Základní přehled
Návštěvy
43 946
-32.2% M
+1.4% R
Tržby
2 089 855 Kč
-38.6% M
-0.3% R
Profit
520 759 Kč
-36.6% M
-13.9% R
Konverzní poměr
1.73%
-5.8% M
-3.0% R
Transakce
759
-36.2% M
-1.7% R
Průměrná objednávka
2 753 Kč
-3.9% M
+1.4% R
Hodnota návštěvy
47.56 Kč
-9.5% M
-1.7% R
Náklady
176 002 Kč
-38.9% M
+22.7% R
PNO
8.42%
-0.4% M
+23.1% R
POAS
295.88
+3.7% M
-29.9% R
Marketingové kanály
Metriky:
−
Návštěvy
−
Tržby
−
Profit
−
Náklady
−
PNO
−
POAS
+
Podíl
+
CR %
+
Transakce
+
AOV
| Zdroj |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
|
Direct
|
6 599 |
-18% |
54% |
329 179 Kč |
-34% |
34% |
108 469 Kč |
-36% |
18% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.73 % |
-3% |
-20% |
114 |
-20% |
24% |
2 888 Kč |
-17% |
8% |
15.8 % |
|
Google Ads
|
15 737 |
-36% |
-0% |
789 711 Kč |
-42% |
-5% |
160 795 Kč |
-44% |
-29% |
102 149 Kč |
-39% |
29% |
12.94 % |
6% |
35% |
157.41 |
-9% |
-45% |
2.04 % |
-7% |
7% |
321 |
-40% |
6% |
2 460 Kč |
-4% |
-10% |
37.8 % |
|
Sklik
|
2 458 |
-27% |
-22% |
162 871 Kč |
-40% |
-28% |
48 757 Kč |
-36% |
-18% |
14 436 Kč |
-26% |
2% |
8.86 % |
23% |
42% |
337.74 |
-14% |
-20% |
1.95 % |
-20% |
-3% |
48 |
-41% |
-25% |
3 393 Kč |
3% |
-4% |
7.8 % |
|
Bing Ads
|
807 |
-39% |
37% |
44 064 Kč |
-67% |
-46% |
13 995 Kč |
-59% |
-47% |
3 200 Kč |
-31% |
17% |
7.26 % |
113% |
114% |
437.39 |
-40% |
-54% |
3.10 % |
-5% |
-24% |
25 |
-42% |
4% |
1 763 Kč |
-44% |
-48% |
2.1 % |
|
Google Organic
|
9 422 |
-23% |
-11% |
231 118 Kč |
-31% |
4% |
88 316 Kč |
-23% |
12% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.91 % |
-14% |
-4% |
86 |
-34% |
-14% |
2 687 Kč |
5% |
21% |
11.1 % |
|
Seznam Organic
|
1 453 |
-28% |
-13% |
26 168 Kč |
-47% |
-0% |
9 619 Kč |
-55% |
21% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.03 % |
-17% |
15% |
15 |
-40% |
0% |
1 745 Kč |
-12% |
-0% |
1.3 % |
|
Facebook Organic
|
441 |
-58% |
438% |
0 Kč |
-100% |
0% |
0 Kč |
-100% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.00 % |
-100% |
0% |
0 |
-100% |
0% |
0 Kč |
-100% |
0% |
0.0 % |
|
Heureka
|
1 630 |
-29% |
136% |
162 070 Kč |
-24% |
113% |
11 402 Kč |
88% |
-44% |
20 488 Kč |
-36% |
391% |
12.64 % |
-15% |
130% |
55.65 |
194% |
-89% |
2.76 % |
11% |
-39% |
45 |
-21% |
45% |
3 602 Kč |
-4% |
47% |
7.8 % |
|
Zbozi.cz
|
1 363 |
-43% |
18% |
77 668 Kč |
-48% |
77% |
7 131 Kč |
-17% |
57% |
13 453 Kč |
-50% |
49% |
17.32 % |
-4% |
-16% |
53.01 |
67% |
6% |
2.79 % |
12% |
1% |
38 |
-37% |
19% |
2 044 Kč |
-18% |
49% |
3.7 % |
|
Criteo
|
2 182 |
-46% |
-27% |
28 915 Kč |
-77% |
-64% |
-1 961 Kč |
-109% |
-121% |
15 832 Kč |
-41% |
-20% |
54.75 % |
155% |
120% |
-12.39 |
-115% |
-126% |
0.82 % |
14% |
-15% |
18 |
-38% |
-38% |
1 606 Kč |
-63% |
-41% |
1.4 % |
|
E-mail
|
726 |
-56% |
0% |
83 118 Kč |
-43% |
-23% |
23 751 Kč |
-46% |
-25% |
4 860 Kč |
-16% |
-13% |
5.85 % |
49% |
14% |
488.71 |
-36% |
-14% |
3.03 % |
32% |
-42% |
22 |
-42% |
-42% |
3 778 Kč |
-2% |
33% |
4.0 % |
|
internal / phone
|
22 |
-44% |
-49% |
120 000 Kč |
113% |
12% |
40 694 Kč |
114% |
-3% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
36.36 % |
1% |
12% |
8 |
-43% |
-43% |
15 000 Kč |
273% |
95% |
5.7 % |
| Celkem |
43 946 |
-32% |
1% |
2 089 855 Kč |
-39% |
-0% |
520 759 Kč |
-37% |
-14% |
176 002 Kč |
-39% |
23% |
8.42 % |
-0% |
23% |
295.88 |
4% |
-30% |
1.73 % |
-6% |
-3% |
759 |
-36% |
-2% |
2 753 Kč |
-4% |
1% |
100.0 % |
Direct - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Prosinec 2025 |
6 445 |
-17% |
53% |
329 179 Kč |
-34% |
34% |
108 469 Kč |
-35% |
18% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
15.8 % |
1.77 % |
0% |
-19% |
114 |
0% |
0% |
2 888 Kč |
- |
- |
| Listopad 2025 |
7 725 |
17% |
14% |
495 231 Kč |
-9% |
8% |
168 141 Kč |
-14% |
65% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
14.8 % |
1.76 % |
-32% |
-25% |
136 |
0% |
0% |
3 641 Kč |
- |
- |
| Říjen 2025 |
6 619 |
6% |
6% |
542 620 Kč |
9% |
16% |
195 101 Kč |
17% |
9% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
15.3 % |
2.58 % |
1% |
-7% |
171 |
0% |
0% |
3 173 Kč |
- |
- |
| Září 2025 |
6 271 |
13% |
-27% |
498 640 Kč |
-17% |
-20% |
167 225 Kč |
-15% |
-22% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
14.0 % |
2.55 % |
-10% |
-10% |
160 |
0% |
0% |
3 116 Kč |
- |
- |
| Srpen 2025 |
5 548 |
-11% |
-70% |
601 085 Kč |
7% |
-25% |
196 048 Kč |
-9% |
-31% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
16.8 % |
2.85 % |
26% |
52% |
158 |
0% |
0% |
3 804 Kč |
- |
- |
| Červenec 2025 |
6 258 |
7% |
-60% |
561 805 Kč |
28% |
-33% |
215 963 Kč |
32% |
-30% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
15.4 % |
2.25 % |
-24% |
12% |
141 |
0% |
0% |
3 984 Kč |
- |
- |
| Červen 2025 |
5 850 |
-14% |
-5% |
440 499 Kč |
6% |
-17% |
163 173 Kč |
13% |
-20% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
13.8 % |
2.97 % |
41% |
15% |
174 |
0% |
0% |
2 532 Kč |
- |
- |
| Květen 2025 |
6 807 |
5% |
-0% |
413 731 Kč |
-1% |
-12% |
144 718 Kč |
-6% |
-14% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
12.6 % |
2.12 % |
-9% |
-24% |
144 |
0% |
0% |
2 873 Kč |
- |
- |
| Duben 2025 |
6 455 |
-8% |
-5% |
419 596 Kč |
12% |
-24% |
154 193 Kč |
13% |
-20% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
11.6 % |
2.32 % |
1% |
-19% |
150 |
0% |
0% |
2 797 Kč |
- |
- |
| Březen 2025 |
7 022 |
11% |
21% |
374 000 Kč |
27% |
-35% |
136 546 Kč |
19% |
-36% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
13.1 % |
2.29 % |
32% |
-29% |
161 |
0% |
0% |
2 323 Kč |
- |
- |
| Únor 2025 |
6 313 |
17% |
13% |
295 248 Kč |
-2% |
-27% |
114 601 Kč |
3% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
13.6 % |
1.74 % |
-13% |
-39% |
110 |
0% |
0% |
2 684 Kč |
- |
- |
| Leden 2025 |
5 377 |
28% |
18% |
301 465 Kč |
23% |
1% |
111 473 Kč |
22% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
13.3 % |
2.01 % |
-8% |
-24% |
108 |
0% |
0% |
2 791 Kč |
- |
- |
| Prosinec 2024 |
4 217 |
-38% |
0% |
245 513 Kč |
-47% |
0% |
91 537 Kč |
-10% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
11.7 % |
2.18 % |
-7% |
0% |
92 |
0% |
0% |
2 669 Kč |
- |
- |
Google Ads - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Prosinec 2025 |
15 949 |
-31% |
2% |
789 711 Kč |
-41% |
-5% |
160 795 Kč |
-43% |
-29% |
102 149 Kč |
-37% |
29% |
12.94 % |
7% |
35% |
157.41 |
-9% |
-45% |
37.8 % |
2.01 % |
-11% |
4% |
321 |
0% |
0% |
2 460 Kč |
- |
- |
| Listopad 2025 |
22 977 |
-2% |
-5% |
1 340 213 Kč |
-3% |
11% |
280 921 Kč |
-5% |
72% |
162 117 Kč |
-1% |
19% |
12.10 % |
2% |
7% |
173.28 |
-4% |
45% |
40.1 % |
2.27 % |
3% |
24% |
521 |
0% |
0% |
2 572 Kč |
- |
- |
| Říjen 2025 |
23 331 |
4% |
-7% |
1 376 185 Kč |
4% |
-10% |
294 550 Kč |
-2% |
-24% |
163 667 Kč |
6% |
15% |
11.89 % |
2% |
28% |
179.97 |
-8% |
-34% |
38.8 % |
2.21 % |
-4% |
-3% |
516 |
0% |
0% |
2 667 Kč |
- |
- |
| Září 2025 |
22 343 |
-7% |
10% |
1 321 476 Kč |
12% |
10% |
300 168 Kč |
19% |
-1% |
153 682 Kč |
3% |
39% |
11.63 % |
-8% |
26% |
195.32 |
16% |
-29% |
37.1 % |
2.30 % |
10% |
5% |
513 |
0% |
0% |
2 576 Kč |
- |
- |
| Srpen 2025 |
24 039 |
6% |
32% |
1 175 251 Kč |
-16% |
19% |
251 544 Kč |
-18% |
-3% |
149 191 Kč |
0% |
45% |
12.69 % |
19% |
22% |
168.60 |
-18% |
-33% |
32.9 % |
2.08 % |
-10% |
-13% |
501 |
0% |
0% |
2 346 Kč |
- |
- |
| Červenec 2025 |
22 705 |
13% |
2% |
1 393 437 Kč |
12% |
18% |
305 641 Kč |
-1% |
15% |
148 466 Kč |
23% |
21% |
10.65 % |
11% |
3% |
205.87 |
-20% |
-5% |
38.1 % |
2.33 % |
-4% |
9% |
528 |
0% |
0% |
2 639 Kč |
- |
- |
| Červen 2025 |
20 153 |
-20% |
-27% |
1 249 687 Kč |
9% |
-1% |
309 241 Kč |
16% |
19% |
120 250 Kč |
-11% |
-21% |
9.62 % |
-18% |
-21% |
257.17 |
30% |
51% |
39.3 % |
2.41 % |
16% |
20% |
486 |
0% |
0% |
2 571 Kč |
- |
- |
| Květen 2025 |
25 035 |
-1% |
-18% |
1 142 378 Kč |
-9% |
-20% |
266 547 Kč |
2% |
-26% |
134 535 Kč |
-9% |
-19% |
11.78 % |
1% |
1% |
198.13 |
12% |
-9% |
34.7 % |
2.08 % |
12% |
-3% |
521 |
0% |
0% |
2 193 Kč |
- |
- |
| Duben 2025 |
25 214 |
-3% |
-1% |
1 261 233 Kč |
9% |
-5% |
260 983 Kč |
-1% |
-23% |
147 052 Kč |
21% |
-2% |
11.66 % |
11% |
4% |
177.48 |
-19% |
-22% |
34.8 % |
1.86 % |
-4% |
-25% |
470 |
0% |
0% |
2 683 Kč |
- |
- |
| Březen 2025 |
26 007 |
3% |
20% |
1 159 372 Kč |
47% |
19% |
264 611 Kč |
64% |
4% |
121 403 Kč |
6% |
18% |
10.47 % |
-28% |
-1% |
217.96 |
56% |
-12% |
40.5 % |
1.95 % |
39% |
-22% |
506 |
0% |
0% |
2 291 Kč |
- |
- |
| Únor 2025 |
25 136 |
3% |
24% |
790 670 Kč |
-6% |
-10% |
160 941 Kč |
-9% |
-265% |
115 028 Kč |
-4% |
18% |
14.55 % |
2% |
31% |
139.91 |
-5% |
-240% |
36.6 % |
1.40 % |
-13% |
-33% |
351 |
0% |
0% |
2 253 Kč |
- |
- |
| Leden 2025 |
24 345 |
56% |
15% |
840 080 Kč |
2% |
-8% |
176 179 Kč |
-22% |
-246% |
119 526 Kč |
51% |
-1% |
14.23 % |
49% |
8% |
147.40 |
-49% |
-247% |
37.0 % |
1.60 % |
-17% |
-24% |
390 |
0% |
0% |
2 154 Kč |
- |
- |
| Prosinec 2024 |
15 615 |
-36% |
0% |
827 534 Kč |
-31% |
0% |
226 943 Kč |
39% |
0% |
79 123 Kč |
-42% |
0% |
9.56 % |
-16% |
0% |
286.82 |
140% |
0% |
39.5 % |
1.93 % |
6% |
0% |
