Report výsledků e-shopu Udirny (skupina)

Výsledky za Leden 2026

PavelTlapak.cz
2026-01-01 – 2026-01-31

Základní přehled

Návštěvy
117 309
-35.1% M +9.5% R
Tržby
6 142 347 Kč
-42.7% M +7.7% R
Profit
319 879 Kč
-35.7% M -215.9% R
Konverzní poměr
0.97%
-25.4% M -6.2% R
Transakce
1 133
-51.6% M +2.7% R
Průměrná objednávka
5 421 Kč
+18.3% M +4.8% R
Hodnota návštěvy
52.36 Kč
-11.7% M -1.7% R
Náklady
835 621 Kč
-41.9% M +6.3% R
PNO
13.60%
+1.4% M -1.2% R
POAS
238.28
+1.6% M +44.5% R

Marketingové kanály

Metriky:
− Návštěvy
− Tržby
− Profit
− Náklady
− PNO
− POAS
+ Podíl
+ CR %
+ Transakce
+ AOV
Zdroj Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Direct 6 477 -45% -6% 943 979 Kč -42% 2% 128 526 Kč -35% 135% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.12 % -17% -1% 137 -54% -7% 6 890 Kč 26% 10%
Google Ads 66 170 -31% 18% 3 146 997 Kč -44% 7% -105 357 Kč 83% -73% 631 042 Kč -40% 2% 20.05 % 8% -5% 183.30 -6% 34% 0.94 % -32% -5% 622 -53% 12% 5 059 Kč 19% -5%
Sklik 10 907 -41% -13% 624 808 Kč -41% -22% 150 881 Kč -7% 148% 76 406 Kč -61% -2% 12.23 % -35% 26% 397.47 41% 43% 1.16 % -7% -16% 126 -45% -27% 4 959 Kč 9% 7%
Bing Ads 1 580 -15% -12% 219 106 Kč -64% 17% 45 463 Kč -44% -216% 21 851 Kč -25% -53% 9.97 % 106% -60% 408.06 -15% 251% 1.65 % -49% 10% 26 -57% -4% 8 427 Kč -16% 21%
Facebook Ads 9 642 -27% 122% 41 608 Kč -86% -66% -40 266 Kč 54% 253% 47 810 Kč -23% 144% 114.90 % 467% 614% 115.78 -27% -18% 0.23 % -30% -29% 22 -49% 57% 1 891 Kč -74% -78%
Google Organic 15 188 -45% -20% 548 016 Kč -35% 54% 35 426 Kč -35% 126% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.66 % -18% 10% 101 -55% -12% 5 426 Kč 45% 76%
Seznam Organic 1 659 -49% -23% 30 549 Kč -15% -58% 9 938 Kč -25% -20% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.33 % 89% 51% 22 -4% 16% 1 389 Kč -11% -64%
Heureka 726 -32% 1% 111 345 Kč -7% 178% 11 142 Kč -1316% -198% 22 254 Kč -37% 43% 19.99 % -33% -48% 250.07 27% 97% 1.38 % 34% 99% 10 -9% 100% 11 135 Kč 3% 39%
Zbozi.cz 1 401 -39% 69950% 173 995 Kč -30% 100% 25 812 Kč -24% 100% 30 576 Kč -46% 100% 17.57 % -23% 100% 284.42 9% 100% 2.14 % -5% 100% 30 -42% 100% 5 800 Kč 21% 100%
Referral 868 -47% 43% 116 657 Kč 210% 973% 22 254 Kč 150% 4213% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.84 % 330% 2% 16 129% 45% 7 291 Kč 35% 638%
Celkem 117 309 -35% 10% 6 142 347 Kč -43% 8% 319 879 Kč -36% -216% 835 621 Kč -42% 6% 13.60 % 1% -1% 238.28 2% 45% 0.97 % -25% -6% 1 133 -52% 3% 5 421 Kč 18% 5%
Vývoj za posledních 12 měsíců
Návštěvy
Tržby
Profit
PNO
POAS
Transakce
CR
Náklady

Direct - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Leden 2026 6 483 -44% -6% 943 979 Kč -42% 2% 128 526 Kč -35% 135% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.11 % -17% -2% 137 0% 0% 6 890 Kč - -
Prosinec 2025 11 636 20% 10% 1 622 428 Kč -22% -8% 196 594 Kč -11% 22% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.55 % -18% -4% 297 0% 0% 5 463 Kč - -
Listopad 2025 9 698 60% 22% 2 092 077 Kč 59% 69% 220 853 Kč 232% 123% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 3.12 % 13% 28% 303 0% 0% 6 905 Kč - -
Říjen 2025 6 065 36% -9% 1 317 361 Kč 33% 37% 66 524 Kč -28% -16% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.75 % 8% 21% 167 0% 0% 7 888 Kč - -
Září 2025 4 452 5% -34% 988 499 Kč 8% 37% 92 294 Kč 5% 15% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.54 % -16% 68% 113 0% 0% 8 748 Kč - -
Srpen 2025 4 246 17% -54% 918 359 Kč 52% 7% 88 225 Kč 31% 67% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 3.01 % 5% 90% 128 0% 0% 7 175 Kč - -
Červenec 2025 3 620 -3% -26% 603 182 Kč -9% -10% 67 368 Kč -39% 47% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.87 % 1% 41% 104 0% 0% 5 800 Kč - -
Červen 2025 3 719 -21% 37% 666 110 Kč -19% 48% 109 698 Kč 7% 176% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.85 % 26% 2% 106 0% 0% 6 284 Kč - -
Květen 2025 4 733 -14% 174% 821 142 Kč 56% 153% 102 802 Kč 10% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.26 % 34% -9% 107 0% 0% 7 674 Kč - -
Duben 2025 5 531 -13% 178% 525 167 Kč -33% 63% 93 832 Kč -47% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.68 % -25% -40% 93 0% 0% 5 647 Kč - -
Březen 2025 6 386 16% 139% 786 212 Kč -23% 47% 178 638 Kč 64% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.24 % -1% -8% 143 0% 0% 5 498 Kč - -
Únor 2025 5 508 -20% 58% 1 026 711 Kč 11% 76% 108 833 Kč 99% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.27 % 6% 4% 125 0% 0% 8 214 Kč - -
Leden 2025 6 892 -35% 0% 928 097 Kč -47% 0% 54 595 Kč -66% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.15 % -19% 0% 148 0% 0% 6 271 Kč - -
Návštěvy
Tržby
Profit
PNO
POAS
Transakce
CR
Náklady

Google Ads - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Leden 2026 67 117 -30% 22% 3 146 997 Kč -44% 7% -105 357 Kč 83% -73% 631 042 Kč -40% 2% 20.05 % 8% -5% 183.30 -6% 34% 0.93 % -33% -8% 622 0% 0% 5 059 Kč - -
Prosinec 2025 95 682 31% 22% 5 645 862 Kč -12% 3% -57 482 Kč -85% -92% 1 050 469 Kč 10% -7% 18.61 % 24% -10% 194.53 22% 42% 1.39 % 3% 0% 1 331 0% 0% 4 242 Kč - -
Listopad 2025 73 218 30% 25% 6 394 699 Kč 132% 36% -387 210 Kč 927% -3% 958 027 Kč 105% 13% 14.98 % -11% -17% 159.58 -17% 5% 1.35 % 47% 1% 990 0% 0% 6 459 Kč - -
Říjen 2025 56 211 60% 32% 2 760 564 Kč 23% 16% -37 708 Kč -66% -87% 466 913 Kč 17% -12% 16.91 % -5% -24% 191.92 12% 32% 0.92 % -19% -20% 517 0% 0% 5 340 Kč - -
Září 2025 35 031 22% 2% 2 252 530 Kč 19% 33% -112 218 Kč 243% -42% 400 101 Kč 22% 10% 17.76 % 2% -17% 171.95 -10% 17% 1.14 % -0% 6% 398 0% 0% 5 660 Kč - -
Srpen 2025 28 680 -7% 5% 1 888 882 Kč 11% 20% -32 735 Kč -37% -83% 328 464 Kč -6% -6% 17.39 % -16% -21% 190.03 3% 33% 1.14 % 10% 6% 326 0% 0% 5 794 Kč - -
Červenec 2025 30 734 0% 76% 1 696 553 Kč -12% 7% -52 038 Kč -13% -45% 350 249 Kč -0% 17% 20.64 % 13% 10% 185.14 1% 10% 1.04 % -11% -35% 319 0% 0% 5 318 Kč - -
Červen 2025 30 700 -5% 135% 1 927 408 Kč -7% 92% -59 530 Kč 108% -70% 351 939 Kč -11% 23% 18.26 % -4% -36% 183.09 -5% 40% 1.17 % 10% -27% 358 0% 0% 5 384 Kč - -
Květen 2025 32 320 -13% 217% 2 076 225 Kč 3% 197% -28 622 Kč -264% -92% 396 576 Kč -1% 10% 19.10 % -4% -63% 192.78 -6% 93% 1.06 % -11% -11% 343 0% 0% 6 053 Kč - -
Duben 2025 37 327 -11% 206% 2 006 605 Kč -40% 142% 17 435 Kč -67% -105% 400 023 Kč -25% 21% 19.94 % 25% -50% 204.36 -3% 104% 1.19 % -3% -8% 445 0% 0% 4 509 Kč - -
Březen 2025 42 113 -3% 116% 3 320 011 Kč 34% 179% 53 506 Kč -118% -112% 530 850 Kč -7% 15% 15.99 % -30% -59% 210.08 43% 110% 1.23 % 15% 6% 517 0% 0% 6 422 Kč - -
Únor 2025 43 265 -21% 88% 2 479 068 Kč -16% 75% -304 137 Kč -22% -38% 568 182 Kč -9% 16% 22.92 % 8% -34% 146.47 7% 46% 1.07 % 6% 15% 462 0% 0% 5 366 Kč - -
Leden 2025 54 962 -30% 0% 2 940 589 Kč -47% 0% -391 742 Kč -45% 0% 621 161 Kč -45% 0% 21.12 % 3% 0% 136.93 -0% 0% 1.01 % -27% 0% 554 0% 0% 5 308 Kč - -
Návštěvy
Tržby
Profit
PNO
POAS
Transakce
CR
Náklady

Sklik - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Leden 2026 10 992 -40% -12% 624 808 Kč -41% -22% 150 881 Kč -7% 148% 76 406 Kč -61% -2% 12.23 % -35% 26% 397.47 41% 43% 1.15 % -9% -18% 126 0% 0% 4 959 Kč - -
Prosinec 2025 18 281 55% 11% 1 050 840 Kč 8% -27% 162 516 Kč 74% 57% 197 957 Kč 74% 32% 18.84 % 61% 82% 282.10 -0% 5% 1.26 % -23% -22% 230 0% 0% 4 569 Kč - -
Listopad 2025 11 826 45% -8% 970 485 Kč 56% 5% 93 657 Kč -35% 133% 113 728 Kč 59% -11% 11.72 % 2% -16% 282.35 -30% 22% 1.63 % -9% 12% 193 0% 0% 5 028 Kč - -
Říjen 2025 8 183 24% -32% 623 842 Kč 46% -2% 143 295 Kč 53% 523% 71 337 Kč 22% -34% 11.44 % -17% -32% 400.87 11% 81% 1.78 % 0% 43% 146 0% 0% 4 273 Kč - -
Září 2025 6 573 0% 8% 426 523 Kč 3% 22% 93 760 Kč 22% 1326% 58 687 Kč -14% -2% 13.76 % -16% -20% 359.76 15% 71% 1.78 % 7% 57% 117 0% 0% 3 645 Kč - -
Srpen 2025 6 562 7% 42% 414 240 Kč 49% 45% 76 561 Kč 193% 873% 67 989 Kč 15% 39% 16.41 % -23% -4% 312.61 28% 45% 1.66 % 40% -2% 109 0% 0% 3 800 Kč - -
Červenec 2025 6 146 7% 51% 277 328 Kč -43% -19% 26 120 Kč -73% -57% 59 248 Kč 6% 87% 21.36 % 87% 131% 244.09 -35% -37% 1.19 % -33% -33% 73 0% 0% 3 799 Kč - -
Červen 2025 5 718 -11% 62% 488 764 Kč -13% 88% 96 425 Kč -26% 518% 55 833 Kč -13% -10% 11.42 % -0% -52% 372.70 -7% 66% 1.77 % 1% 13% 101 0% 0% 4 839 Kč - -
Květen 2025 6 428 -21% 100% 562 895 Kč 0% 100% 129 518 Kč 2% -268% 64 454 Kč -10% -16% 11.45 % -10% 100% 400.95 6% 301% 1.74 % 31% 100% 112 0% 0% 5 026 Kč - -
Duben 2025 8 101 -13% 100% 560 695 Kč -5% 100% 127 494 Kč -8% -257% 71 684 Kč -9% -12% 12.78 % -5% 100% 377.86 0% 278% 1.33 % -4% 100% 108 0% 0% 5 192 Kč - -
Březen 2025 9 317 6% 100% 589 589 Kč -17% 100% 139 260 Kč 3% -283% 79 040 Kč 22% 4% 13.41 % 47% 100% 376.19 -8% 276% 1.38 % 0% 100% 129 0% 0% 4 570 Kč - -
Únor 2025 8 752 -30% 100% 707 614 Kč -12% 100% 135 398 Kč 123% -306% 64 628 Kč -17% -2% 9.13 % -6% 100% 409.50 47% 310% 1.38 % -1% 100% 121 0% 0% 5 848 Kč - -
Leden 2025 12 441 -25% 0% 801 247 Kč -45% 0% 60 775 Kč -41% 0% 77 630 Kč -48% 0% 9.69 % -7% 0% 278.29 4% 0% 1.39 % -14% 0% 173 0% 0% 4 631 Kč - -
Návštěvy
Tržby
Profit
PNO
POAS
Transakce
CR
Náklady

Bing Ads - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Leden 2026 1 581 -15% -12% 219 106 Kč -64% 17% 45 463 Kč -44% -216% 21 851 Kč -25% -53% 9.97 % 106% -60% 408.06 -15% 251% 1.64 % -49% 10% 26 0% 0% 8 427 Kč - -
Prosinec 2025 1 870 0% -45% 603 319 Kč 85% 36% 81 222 Kč -2590% -516% 29 172 Kč -2% -53% 4.84 % -47% -66% 478.43 153% 184% 3.21 % 15% 70% 60 0% 0% 10 055 Kč - -
Listopad 2025 1 863 38% -15% 326 026 Kč 108% 19% -3 261 Kč -117% -94% 29 833 Kč 64% -63% 9.15 % -21% -69% 189.07 -38% 45% 2.79 % 4% 15% 52 0% 0% 6 270 Kč - -
Říjen 2025 1 346 12% -12% 156 880 Kč 9% 1% 19 447 Kč -262% -198% 18 141 Kč -23% -49% 11.56 % -30% -50% 307.20 106% 113% 2.67 % 11% 47% 36 0% 0% 4 358 Kč - -
Září 2025 1 205 -0% 20% 143 878 Kč -26% -18% -12 020 Kč -134% -9% 23 644 Kč 9% -33% 16.43 % 47% -18% 149.16 -59% -8% 2.41 % 27% -11% 29 0% 0% 4 961 Kč - -
Srpen 2025 1 209 19% 92% 194 094 Kč -34% 4% 35 812 Kč 285% -541% 21 666 Kč 30% -10% 11.16 % 97% -13% 365.29 43% 120% 1.90 % -26% -56% 23 0% 0% 8 439 Kč - -
Červenec 2025 1 013 58% 100% 293 771 Kč 46% 199% 9 306 Kč -68% -1084% 16 632 Kč 290% 23% 5.66 % 167% -59% 255.95 -71% 33% 2.57 % -8% -41% 26 0% 0% 11 299 Kč - -
Červen 2025 642 -18% 35% 201 246 Kč 102% 148% 29 234 Kč 157% -336% 4 268 Kč -53% -72% 2.12 % -77% -89% 884.88 172% 637% 2.80 % -5% 11% 18 0% 0% 11 180 Kč - -
Květen 2025 783 -9% 130% 99 665 Kč -53% 28% 11 395 Kč -44% -174% 9 103 Kč -26% -41% 9.13 % 57% -54% 325.17 -11% 225% 2.94 % -10% -17% 23 0% 0% 4 333 Kč - -
Duben 2025 856 -24% 123% 211 925 Kč 22% 245% 20 299 Kč -331% -199% 12 339 Kč -55% -40% 5.82 % -63% -83% 364.51 118% 265% 3.27 % 37% 25% 28 0% 0% 7 569 Kč - -
Březen 2025 1 133 -13% 110% 173 839 Kč 15% 211% -8 804 Kč -80% -57% 27 130 Kč -49% 32% 15.61 % -55% -58% 167.55 42% 68% 2.38 % 7% -1% 27 0% 0% 6 438 Kč - -
Únor 2025 1 305 -28% 149% 151 032 Kč -19% 46% -43 440 Kč 11% 63% 52 787 Kč 13% 98% 34.95 % 40% 36% 117.71 1% 18% 2.22 % 48% -32% 29 0% 0% 5 208 Kč - -
Leden 2025 1 802 -47% 0% 187 533 Kč -58% 0% -39 242 Kč 101% 0% 46 804 Kč -25% 0% 24.96 % 78% 0% 116.16 -31% 0% 1.50 % -21% 0% 27 0% 0% 6 946 Kč - -
Návštěvy
Tržby
Profit
PNO
POAS
Transakce
CR
Náklady

Facebook Ads - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Leden 2026 9 639 -26% 122% 41 608 Kč -86% -66% -40 266 Kč 54% 253% 47 810 Kč -23% 144% 114.90 % 467% 614% 115.78 -27% -18% 0.23 % -31% -29% 22 0% 0% 1 891 Kč - -
Prosinec 2025 13 023 63% 199% 307 964 Kč -12% 225% -26 066 Kč -368% 29% 62 362 Kč 67% 180% 20.25 % 90% -14% 158.20 -30% 44% 0.33 % -40% -10% 43 0% 0% 7 162 Kč - -
Listopad 2025 7 978 56% 199% 350 997 Kč 221% 129% 9 735 Kč 119% -344% 37 391 Kč 54% 98% 10.65 % -52% -13% 226.04 4% 26% 0.55 % 41% -22% 44 0% 0% 7 977 Kč - -
Říjen 2025 5 108 13% 124% 109 264 Kč 143% 53% 4 436 Kč -126% -159% 24 224 Kč 3% 22% 22.17 % -58% -20% 218.31 71% 35% 0.39 % 10% 28% 20 0% 0% 5 463 Kč - -
Září 2025 4 502 38% 122% 45 009 Kč -55% 23% -17 011 Kč 6% 44% 23 551 Kč 33% 23% 52.32 % 192% 0% 127.77 16% -8% 0.36 % 5% -20% 16 0% 0% 2 813 Kč - -
Srpen 2025 3 260 8% 74% 99 251 Kč 46% 935% -15 974 Kč -1% -27% 17 762 Kč 8% -20% 17.90 % -26% -92% 110.07 9% 8% 0.34 % 70% 26% 11 0% 0% 9 023 Kč - -
Červenec 2025 3 024 17% 46% 67 940 Kč 204% 247% -16 195 Kč 17% -17% 16 425 Kč -11% -28% 24.18 % -71% -79% 101.40 -19% -12% 0.20 % -26% 106% 6 0% 0% 11 323 Kč - -
Červen 2025 2 595 25% 33% 22 379 Kč -69% -46% -13 850 Kč 91% 270% 18 513 Kč -38% 6% 82.73 % 100% 95% 125.19 -29% -30% 0.27 % -38% -34% 7 0% 0% 3 197 Kč - -
Květen 2025 2 080 -19% 105% 71 501 Kč -24% 100% -7 259 Kč 204% -60% 29 639 Kč 57% 63% 41.45 % 105% 100% 175.51 -6% 76% 0.43 % -21% 100% 9 0% 0% 7 945 Kč - -
Duben 2025 2 553 -10% 117% 93 644 Kč 136% 260% -2 387 Kč -85% -89% 18 937 Kč -4% -12% 20.22 % -59% -75% 187.40 56% 87% 0.55 % -8% 547% 14 0% 0% 6 689 Kč - -
Březen 2025 2 837 -27% 115% 39 621 Kč 46% 45% -15 751 Kč -30% -24% 19 744 Kč -12% -5% 49.83 % -40% -35% 120.22 20% 20% 0.60 % 134% 295% 17 0% 0% 2 331 Kč - -
Únor 2025 3 904 -10% 67% 27 094 Kč -78% 183% -22 423 Kč 96% 19% 22 441 Kč 14% 19% 82.83 % 414% -58% 100.08 -29% 0% 0.26 % -21% 19% 10 0% 0% 2 709 Kč - -
Leden 2025 4 345 -0% 0% 121 740 Kč 28% 0% -11 419 Kč -43% 0% 19 601 Kč -12% 0% 16.10 % -32% 0% 141.74 29% 0% 0.32 % -12% 0% 14 0% 0% 8 696 Kč - -
Návštěvy
Tržby
Profit
PNO
POAS
Transakce
CR
Náklady

Google Organic - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Leden 2026 15 171 -45% -20% 548 016 Kč -35% 54% 35 426 Kč -35% 126% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.67 % -18% 10% 101 0% 0% 5 426 Kč - -
Prosinec 2025 27 703 23% -19% 839 785 Kč -16% -12% 54 629 Kč -19% -3% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.81 % 0% 9% 224 0% 0% 3 749 Kč - -
Listopad 2025 22 578 41% -10% 1 004 467 Kč 117% 0% 67 065 Kč 238% -4% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.81 % 24% 1% 182 0% 0% 5 519 Kč - -
Říjen 2025 15 972 64% -7% 462 639 Kč 35% -31% 19 869 Kč -62% -56% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.65 % -21% -13% 104 0% 0% 4 448 Kč - -
Září 2025 9 734 10% -5% 343 582 Kč -32% -23% 52 817 Kč -23% 66% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.82 % -21% 15% 80 0% 0% 4 295 Kč - -
Srpen 2025 8 823 12% 5% 508 927 Kč 55% 42% 68 514 Kč 66% 337% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.04 % 37% 53% 92 0% 0% 5 532 Kč - -
Červenec 2025 7 871 8% -10% 328 340 Kč -5% 40% 41 214 Kč 84% 111% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.76 % -3% 1% 60 0% 0% 5 472 Kč - -
Červen 2025 7 264 -23% 6% 345 591 Kč 24% 7% 22 404 Kč -61% 425% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.78 % 15% -16% 57 0% 0% 6 063 Kč - -
Květen 2025 9 409 -31% 85% 278 024 Kč -20% 125% 57 499 Kč 23% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.68 % 3% 5% 64 0% 0% 4 344 Kč - -
Duben 2025 13 688 -8% 136% 346 014 Kč -36% 72% 46 728 Kč -22% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.66 % -17% -28% 90 0% 0% 3 845 Kč - -
Březen 2025 14 885 8% 56% 538 128 Kč 23% 145% 59 838 Kč 18% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.79 % 15% 24% 118 0% 0% 4 560 Kč - -
Únor 2025 13 770 -27% 66% 437 602 Kč 23% 41% 50 590 Kč 223% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.69 % 14% -22% 95 0% 0% 4 606 Kč - -
Leden 2025 18 941 -45% 0% 355 065 Kč -63% 0% 15 682 Kč -72% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.61 % -18% 0% 115 0% 0% 3 088 Kč - -
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Seznam Organic - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Leden 2026 1 658 -48% -23% 30 549 Kč -15% -58% 9 938 Kč -25% -20% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.33 % 85% 51% 22 0% 0% 1 389 Kč - -
Prosinec 2025 3 202 22% -11% 35 864 Kč -65% -73% 13 254 Kč -61% -50% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.72 % -24% -17% 23 0% 0% 1 559 Kč - -
Listopad 2025 2 631 44% -4% 103 257 Kč 113% 124% 34 158 Kč 141% 280% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.95 % 8% 18% 25 0% 0% 4 130 Kč - -
Říjen 2025 1 825 67% 21% 48 404 Kč 2203% 86% 14 166 Kč 1513% 139% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.88 % 60% -22% 16 0% 0% 3 025 Kč - -
Září 2025 1 094 24% 28% 2 102 Kč -90% -92% 878 Kč -80% -82% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.55 % -52% -57% 6 0% 0% 350 Kč - -
Srpen 2025 883 5% 48% 21 816 Kč -54% 576% 4 449 Kč -81% 340% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.13 % 19% 13% 10 0% 0% 2 182 Kč - -
Červenec 2025 842 3% 26% 47 588 Kč 256% 3% 22 826 Kč 404% 39% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.95 % 94% 27% 8 0% 0% 5 949 Kč - -
Červen 2025 818 -17% 120% 13 351 Kč -65% -25% 4 528 Kč -54% -29% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.49 % -63% -82% 4 0% 0% 3 338 Kč - -
Květen 2025 983 -36% 49050% 38 132 Kč -44% 100% 9 902 Kč -53% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.32 % 56% 100% 13 0% 0% 2 933 Kč - -
Duben 2025 1 530 -9% 100% 67 760 Kč 69% 100% 20 944 Kč 210% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.85 % 10% 100% 13 0% 0% 5 212 Kč - -
Březen 2025 1 679 3% 83850% 40 103 Kč -58% 100% 6 762 Kč -78% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.77 % -30% 100% 13 0% 0% 3 085 Kč - -
Únor 2025 1 623 -25% 162200% 94 629 Kč 30% 100% 30 756 Kč 147% 100% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.11 % 26% 100% 18 0% 0% 5 257 Kč - -
Leden 2025 2 159 -40% 0% 72 937 Kč -45% 0% 12 431 Kč -53% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.88 % 2% 0% 19 0% 0% 3 839 Kč - -
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Náklady

