 2025 |
339 |
-23% |
0% |
60 423 Kč |
155% |
0% |
9 143 Kč |
-520% |
0% |
4 248 Kč |
-34% |
0% |
7.03 % |
-74% |
0% |
315.23 |
378% |
0% |
2.3 % |
1.18 % |
160% |
0% |
4 |
0% |
0% |
15 106 Kč |
- |
- |
Zbozi.cz - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
1 214 |
-14% |
100% |
172 179 Kč |
-1% |
100% |
34 030 Kč |
32% |
100% |
21 291 Kč |
-30% |
100% |
12.37 % |
-30% |
100% |
259.83 |
41% |
100% |
6.8 % |
2.31 % |
8% |
100% |
28 |
0% |
0% |
6 149 Kč |
- |
- |
| Leden 2026 |
1 404 |
-39% |
70100% |
173 995 Kč |
-30% |
100% |
25 812 Kč |
-24% |
100% |
30 576 Kč |
-46% |
100% |
17.57 % |
-23% |
100% |
184.42 |
15% |
100% |
5.1 % |
2.14 % |
-5% |
100% |
30 |
0% |
0% |
5 800 Kč |
- |
- |
| Prosinec 2025 |
2 309 |
34% |
100% |
248 538 Kč |
13% |
100% |
33 932 Kč |
42% |
100% |
56 718 Kč |
15% |
100% |
22.82 % |
1% |
100% |
159.83 |
8% |
100% |
4.1 % |
2.25 % |
-12% |
100% |
52 |
0% |
0% |
4 780 Kč |
- |
- |
| Listopad 2025 |
1 720 |
44% |
171900% |
219 334 Kč |
167% |
100% |
23 919 Kč |
-1782% |
100% |
49 327 Kč |
33% |
100% |
22.49 % |
-50% |
100% |
148.49 |
54% |
100% |
3.9 % |
2.56 % |
46% |
100% |
44 |
0% |
0% |
4 985 Kč |
- |
- |
| Říjen 2025 |
1 196 |
100% |
119500% |
82 299 Kč |
100% |
100% |
-1 422 Kč |
-85% |
100% |
37 028 Kč |
300% |
100% |
44.99 % |
100% |
100% |
96.16 |
100% |
100% |
3.2 % |
1.76 % |
100% |
100% |
21 |
0% |
0% |
3 919 Kč |
- |
- |
| Září 2025 |
0 |
0% |
-100% |
0 Kč |
0% |
0% |
-9 252 Kč |
100% |
100% |
9 252 Kč |
100% |
100% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Srpen 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Červenec 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Červen 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Květen 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Duben 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Březen 2025 |
0 |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Únor 2025 |
0 |
-100% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |