Základní přehled
Návštěvy
1 220
-5.1% M
-45.3% R
Tržby
51 288 Kč
+33.7% M
-1.2% R
Konverzní poměr
3.61%
+15.9% M
+71.0% R
Transakce
44
+10.0% M
-6.4% R
Průměrná objednávka
1 166 Kč
+21.5% M
+5.5% R
Hodnota návštěvy
42.04 Kč
+40.8% M
+80.5% R
Náklady
5 015 Kč
-44.4% M
+84.2% R
PNO
9.78%
-58.4% M
+86.5% R
Marketingové kanály
Metriky:
−
Návštěvy
−
Tržby
−
Náklady
−
PNO
−
Podíl
+
CR %
+
Transakce
+
AOV
| Zdroj |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
|
Direct
|
321 |
-4% |
-33% |
20 737 Kč |
60% |
9% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
4.98 % |
29% |
40% |
16 |
23% |
-6% |
1 296 Kč |
30% |
16% |
40.4 % |
|
Google Ads
|
231 |
-17% |
-51% |
8 131 Kč |
-49% |
-37% |
3 609 Kč |
-44% |
171% |
44.39 % |
11% |
330% |
5.63 % |
-3% |
119% |
13 |
-19% |
8% |
625 Kč |
-37% |
-42% |
15.9 % |
|
Sklik
|
112 |
-30% |
-65% |
5 827 Kč |
50% |
-5% |
892 Kč |
-46% |
-22% |
15.31 % |
-64% |
-18% |
3.57 % |
42% |
130% |
4 |
0% |
-20% |
1 457 Kč |
50% |
19% |
11.4 % |
|
Google Organic
|
370 |
24% |
-42% |
2 820 Kč |
100% |
87% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.08 % |
100% |
586% |
4 |
100% |
300% |
705 Kč |
100% |
-53% |
5.5 % |
|
Seznam Organic
|
41 |
8% |
-63% |
165 Kč |
100% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.44 % |
100% |
100% |
1 |
100% |
100% |
165 Kč |
100% |
100% |
0.3 % |
|
Bing Organic
|
37 |
-24% |
-31% |
0 Kč |
0% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 % |
0% |
-100% |
0 |
0% |
-100% |
0 Kč |
0% |
-100% |
0.0 % |
|
Heureka
|
13 |
-28% |
-19% |
6 292 Kč |
374% |
570% |
144 Kč |
-52% |
-42% |
2.29 % |
-90% |
-91% |
23.08 % |
108% |
23% |
3 |
50% |
0% |
2 097 Kč |
216% |
570% |
12.3 % |
|
Zbozi.cz
|
24 |
-53% |
100% |
1 158 Kč |
157% |
100% |
370 Kč |
-44% |
100% |
31.95 % |
-78% |
100% |
8.33 % |
112% |
100% |
2 |
0% |
100% |
579 Kč |
157% |
100% |
2.3 % |
|
E-mail
|
1 |
0% |
-86% |
6 157 Kč |
100% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
100.00 % |
100% |
100% |
1 |
100% |
100% |
6 157 Kč |
100% |
100% |
12.0 % |
|
Referral
|
40 |
29% |
-57% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 % |
-100% |
-100% |
0 |
-100% |
-100% |
0 Kč |
-100% |
-100% |
0.0 % |
|
Firmy.cz
|
17 |
55% |
-48% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 % |
-100% |
-100% |
0 |
-100% |
-100% |
0 Kč |
-100% |
-100% |
0.0 % |
| Celkem |
1 220 |
-5% |
-45% |
51 288 Kč |
34% |
-1% |
5 015 Kč |
-44% |
84% |
9.78 % |
-58% |
86% |
3.61 % |
16% |
71% |
44 |
10% |
-6% |
1 166 Kč |
22% |
6% |
100.0 % |
Direct - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
290 |
-14% |
-33% |
17 296 Kč |
34% |
-9% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
37.1 % |
4.48 % |
16% |
14% |
13 |
0% |
0% |
1 330 Kč |
- |
- |
| Leden 2026 |
336 |
81% |
-17% |
12 936 Kč |
11% |
-2% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
33.7 % |
3.87 % |
-28% |
57% |
13 |
0% |
0% |
995 Kč |
- |
- |
| Prosinec 2025 |
186 |
-38% |
-17% |
11 606 Kč |
-54% |
-10% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
50.0 % |
5.38 % |
-5% |
-0% |
10 |
0% |
0% |
1 161 Kč |
- |