Heureka - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Leden 2026 727 -32% 1% 111 345 Kč -7% 178% 11 142 Kč -1316% -198% 22 254 Kč -37% 43% 19.99 % -33% -48% 250.07 27% 97% 1.38 % 34% 99% 10 0% 0% 11 135 Kč - -
Prosinec 2025 1 070 33% 6% 119 280 Kč -13% -43% -916 Kč -108% -110% 35 584 Kč 37% 61% 29.83 % 58% 185% 197.43 -19% -19% 1.03 % -51% -48% 11 0% 0% 10 844 Kč - -
Listopad 2025 803 85% 6% 137 462 Kč 265% 272% 11 543 Kč -238% -203% 25 979 Kč 89% 77% 18.90 % -48% -52% 244.43 76% 98% 2.12 % 31% 433% 17 0% 0% 8 086 Kč - -
Říjen 2025 433 77% -3% 37 639 Kč -25% -67% -8 393 Kč -153% -169% 13 729 Kč 86% 86% 36.47 % 147% 467% 138.87 -67% -62% 1.62 % -21% 20% 7 0% 0% 5 377 Kč - -
Září 2025 244 30% 6% 49 870 Kč 21% 268% 15 979 Kč 91% -423% 7 375 Kč 33% 29% 14.79 % 10% -65% 416.64 19% 267% 2.05 % 28% 137% 5 0% 0% 9 974 Kč - -
Srpen 2025 188 49% 76% 41 317 Kč -4% 38% 8 352 Kč 354% 434% 5 556 Kč 49% 46% 13.45 % 55% 6% 350.31 41% 45% 1.60 % -71% -57% 3 0% 0% 13 772 Kč - -
Červenec 2025 126 12% -2% 43 026 Kč 55% 47% 1 838 Kč -203% -68% 3 742 Kč 4% 5% 8.70 % -33% -28% 249.13 66% -32% 5.56 % 57% 256% 7 0% 0% 6 147 Kč - -
Červen 2025 113 -40% -19% 27 754 Kč -4% -24% -1 789 Kč -145% -163% 3 597 Kč -33% -21% 12.96 % -30% 5% 150.26 -45% -43% 3.54 % 67% 64% 4 0% 0% 6 939 Kč - -
Květen 2025 189 -18% 238% 28 807 Kč 33% 100% 4 011 Kč 133% -183% 5 357 Kč -1% 11% 18.59 % -25% 100% 274.89 19% 175% 2.12 % 143% 100% 4 0% 0% 7 202 Kč - -
Duben 2025 230 -13% 107% 21 734 Kč -45% 174% 1 724 Kč -71% -129% 5 394 Kč -24% -11% 24.82 % 36% -67% 231.97 -18% 132% 0.87 % -43% -3% 2 0% 0% 10 867 Kč - -
Březen 2025 264 -47% 13% 39 174 Kč -67% -38% 5 848 Kč 31% -164% 7 126 Kč -20% -22% 18.19 % 138% 25% 282.06 13% 182% 1.52 % 25% 77% 4 0% 0% 9 793 Kč - -
Únor 2025 495 -31% 165% 117 026 Kč 192% 1591% 4 464 Kč -139% -149% 8 927 Kč -43% -2% 7.63 % -80% -94% 250.01 97% 150% 1.21 % 75% 127% 6 0% 0% 19 504 Kč - -
Leden 2025 722 -29% 0% 40 086 Kč -81% 0% -11 327 Kč -220% 0% 15 546 Kč -29% 0% 38.78 % 270% 0% 127.14 -48% 0% 0.69 % -65% 0% 5 0% 0% 8 017 Kč - -
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Zbozi.cz - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Leden 2026 1 404 -39% 70100% 173 995 Kč -30% 100% 25 812 Kč -24% 100% 30 576 Kč -46% 100% 17.57 % -23% 100% 284.42 9% 100% 2.14 % -5% 100% 30 0% 0% 5 800 Kč - -
Prosinec 2025 2 309 34% 100% 248 538 Kč 13% 100% 33 932 Kč 42% 100% 56 718 Kč 15% 100% 22.82 % 1% 100% 259.83 5% 100% 2.25 % -12% 100% 52 0% 0% 4 780 Kč - -
Listopad 2025 1 720 44% 171900% 219 334 Kč 167% 100% 23 919 Kč -1782% 100% 49 327 Kč 33% 100% 22.49 % -50% 100% 248.49 27% 100% 2.56 % 46% 100% 44 0% 0% 4 985 Kč - -
Říjen 2025 1 196 100% 119500% 82 299 Kč 100% 100% -1 422 Kč -85% 100% 37 028 Kč 300% 100% 44.99 % 100% 100% 196.16 96% 100% 1.76 % 100% 100% 21 0% 0% 3 919 Kč - -
Září 2025 0 0% -100% 0 Kč 0% 0% -9 252 Kč 100% 100% 9 252 Kč 100% 100% 0.00 % 0% 0% 100.00 100% 100% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