302 |
0% |
0% |
2 740 Kč |
- |
- |
Sklik - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Prosinec 2025 |
2 457 |
-26% |
-22% |
162 871 Kč |
-39% |
-28% |
48 757 Kč |
-36% |
-18% |
14 436 Kč |
-23% |
2% |
8.86 % |
26% |
42% |
337.74 |
-17% |
-20% |
7.8 % |
1.95 % |
-20% |
-3% |
48 |
0% |
0% |
3 393 Kč |
- |
- |
| Listopad 2025 |
3 306 |
-20% |
-31% |
267 316 Kč |
-15% |
23% |
76 324 Kč |
-10% |
63% |
18 851 Kč |
-15% |
-11% |
7.05 % |
-0% |
-28% |
404.88 |
7% |
83% |
8.0 % |
2.45 % |
14% |
44% |
81 |
0% |
0% |
3 300 Kč |
- |
- |
| Říjen 2025 |
4 145 |
1% |
-2% |
315 034 Kč |
10% |
-6% |
84 506 Kč |
28% |
-25% |
22 284 Kč |
-12% |
12% |
7.07 % |
-19% |
19% |
379.22 |
44% |
-33% |
8.9 % |
2.15 % |
-2% |
-10% |
89 |
0% |
0% |
3 540 Kč |
- |
- |
| Září 2025 |
4 088 |
-10% |
-5% |
287 408 Kč |
-22% |
-25% |
66 260 Kč |
-38% |
-41% |
25 246 Kč |
-6% |
34% |
8.78 % |
20% |
79% |
262.46 |
-34% |
-56% |
8.1 % |
2.20 % |
16% |
-3% |
90 |
0% |
0% |
3 193 Kč |
- |
- |
| Srpen 2025 |
4 523 |
4% |
73% |
367 254 Kč |
33% |
38% |
106 415 Kč |
38% |
27% |
26 816 Kč |
17% |
44% |
7.30 % |
-12% |
4% |
396.83 |
17% |
-11% |
10.3 % |
1.90 % |
-12% |
-46% |
86 |
0% |
0% |
4 270 Kč |
- |
- |
| Červenec 2025 |
4 336 |
18% |
11% |
275 447 Kč |
29% |
16% |
77 273 Kč |
40% |
16% |
22 829 Kč |
20% |
11% |
8.29 % |
-7% |
-4% |
338.49 |
17% |
4% |
7.5 % |
2.17 % |
-4% |
-7% |
94 |
0% |
0% |
2 930 Kč |
- |
- |
| Červen 2025 |
3 685 |
-15% |
-33% |
213 933 Kč |
-48% |
-23% |
55 040 Kč |
-54% |
-40% |
18 966 Kč |
-8% |
-6% |
8.87 % |
77% |
21% |
290.20 |
-50% |
-36% |
6.7 % |
2.25 % |
-13% |
11% |
83 |
0% |
0% |
2 578 Kč |
- |
- |
| Květen 2025 |
4 339 |
-1% |
-32% |
412 807 Kč |
8% |
6% |
118 733 Kč |
-2% |
-4% |
20 638 Kč |
-11% |
-23% |
5.00 % |
-18% |
-27% |
575.32 |
10% |
24% |
12.5 % |
2.58 % |
19% |
33% |
112 |
0% |
0% |
3 686 Kč |
- |
- |
| Duben 2025 |
4 385 |
-20% |
-22% |
382 625 Kč |
47% |
47% |
121 639 Kč |
64% |
54% |
23 296 Kč |
-11% |
-6% |
6.09 % |
-40% |
-36% |
522.15 |
84% |
63% |
10.5 % |
2.17 % |
43% |
48% |
95 |
0% |
0% |
4 028 Kč |
- |
- |
| Březen 2025 |
5 484 |
9% |
-18% |
260 046 Kč |
3% |
-12% |
74 289 Kč |
36% |
-8% |
26 188 Kč |
7% |
12% |
10.07 % |
4% |
26% |
283.68 |
26% |
-17% |
9.1 % |
1.51 % |
-1% |
-7% |
83 |
0% |
0% |
3 133 Kč |
- |
- |
| Únor 2025 |
5 030 |
36% |
-19% |
251 398 Kč |
-9% |
14% |
54 655 Kč |
-39% |
-376% |
24 366 Kč |
44% |
23% |
9.69 % |
58% |
8% |
224.31 |
-57% |
-324% |
11.6 % |
1.53 % |
-20% |
9% |
77 |
0% |
0% |
3 265 Kč |
- |
- |
| Leden 2025 |
3 712 |
17% |
-40% |
275 107 Kč |
22% |
56% |
89 118 Kč |
49% |
-595% |
16 908 Kč |
20% |
-6% |
6.15 % |
-2% |
-40% |
527.06 |
25% |
-627% |
12.1 % |
1.91 % |
-5% |
57% |
71 |
0% |
0% |
3 875 Kč |
- |
- |
| Prosinec 2024 |
3 168 |
-34% |
0% |
225 786 Kč |
4% |
0% |
59 795 Kč |
28% |
0% |
14 143 Kč |
-33% |
0% |
6.26 % |
-36% |
0% |
422.78 |
91% |
0% |
10.8 % |
2.02 % |
19% |
0% |
64 |
0% |
0% |
3 528 Kč |
- |
- |
Bing Ads - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Prosinec 2025 |
811 |
-37% |
37% |
44 064 Kč |
-67% |
-46% |
13 995 Kč |
-59% |
-47% |
3 200 Kč |
-30% |
17% |
7.26 % |
116% |
114% |
437.39 |
-41% |
-54% |
2.1 % |
3.08 % |
-8% |
-24% |
25 |
0% |
0% |
1 763 Kč |
- |
- |
| Listopad 2025 |
1 285 |
-4% |
57% |
135 493 Kč |
-5% |
23% |
33 821 Kč |
-5% |
57% |
4 550 Kč |
1% |
5% |
3.36 % |
6% |
-15% |
743.40 |
-6% |
50% |
4.1 % |
3.35 % |
-10% |
-28% |
43 |
0% |
0% |
3 151 Kč |
- |
- |
| Říjen 2025 |
1 341 |
8% |
109% |
142 322 Kč |
44% |
108% |
35 674 Kč |
27% |
95% |
4 519 Kč |
15% |
94% |
3.18 % |
-21% |
-7% |
789.39 |
11% |
0% |
4.0 % |
3.73 % |
25% |
-23% |
50 |
0% |
0% |
2 846 Kč |
- |
- |
| Září 2025 |
1 237 |
24% |
174% |
98 569 Kč |
-1% |
178% |
28 036 Kč |
-6% |
137% |
3 946 Kč |
-10% |
75% |
4.00 % |
-9% |
-37% |
710.52 |
4% |
36% |
2.8 % |
2.99 % |
-17% |
-36% |
37 |
0% |
0% |
2 664 Kč |
- |
- |
| Srpen 2025 |
1 001 |
1% |
256% |
99 353 Kč |
-1% |
425% |
29 967 Kč |
-13% |
366% |
4 383 Kč |
1% |
163% |
4.41 % |
2% |
-50% |
683.75 |
-14% |
78% |
2.8 % |
3.60 % |
-1% |
-8% |
36 |
0% |
0% |
2 760 Kč |
- |
- |
| Červenec 2025 |
990 |
1% |
276% |
100 207 Kč |
-41% |
188% |
34 417 Kč |
-31% |
232% |
4 334 Kč |
10% |
204% |
4.33 % |
86% |
6% |
794.13 |
-38% |
9% |
2.7 % |
3.64 % |
22% |
-44% |
36 |
0% |
0% |
2 784 Kč |
- |
- |
| Červen 2025 |
976 |
-6% |
24% |
168 888 Kč |
70% |
190% |
50 132 Kč |
68% |
163% |
3 931 Kč |
4% |
-9% |
2.33 % |
-39% |
-69% |
1275.45 |
61% |
190% |
5.3 % |
2.97 % |
-9% |
2% |
29 |
0% |
0% |
5 824 Kč |
- |
- |
| Květen 2025 |
1 043 |
1% |
-28% |
99 312 Kč |
-25% |
51% |
29 779 Kč |
-30% |
163% |
3 761 Kč |
8% |
-68% |
3.79 % |
43% |
-79% |
791.67 |
-35% |
734% |
3.0 % |
3.26 % |
20% |
76% |
34 |
0% |
0% |
2 921 Kč |
- |
- |
| Duben 2025 |
1 030 |
-6% |
5% |
131 838 Kč |
4% |
189% |
42 795 Kč |
3% |
487% |
3 492 Kč |
-15% |
-43% |
2.65 % |
-19% |
-80% |
1225.50 |
21% |
933% |
3.6 % |
2.72 % |
-21% |
33% |
28 |
0% |
0% |
4 709 Kč |
- |
- |
| Březen 2025 |
1 099 |
21% |
38% |
126 848 Kč |
128% |
7% |
41 636 Kč |
164% |
20% |
4 127 Kč |
4% |
11% |
3.25 % |
-55% |
4% |
1008.85 |
155% |
8% |
4.4 % |
3.46 % |
8% |
-11% |
38 |
0% |
0% |
3 338 Kč |
- |
- |
| Únor 2025 |
905 |
22% |
20% |
55 531 Kč |
-39% |
-53% |
15 759 Kč |
-48% |
-501% |
3 976 Kč |
25% |
1% |
7.16 % |
105% |
117% |
396.31 |
-58% |
-496% |
2.6 % |
3.20 % |
-30% |
10% |
29 |
0% |
0% |
1 915 Kč |
- |
- |
| Leden 2025 |
742 |
25% |
-6% |
90 826 Kč |
12% |
26% |
30 028 Kč |
14% |
-925% |
3 170 Kč |
16% |
-13% |
3.49 % |
3% |
-31% |
947.21 |
-1% |
-1047% |
4.0 % |
4.58 % |
13% |
64% |
34 |
0% |
0% |
2 671 Kč |
- |
- |
| Prosinec 2024 |
593 |
-27% |
0% |
80 881 Kč |
-26% |
0% |
26 236 Kč |
22% |
0% |
2 739 Kč |
-37% |
0% |
3.39 % |
-14% |
0% |
957.84 |
93% |
0% |
3.9 % |
4.05 % |
-13% |
0% |
24 |
0% |
0% |
3 370 Kč |
- |
- |
Google Organic - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Prosinec 2025 |
9 274 |
-23% |
-10% |
231 118 Kč |
-30% |
4% |
88 316 Kč |
-22% |
12% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
11.1 % |
0.93 % |
-9% |
-4% |
86 |
0% |
0% |
2 687 Kč |
- |
- |
| Listopad 2025 |
12 016 |
-16% |
-13% |
328 134 Kč |
-12% |
38% |
113 279 Kč |
-15% |
92% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
9.8 % |
1.02 % |
-2% |
10% |
123 |
0% |
0% |
2 668 Kč |
- |
- |
| Říjen 2025 |
14 321 |
-2% |
-3% |
373 960 Kč |
-8% |
12% |
132 778 Kč |
-5% |
4% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
10.6 % |
1.05 % |
-7% |
-5% |
150 |
0% |
0% |
2 493 Kč |
- |
- |
| Září 2025 |
14 675 |
-4% |
14% |
406 467 Kč |
1% |
17% |
140 035 Kč |
-7% |
9% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
11.4 % |
1.12 % |
6% |
-17% |
165 |
0% |
0% |
2 463 Kč |
- |
- |
| Srpen 2025 |
15 305 |
-1% |
84% |
401 993 Kč |
-9% |
54% |
150 126 Kč |
-14% |
59% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
11.3 % |
1.07 % |
-10% |
-34% |
163 |
0% |
0% |
2 466 Kč |
- |
- |
| Červenec 2025 |
15 384 |
8% |
51% |
440 019 Kč |
43% |
51% |
175 130 Kč |
54% |
76% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
12.0 % |
1.19 % |
2% |
-18% |
183 |
0% |
0% |
2 404 Kč |
- |
- |
| Červen 2025 |
14 224 |
-12% |
12% |
308 422 Kč |
-12% |
-1% |
113 406 Kč |
-13% |
7% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
9.7 % |
1.17 % |
15% |
-2% |
166 |
0% |
0% |
1 858 Kč |
- |
- |
| Květen 2025 |
16 129 |
3% |
11% |
351 303 Kč |
-26% |
-16% |
130 066 Kč |
-17% |
-15% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
10.7 % |
1.01 % |
-9% |
-12% |
163 |
0% |
0% |
2 155 Kč |
- |
- |
| Duben 2025 |
15 681 |
-5% |
9% |
477 653 Kč |
67% |
93% |
157 458 Kč |
46% |
63% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
13.2 % |
1.11 % |
18% |
-1% |
174 |
0% |
0% |
2 745 Kč |
- |
- |
| Březen 2025 |
16 435 |
26% |
7% |
286 050 Kč |
20% |
-22% |
107 544 Kč |
11% |
-20% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
10.0 % |
0.94 % |
4% |
-22% |
154 |
0% |
0% |
1 857 Kč |
- |
- |
| Únor 2025 |
13 095 |
-2% |
-5% |
238 955 Kč |
-18% |
-6% |
97 025 Kč |
-16% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
11.0 % |
0.90 % |
-18% |
-6% |
118 |
0% |
0% |
2 025 Kč |
- |
- |
| Leden 2025 |
13 323 |
29% |
3% |
291 704 Kč |
31% |
-7% |
115 561 Kč |
46% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
12.8 % |
1.10 % |
13% |
2% |
146 |
0% |
0% |
1 998 Kč |
- |
- |
| Prosinec 2024 |
10 354 |
-25% |
0% |
222 357 Kč |
-7% |
0% |
79 016 Kč |
34% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
10.6 % |
0.97 % |
4% |
0% |
100 |
0% |
0% |
2 224 Kč |
- |
- |
Seznam Organic - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Prosinec 2025 |
1 453 |
-25% |
-13% |
26 168 Kč |
-39% |
-0% |
9 619 Kč |
-48% |
21% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.3 % |
1.03 % |
-13% |
15% |
15 |
0% |
0% |
1 745 Kč |
- |
- |
| Listopad 2025 |
1 942 |
-10% |
-17% |
42 910 Kč |
-31% |
-49% |
18 488 Kč |
-31% |
-27% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.3 % |
1.18 % |
-27% |
-31% |
23 |
0% |
0% |
1 866 Kč |
- |
- |
| Říjen 2025 |
2 164 |
-1% |
-18% |
61 952 Kč |
125% |
-24% |
26 684 Kč |
115% |
-6% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.7 % |
1.62 % |
30% |
-1% |
35 |
0% |
0% |
1 770 Kč |
- |
- |
| Září 2025 |
2 176 |
-3% |
-10% |
27 595 Kč |
-32% |
-44% |
12 429 Kč |
-14% |
-41% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.8 % |
1.24 % |
-23% |
-32% |
27 |
0% |
0% |
1 022 Kč |
- |
- |
| Srpen 2025 |
2 232 |
-6% |
98% |
40 846 Kč |
-40% |
-2% |
14 490 Kč |
-40% |
-14% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.1 % |
1.61 % |
-13% |
21% |
36 |
0% |
0% |
1 135 Kč |
- |
- |
| Červenec 2025 |
2 374 |
25% |
39% |
68 354 Kč |
10% |
21% |
24 087 Kč |
-4% |
10% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.9 % |
1.85 % |
30% |
26% |
44 |
0% |
0% |
1 554 Kč |
- |
- |
| Červen 2025 |
1 893 |
-15% |
-7% |
62 321 Kč |
8% |
18% |
24 997 Kč |
19% |
19% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
2.0 % |
1.43 % |
-4% |
-22% |
27 |
0% |
0% |
2 308 Kč |
- |
- |
| Květen 2025 |
2 228 |
-5% |
-14% |
57 707 Kč |
16% |
37% |
21 090 Kč |
9% |
16% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.8 % |
1.48 % |
8% |
20% |
33 |
0% |
0% |
1 749 Kč |
- |
- |
| Duben 2025 |
2 338 |
-9% |
-16% |
49 716 Kč |
-42% |
-56% |
19 391 Kč |
-48% |
-49% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.4 % |
1.37 % |
-12% |
13% |
32 |
0% |
0% |
1 554 Kč |
- |
- |
| Březen 2025 |
2 573 |
20% |
-17% |
86 122 Kč |
59% |
44% |
37 314 Kč |
79% |
66% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
3.0 % |
1.55 % |
39% |
18% |
40 |
0% |
0% |
2 153 Kč |
- |
- |
| Únor 2025 |
2 148 |
-7% |
-20% |
54 308 Kč |
18% |
16% |
20 856 Kč |
8% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
2.5 % |
1.12 % |
23% |
-4% |
24 |
0% |
0% |
2 263 Kč |
- |
- |
| Leden 2025 |
2 303 |
38% |
-3% |
45 938 Kč |
75% |
-22% |
19 298 Kč |
143% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
2.0 % |
0.91 % |
1% |
-45% |
21 |
0% |
0% |
2 188 Kč |
- |
- |
| Prosinec 2024 |
1 665 |
-29% |
0% |
26 263 Kč |
-69% |
0% |
7 957 Kč |
-68% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.3 % |
0.90 % |
-47% |
0% |
15 |
0% |
0% |
1 751 Kč |
- |
- |
Facebook Organic - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Prosinec 2025 |
441 |
-57% |
438% |
0 Kč |
-100% |
0% |
0 Kč |
-100% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.0 % |
0.00 % |
-100% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Listopad 2025 |
1 029 |
21% |
76% |
2 651 Kč |
-22% |
-55% |
1 079 Kč |
-30% |
-62% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.1 % |
0.29 % |
147% |
-66% |
3 |
0% |
0% |
884 Kč |
- |
- |
| Říjen 2025 |
847 |
125% |
171% |
3 389 Kč |
-41% |
-18% |
1 541 Kč |
-12% |
-8% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.1 % |
0.12 % |
-85% |
-88% |
1 |
0% |
0% |
3 389 Kč |
- |
- |
| Září 2025 |
377 |
162% |
1% |
5 739 Kč |
-61% |
92% |
1 760 Kč |
-60% |
31% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.2 % |
0.80 % |
-77% |
-26% |
3 |
0% |
0% |
1 913 Kč |
- |
- |
| Srpen 2025 |
144 |
45% |
-46% |
14 545 Kč |
100% |
174% |
4 454 Kč |
100% |
95% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.4 % |
3.47 % |
100% |
365% |
5 |
0% |
0% |
2 909 Kč |
- |
- |
| Červenec 2025 |
99 |
-27% |
-79% |
0 Kč |
-100% |
-100% |
0 Kč |
-100% |
-100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.0 % |
0.00 % |
-100% |
-100% |
0 |
0% |
0% |
0 Kč |
- |
- |
| Červen 2025 |
135 |
-27% |
14% |
7 386 Kč |
-45% |
89% |
2 963 Kč |
-32% |
35% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.2 % |
2.22 % |
313% |
-34% |
3 |
0% |
0% |
2 462 Kč |
- |
- |
| Květen 2025 |
186 |
-28% |
-41% |
13 546 Kč |
421% |
134% |
4 365 Kč |
346% |
150% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.4 % |
0.54 % |
-30% |
-58% |
1 |
0% |
0% |
13 546 Kč |
- |
- |
| Duben 2025 |
260 |
-63% |
62% |
2 601 Kč |
138% |
-52% |
979 Kč |
64% |
-52% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.1 % |
0.77 % |
173% |
-75% |
2 |
0% |
0% |
1 300 Kč |
- |
- |
| Březen 2025 |
709 |
-80% |
162% |
1 094 Kč |
-1% |
-36% |
598 Kč |
51% |
-4% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.0 % |
0.28 % |
912% |
-75% |
2 |
0% |
0% |
547 Kč |
- |
- |
| Únor 2025 |
3 586 |
3416% |
1494% |
1 101 Kč |
112% |
-89% |
396 Kč |
34% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.1 % |
0.03 % |
-97% |
-97% |
1 |
0% |
0% |
1 101 Kč |
- |
- |
| Leden 2025 |
102 |
24% |
-77% |
518 Kč |
100% |
-68% |
295 Kč |
100% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.0 % |
0.98 % |
100% |
119% |