- |
| Listopad 2025 |
301 |
-36% |
-15% |
25 188 Kč |
11% |
8% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
63.8 % |
5.65 % |
-14% |
-5% |
17 |
0% |
0% |
1 482 Kč |
- |
- |
| Říjen 2025 |
470 |
-26% |
-7% |
22 736 Kč |
-65% |
-7% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
32.4 % |
6.60 % |
-29% |
7% |
31 |
0% |
0% |
733 Kč |
- |
- |
| Září 2025 |
631 |
-37% |
-21% |
65 164 Kč |
-25% |
-14% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
48.4 % |
9.35 % |
8% |
35% |
59 |
0% |
0% |
1 104 Kč |
- |
- |
| Srpen 2025 |
1 003 |
-47% |
-46% |
87 047 Kč |
-22% |
-36% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
36.9 % |
8.67 % |
38% |
28% |
87 |
0% |
0% |
1 001 Kč |
- |
- |
| Červenec 2025 |
1 897 |
-36% |
-27% |
112 211 Kč |
-58% |
-34% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
32.5 % |
6.27 % |
-23% |
31% |
119 |
0% |
0% |
943 Kč |
- |
- |
| Červen 2025 |
2 983 |
58% |
14% |
265 357 Kč |
51% |
49% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
34.1 % |
8.15 % |
-6% |
56% |
243 |
0% |
0% |
1 092 Kč |
- |
- |
| Květen 2025 |
1 888 |
52% |
4% |
176 302 Kč |
21% |
-1% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
36.1 % |
8.69 % |
8% |
32% |
164 |
0% |
0% |
1 075 Kč |
- |
- |
| Duben 2025 |
1 239 |
44% |
-73% |
145 414 Kč |
36% |
109% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
38.7 % |
8.07 % |
16% |
798% |
100 |
0% |
0% |
1 454 Kč |
- |
- |
| Březen 2025 |
861 |
98% |
8% |
106 909 Kč |
463% |
109% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
48.2 % |
6.97 % |
78% |
92% |
60 |
0% |
0% |
1 782 Kč |
- |
- |
| Únor 2025 |
434 |
7% |
0% |
18 984 Kč |
44% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
39.2 % |
3.92 % |
59% |
0% |
17 |
0% |
0% |
1 117 Kč |
- |
- |
Google Ads - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
209 |
-25% |
-54% |
6 885 Kč |
-57% |
-47% |
3 176 Kč |
-50% |
157% |
46.12 % |
15% |
381% |
14.8 % |
5.74 % |
-1% |
116% |
12 |
0% |
0% |
574 Kč |
- |
- |
| Leden 2026 |
277 |
120% |
-34% |
15 979 Kč |
99% |
141% |
6 402 Kč |
231% |
435% |
40.06 % |
67% |
122% |
41.7 % |
5.78 % |
-9% |
201% |
16 |
0% |
0% |
999 Kč |
- |
- |
| Prosinec 2025 |
126 |
-65% |
-43% |
8 045 Kč |
-14% |
139% |
1 933 Kč |
-59% |
223% |
24.03 % |
-52% |
35% |
34.7 % |
6.35 % |
110% |
249% |
8 |
0% |
0% |
1 006 Kč |
- |
- |
| Listopad 2025 |
364 |
-78% |
-48% |
9 369 Kč |
-70% |
25% |
4 687 Kč |
-69% |
93% |
50.03 % |
4% |
55% |
23.7 % |
3.02 % |
17% |
93% |
11 |
0% |
0% |
852 Kč |
- |
- |
| Říjen 2025 |
1 658 |
-29% |
39% |
31 085 Kč |
-27% |
122% |
14 995 Kč |
-30% |
201% |
48.24 % |
-5% |
36% |
44.3 % |
2.59 % |
17% |
71% |
43 |
0% |
0% |
723 Kč |
- |
- |
| Září 2025 |
2 344 |
-33% |
128% |
42 567 Kč |
-49% |
20% |
21 552 Kč |
-30% |
102% |
50.63 % |
39% |
68% |
31.6 % |
2.22 % |
-17% |
-43% |
52 |
0% |
0% |
819 Kč |
- |
- |
| Srpen 2025 |
3 520 |
-54% |
95% |
84 166 Kč |
-37% |
7% |
30 619 Kč |
-51% |
31% |
36.38 % |
-22% |
22% |
35.7 % |
2.67 % |
19% |
-44% |
94 |
0% |
0% |
895 Kč |
- |
- |
| Červenec 2025 |
7 683 |
-35% |
103% |
133 942 Kč |
-63% |
-7% |
62 223 Kč |
-46% |
22% |
46.46 % |
47% |
32% |
38.8 % |
2.25 % |
-34% |
-45% |
173 |
0% |
0% |
774 Kč |
- |
- |
| Červen 2025 |
11 839 |
119% |
190% |
364 339 Kč |
95% |
113% |
114 896 Kč |
73% |
77% |
31.54 % |
-11% |
-17% |
46.8 % |
3.40 % |
8% |
-10% |
403 |
0% |
0% |
904 Kč |
- |
- |
| Květen 2025 |
5 408 |
83% |
29% |
186 930 Kč |
52% |
-0% |
66 485 Kč |
85% |
-8% |
35.57 % |
22% |
-8% |
38.3 % |
3.14 % |
1% |
-17% |
170 |
0% |
0% |
1 100 Kč |
- |
- |
| Duben 2025 |
2 951 |
84% |
-48% |
122 974 Kč |
185% |
-43% |
35 854 Kč |
55% |
-61% |
29.16 % |
-46% |
-31% |
32.7 % |
3.12 % |
17% |
2% |
92 |
0% |
0% |
1 337 Kč |
- |
- |
| Březen 2025 |
1 607 |
256% |
12% |
43 104 Kč |
234% |
-27% |
23 063 Kč |
1764% |
30% |
53.50 % |
458% |
79% |
19.4 % |
2.68 % |
1% |
-18% |
43 |
0% |
0% |
1 002 Kč |
- |
- |
| Únor 2025 |
451 |
8% |
0% |
12 910 Kč |
95% |
0% |
1 237 Kč |
3% |
0% |
9.58 % |
-47% |
0% |
26.7 % |
2.66 % |
39% |
0% |
12 |
0% |
0% |
1 076 Kč |
- |
- |
Sklik - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
103 |
-35% |
-61% |
5 827 Kč |
50% |
-2% |
776 Kč |
-53% |
-26% |
13.32 % |
-69% |
-24% |
12.5 % |
3.88 % |
54% |
159% |
4 |
0% |
0% |
1 457 Kč |
- |
- |
| Leden 2026 |
159 |
61% |
-55% |
3 875 Kč |
100% |
80% |
1 656 Kč |
98% |
82% |
42.74 % |
100% |
1% |
10.1 % |
2.52 % |
100% |
79% |
4 |
0% |
0% |
969 Kč |
- |
- |
| Prosinec 2025 |
99 |
15% |
-56% |
0 Kč |
-100% |
-100% |
834 Kč |
17% |
8% |
0.00 % |
-100% |
-100% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Listopad 2025 |
86 |
-79% |
-66% |
825 Kč |
-87% |
-74% |
715 Kč |
-69% |
-29% |
86.71 % |
145% |
168% |
2.1 % |
2.33 % |
60% |
-41% |
2 |
0% |
0% |
412 Kč |
- |
- |
| Říjen 2025 |
413 |
-44% |
-21% |
6 488 Kč |
-60% |
-66% |
2 300 Kč |
-50% |
7% |
35.46 % |
23% |
211% |
9.2 % |
1.45 % |
-41% |
-49% |
6 |
0% |
0% |
1 081 Kč |
- |
- |
| Září 2025 |
732 |
-42% |
2% |
16 143 Kč |
-41% |
-30% |
4 637 Kč |
-62% |
-11% |
28.73 % |
-36% |
27% |
12.0 % |
2.46 % |
-3% |
-27% |
18 |
0% |
0% |
897 Kč |
- |
- |
| Srpen 2025 |
1 262 |
-35% |
12% |
27 548 Kč |
-48% |
-40% |
12 282 Kč |
-27% |
59% |
44.58 % |
42% |
162% |
11.7 % |
2.54 % |
-20% |
-32% |
32 |
0% |
0% |
861 Kč |
- |
- |
| Červenec 2025 |
1 928 |
-25% |
-8% |
53 309 Kč |
-22% |
-35% |
16 778 Kč |
-27% |
19% |
31.47 % |
-6% |
82% |
15.4 % |
3.16 % |
5% |
-12% |
61 |
0% |
0% |
874 Kč |
- |
- |
| Červen 2025 |
2 586 |
47% |
-2% |
68 399 Kč |
18% |
-24% |
22 886 Kč |
45% |
-10% |
33.46 % |
22% |
20% |
8.8 % |
3.02 % |
16% |
10% |
78 |
0% |
0% |
877 Kč |
- |
- |
| Květen 2025 |
1 765 |
69% |
7% |
57 766 Kč |
11% |
-9% |
15 819 Kč |
106% |
20% |
27.38 % |
85% |
32% |
11.8 % |
2.61 % |
-27% |
-8% |
46 |
0% |
0% |
1 256 Kč |
- |
- |
| Duben 2025 |
1 043 |
27% |
-72% |
51 897 Kč |
87% |
-51% |
7 691 Kč |
122% |
-60% |
14.82 % |
19% |
-18% |
13.8 % |
3.55 % |
12% |
84% |
37 |
0% |
0% |
1 403 Kč |
- |
- |
| Březen 2025 |
819 |
207% |
-14% |
27 790 Kč |
367% |
-33% |
3 470 Kč |
231% |
-31% |
12.48 % |
-29% |
2% |
12.5 % |
3.17 % |
112% |
-3% |
26 |
0% |
0% |
1 069 Kč |
- |
- |
| Únor 2025 |
267 |
-25% |