Srpen 2025 0 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
Červenec 2025 0 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
Červen 2025 0 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
Květen 2025 0 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
Duben 2025 0 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
Březen 2025 0 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
Únor 2025 0 -100% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
Leden 2025 2 100% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.00 % 0% 0% 0 0% 0% 0 Kč - -
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Referral - 13M historie

Měsíc Návštěvy Tržby Profit Náklady PNO % POAS CR % Transakce AOV
%M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R %M%R
Leden 2026 870 -47% 44% 116 657 Kč 210% 973% 22 254 Kč 150% 4213% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.84 % 329% 1% 16 0% 0% 7 291 Kč - -
Prosinec 2025 1 633 55% 107% 37 667 Kč -67% -77% 8 912 Kč -13% -52% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 0.43 % -70% -88% 7 0% 0% 5 381 Kč - -
Listopad 2025 1 052 -0% 62% 112 443 Kč 106% 25% 10 194 Kč 9% 15% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.43 % 15% -56% 15 0% 0% 7 496 Kč - -
Říjen 2025 1 053 -1% 89% 54 651 Kč -64% 4% 9 386 Kč -36% 21% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.23 % -40% -66% 13 0% 0% 4 204 Kč - -
Září 2025 1 067 192% 192% 153 046 Kč 33% 575% 14 602 Kč -39% 4784% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.06 % -37% 26% 22 0% 0% 6 957 Kč - -
Srpen 2025 366 11% 4% 115 016 Kč -29% 244% 24 128 Kč -49% 522% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 3.28 % 20% 64% 12 0% 0% 9 585 Kč - -
Červenec 2025 329 -30% 0% 162 809 Kč 26% 544% 47 300 Kč 119% 51313% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 2.74 % -14% 0% 9 0% 0% 18 090 Kč - -
Červen 2025 470 24% 90% 129 368 Kč 18% 379% 21 588 Kč -33% 86% 0 Kč 0% -100% 0.00 % 0% -100% 0.00 0% -100% 3.19 % -7% -1% 15 0% 0% 8 625 Kč - -
Květen 2025 380 6% 177% 109 322 Kč 36% 4200% 32 382 Kč 422% -9528% 0 Kč 0% -100% 0.00 % 0% -100% 0.00 0% -100% 3.42 % -23% 369% 13 0% 0% 8 409 Kč - -
Duben 2025 359 -22% 74% 80 651 Kč -14% 933% 6 202 Kč -73% -549% 0 Kč 0% -100% 0.00 % 0% -100% 0.00 0% -100% 4.46 % 46% 130% 16 0% 0% 5 041 Kč - -
Březen 2025 459 -14% 44% 94 211 Kč 218% 22% 22 972 Kč 133% -2932% 0 Kč 0% -100% 0.00 % 0% -100% 0.00 0% -100% 3.05 % 9% 21% 14 0% 0% 6 729 Kč - -
Únor 2025 536 -12% -4% 29 588 Kč 172% 228% 9 878 Kč 1814% -1329% 0 Kč 0% -100% 0.00 % 0% -100% 0.00 0% -100% 2.80 % 54% 678% 15 0% 0% 1 973 Kč - -
Leden 2025 606 -23% 0% 10 869 Kč -93% 0% 516 Kč -97% 0% 0 Kč 0% 0% 0.00 % 0% 0% 0.00 0% 0% 1.82 % -51% 0% 11 0% 0% 988 Kč - -
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Profit
PNO
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CR
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