1 |
0% |
0% |
518 Kč |
- |
- |
| Prosinec 2024 |
82 |
-86% |
0% |
0 Kč |
-100% |
0% |
0 Kč |
-100% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.0 % |
0.00 % |
-100% |
0% |
0 |
0% |
0% |
0 Kč |
- |
- |
Heureka - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Prosinec 2025 |
1 629 |
-27% |
136% |
162 070 Kč |
-24% |
113% |
11 402 Kč |
74% |
-44% |
20 488 Kč |
-34% |
391% |
12.64 % |
-13% |
130% |
55.65 |
164% |
-89% |
7.8 % |
2.76 % |
10% |
-39% |
45 |
0% |
0% |
3 602 Kč |
- |
- |
| Listopad 2025 |
2 221 |
23% |
164% |
213 918 Kč |
115% |
215% |
6 571 Kč |
148% |
7% |
31 220 Kč |
41% |
500% |
14.59 % |
-35% |
91% |
21.05 |
77% |
-82% |
6.4 % |
2.52 % |
-1% |
-47% |
56 |
0% |
0% |
3 820 Kč |
- |
- |
| Říjen 2025 |
1 804 |
21% |
155% |
99 565 Kč |
-48% |
236% |
2 645 Kč |
-90% |
-54% |
22 195 Kč |
62% |
554% |
22.29 % |
211% |
95% |
11.92 |
-94% |
-93% |
2.8 % |
2.55 % |
-42% |
-28% |
46 |
0% |
0% |
2 164 Kč |
- |
- |
| Září 2025 |
1 489 |
-37% |
135% |
190 951 Kč |
-35% |
162% |
27 694 Kč |
17% |
52% |
13 701 Kč |
-48% |
275% |
7.18 % |
-20% |
43% |
202.13 |
124% |
-59% |
5.4 % |
4.37 % |
62% |
-8% |
65 |
0% |
0% |
2 938 Kč |
- |
- |
| Srpen 2025 |
2 369 |
64% |
329% |
291 695 Kč |
37% |
509% |
23 596 Kč |
-3% |
49% |
26 102 Kč |
105% |
627% |
8.95 % |
49% |
19% |
90.40 |
-53% |
-80% |
8.2 % |
2.70 % |
-22% |
-59% |
64 |
0% |
0% |
4 558 Kč |
- |
- |
| Červenec 2025 |
1 445 |
27% |
142% |
212 496 Kč |
91% |
218% |
24 386 Kč |
42% |
26% |
12 754 Kč |
49% |
282% |
6.00 % |
-22% |
20% |
191.19 |
-5% |
-67% |
5.8 % |
3.46 % |
23% |
-10% |
50 |
0% |
0% |
4 250 Kč |
- |
- |
| Červen 2025 |
1 142 |
2% |
64% |
111 272 Kč |
77% |
31% |
17 158 Kč |
15% |
-10% |
8 544 Kč |
21% |
162% |
7.68 % |
-32% |
100% |
200.82 |
-4% |
-66% |
3.5 % |
2.80 % |
-19% |
-55% |
32 |
0% |
0% |
3 477 Kč |
- |
- |
| Květen 2025 |
1 124 |
4% |
30% |
62 933 Kč |
-44% |
64% |
14 862 Kč |
-55% |
24% |
7 070 Kč |
1% |
85% |
11.23 % |
81% |
13% |
210.21 |
-55% |
-33% |
1.9 % |
3.47 % |
21% |
-12% |
39 |
0% |
0% |
1 614 Kč |
- |
- |
| Duben 2025 |
1 077 |
24% |
32% |
112 246 Kč |
292% |
43% |
32 917 Kč |
882% |
51% |
6 983 Kč |
7% |
75% |
6.22 % |
-73% |
23% |
471.39 |
815% |
-14% |
3.1 % |
2.88 % |
47% |
-45% |
31 |
0% |
0% |
3 621 Kč |
- |
- |
| Březen 2025 |
867 |
32% |
2% |
28 599 Kč |
-44% |
-48% |
3 354 Kč |
-71% |
-76% |
6 508 Kč |
28% |
61% |
22.75 % |
130% |
210% |
51.53 |
-78% |
-85% |
1.0 % |
1.96 % |
-48% |
-56% |
17 |
0% |
0% |
1 682 Kč |
- |
- |
| Únor 2025 |
659 |
-22% |
-6% |
51 365 Kč |
-27% |
12% |
11 708 Kč |
-12% |
-426% |
5 084 Kč |
-28% |
42% |
9.90 % |
-1% |
26% |
230.29 |
23% |
-330% |
2.4 % |
3.79 % |
10% |
48% |
25 |
0% |
0% |
2 055 Kč |
- |
- |
| Leden 2025 |
844 |
22% |
1% |
70 432 Kč |
-7% |
35% |
13 232 Kč |
-35% |
-377% |
7 050 Kč |
69% |
48% |
10.01 % |
82% |
9% |
187.70 |
-62% |
-288% |
3.1 % |
3.44 % |
-24% |
-4% |
29 |
0% |
0% |
2 429 Kč |
- |
- |
| Prosinec 2024 |
689 |
-18% |
0% |
75 935 Kč |
12% |
0% |
20 353 Kč |
233% |
0% |
4 174 Kč |
-20% |
0% |
5.50 % |
-28% |
0% |
487.57 |
314% |
0% |
3.6 % |
4.50 % |
-6% |
0% |
31 |
0% |
0% |
2 450 Kč |
- |
- |
Zbozi.cz - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Prosinec 2025 |
1 360 |
-42% |
18% |
77 668 Kč |
-47% |
77% |
7 131 Kč |
-16% |
57% |
13 453 Kč |
-49% |
49% |
17.32 % |
-3% |
-16% |
53.01 |
65% |
6% |
3.7 % |
2.79 % |
12% |
1% |
38 |
0% |
0% |
2 044 Kč |
- |
- |
| Listopad 2025 |
2 335 |
24% |
29% |
147 789 Kč |
8% |
34% |
8 477 Kč |
-63% |
114% |
26 358 Kč |
51% |
64% |
17.84 % |
40% |
23% |
32.16 |
-76% |
30% |
4.4 % |
2.48 % |
-30% |
-12% |
58 |
0% |
0% |
2 548 Kč |
- |
- |
| Říjen 2025 |
1 878 |
2% |
27% |
136 999 Kč |
-26% |
1% |
23 100 Kč |
-33% |
-19% |
17 477 Kč |
17% |
60% |
12.76 % |
59% |
58% |
132.17 |
-43% |
-49% |
3.9 % |
3.57 % |
-2% |
-4% |
67 |
0% |
0% |
2 045 Kč |
- |
- |
| Září 2025 |
1 841 |
-19% |
52% |
185 635 Kč |
17% |
51% |
34 702 Kč |
44% |
-4% |
14 922 Kč |
-16% |
81% |
8.04 % |
-28% |
20% |
232.56 |
71% |
-47% |
5.2 % |
3.64 % |
-14% |
5% |
67 |
0% |
0% |
2 771 Kč |
- |
- |
| Srpen 2025 |
2 261 |
16% |
79% |
158 442 Kč |
-13% |
99% |
24 122 Kč |
-34% |
10% |
17 701 Kč |
21% |
78% |
11.17 % |
39% |
-11% |
136.27 |
-45% |
-38% |
4.4 % |
4.25 % |
6% |
22% |
96 |
0% |
0% |
1 650 Kč |
- |
- |
| Červenec 2025 |
1 950 |
21% |
1% |
182 968 Kč |
14% |
29% |
36 515 Kč |
-17% |
52% |
14 684 Kč |
43% |
-31% |
8.03 % |
25% |
-47% |
248.67 |
-42% |
121% |
5.0 % |
4.00 % |
-11% |
25% |
78 |
0% |
0% |
2 346 Kč |
- |
- |
| Červen 2025 |