0% |
5 947 Kč |
175% |
0% |
1 049 Kč |
15% |
0% |
17.64 % |
-58% |
0% |
12.3 % |
1.50 % |
7% |
0% |
4 |
0% |
0% |
1 487 Kč |
- |
- |
Google Organic - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
344 |
15% |
-41% |
2 820 Kč |
100% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
6.1 % |
1.16 % |
100% |
100% |
4 |
0% |
0% |
705 Kč |
- |
- |
| Leden 2026 |
299 |
24% |
-57% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Prosinec 2025 |
242 |
-19% |
-44% |
463 Kč |
4% |
-76% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.0 % |
0.41 % |
24% |
79% |
1 |
0% |
0% |
463 Kč |
- |
- |
| Listopad 2025 |
299 |
-52% |
-46% |
445 Kč |
-86% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.1 % |
0.33 % |
-48% |
100% |
1 |
0% |
0% |
445 Kč |
- |
- |
| Říjen 2025 |
620 |
-4% |
-3% |
3 237 Kč |
-60% |
-49% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
4.6 % |
0.65 % |
-31% |
-41% |
4 |
0% |
0% |
809 Kč |
- |
- |
| Září 2025 |
645 |
-38% |
-31% |
8 164 Kč |
-42% |
-47% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
6.1 % |
0.93 % |
-20% |
-13% |
6 |
0% |
0% |
1 361 Kč |
- |
- |
| Srpen 2025 |
1 038 |
-38% |
-41% |
14 050 Kč |
-4% |
-34% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
6.0 % |
1.16 % |
38% |
13% |
12 |
0% |
0% |
1 171 Kč |
- |
- |
| Červenec 2025 |
1 667 |
-21% |
-34% |
14 612 Kč |
-42% |
-55% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
4.2 % |
0.84 % |
-34% |
-11% |
14 |
0% |
0% |
1 044 Kč |
- |
- |
| Červen 2025 |
2 123 |
83% |
11% |
25 295 Kč |
113% |
-9% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
3.2 % |
1.27 % |
64% |
1% |
27 |
0% |
0% |
937 Kč |
- |
- |
| Květen 2025 |
1 161 |
13% |
-23% |
11 864 Kč |
-37% |
-66% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.4 % |
0.78 % |
-28% |
-60% |
9 |
0% |
0% |
1 318 Kč |
- |
- |
| Duben 2025 |
1 027 |
25% |
-24% |
18 802 Kč |
108% |
-56% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
5.0 % |
1.07 % |
25% |
-48% |
11 |
0% |
0% |
1 709 Kč |
- |
- |
| Březen 2025 |
819 |
41% |
7% |
9 022 Kč |
100% |
-41% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
4.1 % |
0.85 % |
100% |
-7% |
7 |
0% |
0% |
1 289 Kč |
- |
- |
| Únor 2025 |
579 |
-16% |
0% |
0 Kč |
-100% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
Seznam Organic - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
37 |
-3% |
-65% |
165 Kč |
100% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.4 % |
2.70 % |
100% |
100% |
1 |
0% |
0% |
165 Kč |
- |
- |
| Leden 2026 |
38 |
31% |
-67% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Prosinec 2025 |
29 |
-40% |
-53% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Listopad 2025 |
48 |
-35% |
-55% |
2 004 Kč |
172% |
129% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
5.1 % |
2.08 % |
-23% |
121% |
1 |
0% |
0% |
2 004 Kč |
- |
- |
| Říjen 2025 |
74 |
-41% |
-37% |
736 Kč |
189% |
-59% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.0 % |
2.70 % |
70% |
59% |
2 |
0% |
0% |
368 Kč |
- |
- |
| Září 2025 |
126 |
-57% |
-38% |
255 Kč |
-95% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.2 % |