1 605 |
-18% |
-2% |
159 992 Kč |
5% |
0% |
44 208 Kč |
16% |
14% |
10 267 Kč |
-15% |
3% |
6.42 % |
-19% |
3% |
430.61 |
37% |
10% |
5.0 % |
4.49 % |
27% |
26% |
72 |
0% |
0% |
2 222 Kč |
- |
- |
| Květen 2025 |
1 946 |
19% |
13% |
152 750 Kč |
-17% |
28% |
38 057 Kč |
-24% |
-3% |
12 128 Kč |
21% |
58% |
7.94 % |
45% |
23% |
313.81 |
-37% |
-38% |
4.6 % |
3.55 % |
12% |
6% |
69 |
0% |
0% |
2 214 Kč |
- |
- |
| Duben 2025 |
1 642 |
-9% |
9% |
182 952 Kč |
187% |
61% |
50 274 Kč |
286% |
58% |
10 017 Kč |
-14% |
60% |
5.47 % |
-70% |
-0% |
501.91 |
348% |
-2% |
5.0 % |
3.17 % |
33% |
-20% |
52 |
0% |
0% |
3 518 Kč |
- |
- |
| Březen 2025 |
1 809 |
20% |
1% |
63 802 Kč |
-2% |
-12% |
13 031 Kč |
20% |
-29% |
11 639 Kč |
4% |
16% |
18.24 % |
6% |
32% |
111.96 |
15% |
-39% |
2.2 % |
2.38 % |
-5% |
-18% |
43 |
0% |
0% |
1 484 Kč |
- |
- |
| Únor 2025 |
1 511 |
-8% |
-17% |
65 011 Kč |
-30% |
-36% |
10 881 Kč |
-46% |
-185% |
11 138 Kč |
-14% |
-13% |
17.13 % |
23% |
36% |
97.69 |
-37% |
-198% |
3.0 % |
2.51 % |
-12% |
3% |
38 |
0% |
0% |
1 711 Kč |
- |
- |
| Leden 2025 |
1 646 |
42% |
16% |
93 379 Kč |
113% |
-20% |
20 182 Kč |
345% |
-348% |
12 958 Kč |
43% |
59% |
13.88 % |
-33% |
99% |
155.75 |
211% |
-256% |
4.1 % |
2.86 % |
3% |
-4% |
47 |
0% |
0% |
1 987 Kč |
- |
- |
| Prosinec 2024 |
1 157 |
-36% |
0% |
43 871 Kč |
-60% |
0% |
4 540 Kč |
15% |
0% |
9 058 Kč |
-44% |
0% |
20.65 % |
42% |
0% |
50.12 |
103% |
0% |
2.1 % |
2.77 % |
-2% |
0% |
32 |
0% |
0% |
1 371 Kč |
- |
- |
Criteo - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Prosinec 2025 |
2 187 |
-44% |
-27% |
28 915 Kč |
-77% |
-64% |
-1 961 Kč |
-109% |
-121% |
15 832 Kč |
-39% |
-20% |
54.75 % |
161% |
120% |
-12.39 |
-114% |
-126% |
1.4 % |
0.82 % |
14% |
-15% |
18 |
0% |
0% |
1 606 Kč |
- |
- |
| Listopad 2025 |
3 895 |
29% |
71% |
124 299 Kč |
63% |
14% |
22 366 Kč |
422% |
197% |
26 103 Kč |
14% |
41% |
21.00 % |
-30% |
24% |
85.68 |
359% |
111% |
3.7 % |
0.72 % |
-27% |
-67% |
28 |
0% |
0% |
4 439 Kč |
- |
- |
| Říjen 2025 |
3 029 |
-30% |
15% |
76 439 Kč |
-38% |
-50% |
4 288 Kč |
-79% |
-89% |
22 952 Kč |
-4% |
17% |
30.03 % |
54% |
133% |
18.68 |
-78% |
-90% |
2.2 % |
0.99 % |
13% |
-39% |
30 |
0% |
0% |
2 548 Kč |
- |
- |
| Září 2025 |
4 317 |
6% |
68% |
122 460 Kč |
69% |
111% |
20 241 Kč |
577% |
489% |
23 888 Kč |
4% |
26% |
19.51 % |
-38% |
-41% |
84.73 |
550% |
369% |
3.4 % |
0.88 % |
33% |
-29% |
38 |
0% |
0% |
3 223 Kč |
- |
- |
| Srpen 2025 |
4 066 |
0% |
66% |
72 380 Kč |
-54% |
-47% |
2 989 Kč |
-91% |
-90% |
22 921 Kč |
-5% |
19% |
31.67 % |
107% |
125% |
13.04 |
-91% |
-92% |
2.0 % |
0.66 % |
-47% |
-71% |
27 |
0% |
0% |
2 681 Kč |
- |
- |
| Červenec 2025 |
4 052 |
-17% |
61% |
157 403 Kč |
19% |
4% |
34 723 Kč |
86% |
13% |
24 100 Kč |
2% |
21% |
15.31 % |
-14% |
16% |
144.08 |
83% |
-7% |
4.3 % |
1.26 % |
31% |
-48% |
51 |
0% |
0% |
3 086 Kč |
- |
- |
| Červen 2025 |
4 906 |
-5% |
100% |
132 747 Kč |
48% |
71% |
18 654 Kč |
92% |
181% |
23 687 Kč |
5% |
29% |
17.84 % |
-29% |
-25% |
78.75 |
82% |
117% |
4.2 % |
0.96 % |
15% |
-41% |
47 |
0% |
0% |
2 824 Kč |
- |
- |
| Květen 2025 |
5 147 |
-8% |
116% |
89 754 Kč |
-1% |
-15% |
9 736 Kč |
5% |
-60% |
22 474 Kč |
-3% |
40% |
25.04 % |
-2% |
65% |
43.32 |
8% |
-71% |
2.7 % |
0.84 % |
16% |
-56% |
43 |
0% |
0% |
2 087 Kč |
- |
- |
| Duben 2025 |
5 568 |
-11% |
227% |
90 590 Kč |
-10% |
-32% |
9 280 Kč |
-54% |
-76% |
23 232 Kč |
14% |
150% |
25.65 % |
26% |
267% |
39.94 |
-60% |
-90% |
2.5 % |
0.72 % |
25% |
-69% |
40 |
0% |
0% |
2 265 Kč |
- |
- |
| Březen 2025 |
6 251 |
142% |
184% |
100 553 Kč |
6% |
197% |
20 274 Kč |
-4% |
454% |
20 396 Kč |
20% |
126% |
20.28 % |
13% |
-24% |
99.40 |
-20% |
145% |
3.5 % |
0.58 % |
-58% |
-47% |
36 |
0% |
0% |
2 793 Kč |
- |
- |
| Únor 2025 |
2 580 |
-14% |
-28% |
95 181 Kč |
6% |
1% |
21 203 Kč |
217% |
-251% |
17 012 Kč |
-10% |
21% |
17.87 % |
-15% |
19% |
124.64 |
251% |
-225% |
4.4 % |
1.36 % |
36% |
52% |
35 |
0% |
0% |
2 719 Kč |
- |
- |
| Leden 2025 |
3 002 |
0% |
505% |
89 784 Kč |
13% |
102% |
6 699 Kč |
-30% |
-644% |
18 875 Kč |
-5% |
1434% |
21.02 % |
-16% |
659% |
35.49 |
-27% |
-135% |
4.0 % |
1.00 % |
3% |
-72% |
30 |
0% |
0% |
2 993 Kč |
- |
- |
| Prosinec 2024 |
2 994 |
32% |
0% |
79 454 Kč |
-27% |
0% |
9 561 Kč |
27% |
0% |
19 793 Kč |
7% |
0% |
24.91 % |
47% |
0% |
48.31 |
19% |
0% |
3.8 % |
0.97 % |
-55% |
0% |
29 |
0% |
0% |
2 740 Kč |
- |
- |
E-mail - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Prosinec 2025 |
729 |