1.59 % |
17% |
100% |
2 |
0% |
0% |
127 Kč |
- |
- |
| Srpen 2025 |
296 |
-31% |
-18% |
5 023 Kč |
-36% |
27% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.1 % |
1.35 % |
-4% |
143% |
4 |
0% |
0% |
1 256 Kč |
- |
- |
| Červenec 2025 |
426 |
-18% |
-16% |
7 806 Kč |
68% |
-4% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.3 % |
1.41 % |
82% |
-11% |
6 |
0% |
0% |
1 301 Kč |
- |
- |
| Červen 2025 |
518 |
84% |
16% |
4 640 Kč |
200% |
-42% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.6 % |
0.77 % |
-57% |
-57% |
4 |
0% |
0% |
1 160 Kč |
- |
- |
| Květen 2025 |
281 |
-16% |
-13% |
1 545 Kč |
-87% |
-78% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.3 % |
1.78 % |
-15% |
-5% |
5 |
0% |
0% |
309 Kč |
- |
- |
| Duben 2025 |
334 |
82% |
35% |
11 755 Kč |
58% |
95% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
3.1 % |
2.10 % |
29% |
-14% |
7 |
0% |
0% |
1 679 Kč |
- |
- |
| Březen 2025 |
184 |
75% |
15% |
7 436 Kč |
100% |
1566% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
3.4 % |
1.63 % |
100% |
161% |
3 |
0% |
0% |
2 479 Kč |
- |
- |
| Únor 2025 |
105 |
-9% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
Bing Organic - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
34 |
-31% |
-26% |
0 Kč |
0% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Leden 2026 |
49 |
113% |
-50% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Prosinec 2025 |
23 |
-45% |
-32% |
0 Kč |
-100% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Listopad 2025 |
42 |
-47% |
-16% |
455 Kč |
13% |
-72% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.2 % |
2.38 % |
-6% |
19% |
1 |
0% |
0% |
455 Kč |
- |
- |
| Říjen 2025 |
79 |
-27% |
44% |
401 Kč |
100% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.6 % |
2.53 % |
100% |
100% |
2 |
0% |
0% |
200 Kč |
- |
- |
| Září 2025 |
108 |
-2% |
163% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Srpen 2025 |
110 |
-12% |
-4% |
893 Kč |
-64% |
-39% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.4 % |
0.91 % |
-62% |
-48% |
1 |
0% |
0% |
893 Kč |
- |
- |
| Červenec 2025 |
125 |
-31% |
-11% |
2 489 Kč |
33% |
-14% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.7 % |
2.40 % |
45% |
13% |
3 |
0% |
0% |
830 Kč |
- |
- |
| Červen 2025 |
181 |
59% |
43% |
1 868 Kč |
-43% |
-72% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.2 % |
1.66 % |
-37% |
5% |
3 |
0% |
0% |
623 Kč |
- |
- |
| Květen 2025 |
114 |
44% |
0% |
3 250 Kč |
154% |
44% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.7 % |
2.63 % |
108% |
50% |
3 |
0% |
0% |
1 083 Kč |
- |
- |
| Duben 2025 |
79 |
41% |
-29% |
1 278 Kč |
100% |
-91% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.3 % |
1.27 % |
100% |
-82% |
1 |
0% |
0% |
1 278 Kč |
- |
- |
| Březen 2025 |
56 |
22% |
0% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Únor 2025 |
46 |
-53% |
0% |
1 217 Kč |
100% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.5 % |
2.17 % |
100% |
0% |
1 |
0% |
0% |
1 217 Kč |
- |
- |
Heureka - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
12 |
-33% |
-25% |
6 292 Kč |
374% |
570% |
110 Kč |
-64% |
-56% |
1.74 % |
-92% |
-93% |
13.5 % |
25.00 % |
125% |
33% |
3 |
0% |
0% |
2 097 Kč |
- |
- |
| Leden 2026 |
18 |
-25% |
260% |
1 327 Kč |
-45% |
100% |
302 Kč |
179% |
135% |
22.78 % |
407% |
100% |
3.5 % |
11.11 % |
33% |
100% |
2 |
0% |
0% |
663 Kč |
- |
- |
| Prosinec 2025 |
24 |
85% |
9% |
2 407 Kč |
100% |
163% |
108 Kč |
-61% |
-10% |
4.50 % |
100% |
-66% |
10.4 % |
8.33 % |
100% |
-8% |
2 |
0% |
0% |
1 204 Kč |
- |
- |
| Listopad 2025 |
13 |
-50% |
-19% |
0 Kč |
-100% |
0% |
279 Kč |
-24% |
64% |
0.00 % |
-100% |
0% |
0.0 % |
0.00 % |
-100% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Říjen 2025 |
26 |
-13% |
37% |
769 Kč |
-69% |
70% |
369 Kč |
24% |
78% |
47.91 % |
295% |
5% |
1.1 % |
7.69 % |
-23% |
-27% |
2 |
0% |
0% |
385 Kč |
- |
- |
| Září 2025 |
30 |
-55% |
-36% |
2 460 Kč |
-60% |
-14% |
298 Kč |
-53% |
-24% |
12.12 % |
17% |
-12% |
1.8 % |
10.00 % |
10% |
57% |
3 |
0% |
0% |
820 Kč |
- |
- |
| Srpen 2025 |
66 |
-26% |
29% |
6 121 Kč |
11% |
-0% |
636 Kč |
-43% |
-20% |
10.39 % |
-49% |
-20% |
2.6 % |
9.09 % |
1% |
-23% |
6 |
0% |
0% |
1 020 Kč |
- |
- |
| Červenec 2025 |
89 |
-40% |
-48% |
5 499 Kč |
-71% |
-71% |
1 116 Kč |
-34% |
-22% |
20.29 % |
123% |
168% |
1.6 % |
8.99 % |
-33% |
-15% |
8 |
0% |
0% |
687 Kč |
- |
- |
| Červen 2025 |
149 |
91% |
8% |
18 727 Kč |
99% |
89% |
1 702 Kč |
89% |
40% |
9.09 % |
-5% |
-26% |
2.4 % |
13.42 % |
-25% |
42% |
20 |
0% |
0% |
936 Kč |
- |
- |
| Květen 2025 |
78 |
30% |
-38% |
9 433 Kč |
-10% |
-47% |
903 Kč |
28% |
-15% |
9.57 % |
42% |
62% |
1.9 % |
17.95 % |
35% |
87% |
14 |
0% |
0% |
674 Kč |
- |
- |
| Duben 2025 |
60 |
18% |
-55% |
10 484 Kč |
216% |
-54% |
706 Kč |
23% |
-44% |
6.73 % |
-61% |
23% |
2.8 % |
13.33 % |
13% |
-2% |
8 |
0% |
0% |
1 311 Kč |
- |
- |
| Březen 2025 |
51 |
219% |
-20% |
3 321 Kč |
254% |
-18% |
574 Kč |
132% |
17% |
17.28 % |
-34% |
42% |
1.5 % |
11.76 % |
-37% |
25% |
6 |
0% |
0% |
553 Kč |
- |
- |
| Únor 2025 |
16 |
220% |
0% |
939 Kč |
100% |
0% |
247 Kč |
92% |
0% |
26.32 % |
100% |
0% |
1.9 % |
18.75 % |
100% |
0% |
3 |
0% |
0% |
313 Kč |
- |
- |
Zbozi.cz - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
18 |
-65% |
100% |
1 158 Kč |
157% |
100% |
328 Kč |
-51% |
100% |
28.29 % |
-81% |
100% |
2.5 % |
11.11 % |
189% |
100% |
2 |
0% |
0% |
579 Kč |
- |
- |
| Leden 2026 |
52 |
271% |
2500% |
450 Kč |
-35% |
100% |
663 Kč |
190% |
100% |
147.44 % |
344% |
100% |
1.2 % |
3.85 % |
-73% |
100% |
2 |
0% |
0% |
225 Kč |
- |
- |
| Prosinec 2025 |
14 |
-58% |
100% |
689 Kč |
-33% |
100% |
229 Kč |
-55% |
100% |
33.24 % |
-33% |
100% |
3.0 % |
14.29 % |
18% |
100% |
2 |
0% |
0% |
345 Kč |
- |
- |
| Listopad 2025 |
33 |
-57% |
371% |
1 034 Kč |
-74% |
100% |
512 Kč |
-54% |
100% |
49.46 % |
79% |
100% |
2.6 % |
12.12 % |
56% |
100% |
4 |
0% |
0% |
259 Kč |
- |
- |
| Říjen 2025 |
77 |
267% |
3750% |
3 991 Kč |
100% |
100% |
1 102 Kč |
-38% |
100% |
27.61 % |
100% |
100% |
5.7 % |
7.79 % |
100% |
100% |
6 |
0% |
0% |
665 Kč |
- |
- |
| Září 2025 |
21 |
2000% |
100% |
0 Kč |
0% |
0% |
1 769 Kč |
100% |
100% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Srpen 2025 |
1 |
-75% |
-50% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Červenec 2025 |
4 |
100% |
33% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Červen 2025 |
2 |
100% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Květen 2025 |
0 |
-100% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Duben 2025 |
1 |
0% |
100% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Březen 2025 |
1 |
100% |
100% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Únor 2025 |
0 |
-100% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
E-mail - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
1 |
0% |
-75% |
6 157 Kč |
100% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
13.2 % |
100.00 % |
100% |
100% |
1 |
0% |
0% |
6 157 Kč |
- |
- |
| Leden 2026 |
1 |
100% |
-67% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Prosinec 2025 |
0 |
-100% |
-100% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Listopad 2025 |
1 |
-94% |
100% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Říjen 2025 |
18 |
1700% |
800% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Září 2025 |
1 |
-98% |
-89% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Srpen 2025 |
56 |
47% |
100% |
8 857 Kč |
114% |
94% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
3.8 % |
14.29 % |
36% |
100% |
8 |
0% |
0% |
1 107 Kč |
- |
- |
| Červenec 2025 |
38 |
-57% |
124% |
4 134 Kč |
-58% |
564% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.2 % |
10.53 % |
87% |
-11% |
4 |
0% |
0% |
1 033 Kč |
- |
- |
| Červen 2025 |
89 |
-38% |
134% |
9 750 Kč |
-32% |
39% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.3 % |
5.62 % |
-42% |
-47% |
5 |
0% |
0% |
1 950 Kč |
- |
- |
| Květen 2025 |
144 |
235% |
251% |
14 339 Kč |
146% |
228% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
2.9 % |
9.72 % |
39% |
33% |
14 |
0% |
0% |
1 024 Kč |
- |
- |
| Duben 2025 |
43 |
-70% |
8% |
5 818 Kč |
-75% |
-33% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.5 % |
6.98 % |
44% |
-44% |
3 |
0% |
0% |
1 939 Kč |
- |
- |
| Březen 2025 |
144 |
3500% |
7% |
23 353 Kč |
100% |
155% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
10.5 % |
4.86 % |
100% |
-27% |
7 |
0% |
0% |
3 336 Kč |
- |
- |
| Únor 2025 |
4 |
33% |
0% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
Referral - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
37 |
19% |
-54% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Leden 2026 |
31 |
24% |
-52% |
1 508 Kč |
100% |
282% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
3.9 % |
3.23 % |
100% |
106% |
1 |
0% |
0% |
1 508 Kč |
- |
- |
| Prosinec 2025 |
25 |
-32% |
-26% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Listopad 2025 |
37 |
-77% |
-41% |
0 Kč |
-100% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Říjen 2025 |
160 |
154% |
45% |
793 Kč |
100% |
-76% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.1 % |
0.62 % |
100% |
-77% |
1 |
0% |
0% |
793 Kč |
- |
- |
| Září 2025 |
63 |
-48% |
-85% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Srpen 2025 |
121 |
-43% |
-30% |
2 099 Kč |
-55% |
-66% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.9 % |
1.65 % |
-30% |
-59% |
2 |
0% |
0% |
1 050 Kč |
- |
- |
| Červenec 2025 |
213 |
-29% |
-72% |
4 658 Kč |
-45% |
-56% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.3 % |
2.35 % |
18% |
123% |
5 |
0% |
0% |
932 Kč |
- |
- |
| Červen 2025 |
301 |
44% |
-76% |
8 418 Kč |
66% |
-18% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.1 % |
1.99 % |
-31% |
128% |
6 |
0% |
0% |
1 403 Kč |
- |
- |
| Květen 2025 |
209 |
143% |
-79% |
5 060 Kč |
85% |
-49% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.0 % |
2.87 % |
-18% |
265% |
6 |
0% |
0% |
843 Kč |
- |
- |
| Duben 2025 |
86 |
-78% |
-91% |
2 740 Kč |
693% |
-81% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.7 % |
3.49 % |
1292% |
166% |
3 |
0% |
0% |
913 Kč |
- |
- |
| Březen 2025 |
399 |
393% |
65% |
345 Kč |
-94% |
-96% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.2 % |
0.25 % |
-95% |
-88% |
1 |
0% |
0% |
345 Kč |
- |
- |
| Únor 2025 |
81 |
27% |
0% |
5 744 Kč |
1354% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
11.9 % |
4.94 % |
216% |
0% |
4 |
0% |
0% |
1 436 Kč |
- |
- |
Firmy.cz - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Náklady |
PNO % |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Únor 2026 |
15 |
36% |
-44% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Leden 2026 |
11 |
-31% |
-83% |
2 147 Kč |
100% |
11% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
5.6 % |
9.09 % |
100% |
200% |
1 |
0% |
0% |
2 147 Kč |
- |
- |
| Prosinec 2025 |
16 |
33% |
-24% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Listopad 2025 |
12 |
-37% |
-52% |
0 Kč |
0% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Říjen 2025 |
19 |
-52% |
-17% |
0 Kč |
0% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Září 2025 |
40 |
-7% |
67% |
0 Kč |
0% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
0% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Srpen 2025 |
43 |
-61% |
-56% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Červenec 2025 |
110 |
-37% |
57% |
3 349 Kč |
-42% |
43% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.0 % |
1.82 % |
-47% |
-58% |
2 |
0% |
0% |
1 674 Kč |
- |
- |
| Červen 2025 |
175 |
38% |
80% |
5 782 Kč |
-28% |
-3% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.7 % |
3.43 % |
9% |
-17% |
6 |
0% |
0% |
964 Kč |
- |
- |
| Květen 2025 |
127 |
202% |
98% |
7 984 Kč |
117% |
253% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.6 % |
3.15 % |
-34% |
102% |
4 |
0% |
0% |
1 996 Kč |
- |
- |
| Duben 2025 |
42 |
-45% |
-34% |
3 681 Kč |
100% |
-26% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.0 % |
4.76 % |
100% |
-24% |
2 |
0% |
0% |
1 840 Kč |
- |
- |
| Březen 2025 |
76 |
181% |
192% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Únor 2025 |
27 |
-59% |
0% |
757 Kč |
-61% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
1.6 % |
3.70 % |
22% |
0% |
1 |
0% |
0% |
757 Kč |
- |
- |