-55% |
0% |
83 118 Kč |
-39% |
-23% |
23 751 Kč |
-39% |
-25% |
4 860 Kč |
-13% |
-13% |
5.85 % |
44% |
14% |
488.71 |
-30% |
-14% |
4.0 % |
3.02 % |
37% |
-42% |
22 |
0% |
0% |
3 778 Kč |
- |
- |
| Listopad 2025 |
1 629 |
69% |
-1% |
137 214 Kč |
7% |
-63% |
39 015 Kč |
1% |
-63% |
5 580 Kč |
-0% |
3% |
4.07 % |
-6% |
181% |
699.20 |
1% |
-64% |
4.1 % |
2.21 % |
-55% |
-38% |
36 |
0% |
0% |
3 812 Kč |
- |
- |
| Říjen 2025 |
964 |
-8% |
-48% |
128 704 Kč |
-19% |
18% |
38 717 Kč |
-14% |
9% |
5 586 Kč |
0% |
3% |
4.34 % |
23% |
-13% |
693.11 |
-14% |
5% |
3.6 % |
4.88 % |
42% |
73% |
47 |
0% |
0% |
2 738 Kč |
- |
- |
| Září 2025 |
1 052 |
27% |
15% |
158 130 Kč |
5% |
-6% |
45 125 Kč |
-12% |
3% |
5 580 Kč |
-0% |
3% |
3.53 % |
-5% |
10% |
808.70 |
-12% |
-0% |
4.4 % |
3.42 % |
-27% |
-5% |
36 |
0% |
0% |
4 393 Kč |
- |
- |
| Srpen 2025 |
831 |
-9% |
11% |
149 962 Kč |
125% |
79% |
51 064 Kč |
134% |
59% |
5 586 Kč |
11% |
3% |
3.72 % |
-51% |
-42% |
914.14 |
111% |
53% |
4.2 % |
4.69 % |
94% |
6% |
39 |
0% |
0% |
3 845 Kč |
- |
- |
| Červenec 2025 |
909 |
13% |
-26% |
66 525 Kč |
-58% |
-49% |
21 852 Kč |
-43% |
-42% |
5 040 Kč |
-7% |
-7% |
7.58 % |
123% |
83% |
433.57 |
-39% |
-38% |
1.8 % |
2.42 % |
21% |
-36% |
22 |
0% |
0% |
3 024 Kč |
- |
- |
| Červen 2025 |
802 |
-31% |
-0% |
158 569 Kč |
-25% |
8% |
38 067 Kč |
-44% |
-1% |
5 394 Kč |
-3% |
15% |
3.40 % |
28% |
7% |
705.73 |
-42% |
-14% |
5.0 % |
2.00 % |
-45% |
-57% |
16 |
0% |
0% |
9 911 Kč |
- |
- |
| Květen 2025 |
1 158 |
-15% |
-7% |
210 519 Kč |
34% |
7% |
68 095 Kč |
44% |
10% |
5 580 Kč |
0% |
24% |
2.65 % |
-25% |
15% |
1220.34 |
44% |
-11% |
6.4 % |
3.63 % |
33% |
6% |
42 |
0% |
0% |
5 012 Kč |
- |
- |
| Duben 2025 |
1 359 |
5% |
10% |
157 631 Kč |
46% |
14% |
47 251 Kč |
73% |
24% |
5 580 Kč |
0% |
24% |
3.54 % |
-32% |
9% |
846.80 |
73% |
-0% |
4.3 % |
2.72 % |
3% |
-7% |
37 |
0% |
0% |
4 260 Kč |
- |
- |
| Březen 2025 |
1 291 |
76% |
-32% |
107 846 Kč |
96% |
-23% |
27 292 Kč |
119% |
-37% |
5 580 Kč |
-0% |
24% |
5.17 % |
-49% |
60% |
489.10 |
119% |
-49% |
3.8 % |
2.63 % |
1% |
-26% |
34 |
0% |
0% |
3 172 Kč |
- |
- |
| Únor 2025 |
732 |
-15% |
-48% |
55 162 Kč |
-15% |
-44% |
12 459 Kč |
-41% |
-377% |
5 580 Kč |
0% |
24% |
10.12 % |
18% |
120% |
223.28 |
-41% |
-323% |
2.6 % |
2.60 % |
7% |
-3% |
19 |
0% |
0% |
2 903 Kč |
- |
- |
| Leden 2025 |
862 |
18% |
-16% |
65 197 Kč |
-40% |
-37% |
21 081 Kč |
-33% |
-568% |
5 580 Kč |
0% |
24% |
8.56 % |
66% |
97% |
377.80 |
-33% |
-478% |
2.9 % |
2.44 % |
-53% |
-16% |
21 |
0% |
0% |
3 105 Kč |
- |
- |
| Prosinec 2024 |
729 |
-56% |
0% |
108 323 Kč |
-71% |
0% |
31 550 Kč |
-70% |
0% |
5 580 Kč |
3% |
0% |
5.15 % |
256% |
0% |
565.41 |
-71% |
0% |
5.2 % |
5.21 % |
45% |
0% |
38 |
0% |
0% |
2 851 Kč |
- |
- |
internal / phone - 13M historie
| Měsíc |
Návštěvy |
Tržby |
Profit |
Náklady |
PNO % |
POAS |
Podíl |
CR % |
Transakce |
AOV |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| %M | %R |
| Prosinec 2025 |
22 |
-42% |
-49% |
120 000 Kč |
113% |
12% |
40 694 Kč |
114% |
-3% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
5.7 % |
36.36 % |
-1% |
12% |
8 |
0% |
0% |
15 000 Kč |
- |
- |
| Listopad 2025 |
38 |
0% |
-10% |
56 321 Kč |
-62% |
26% |
19 056 Kč |
-29% |
161% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.7 % |
36.84 % |
40% |
11% |
14 |
0% |
0% |
4 023 Kč |
- |
- |
| Říjen 2025 |
38 |
-5% |
-3% |
149 401 Kč |
74% |
88% |
26 810 Kč |
-17% |
-9% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
4.2 % |
26.32 % |
-4% |
-7% |
10 |
0% |
0% |
14 940 Kč |
- |
- |
| Září 2025 |
40 |
48% |
11% |
85 749 Kč |
196% |
16% |
32 290 Kč |
261% |
48% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
2.4 % |
27.50 % |
-7% |
24% |
11 |
0% |
0% |
7 795 Kč |
- |
- |
| Srpen 2025 |
27 |
-36% |
-13% |
28 921 Kč |
-15% |
-23% |
8 934 Kč |
-39% |
-17% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.8 % |
29.63 % |
4% |
-34% |
8 |
0% |
0% |
3 615 Kč |
- |
- |
| Červenec 2025 |
42 |
-11% |
24% |
34 011 Kč |
-58% |
-9% |
14 567 Kč |
-51% |
19% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
0.9 % |
28.57 % |
-10% |
-3% |
12 |
0% |
0% |
2 834 Kč |
- |
- |
| Červen 2025 |
47 |
27% |
31% |
80 880 Kč |
-28% |
148% |
29 756 Kč |
-18% |
134% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
2.5 % |
31.91 % |
-34% |
64% |
15 |
0% |
0% |
5 392 Kč |
- |
- |
| Květen 2025 |
37 |
-34% |
3% |
112 832 Kč |
-8% |
589% |
36 444 Kč |
-21% |
423% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
3.4 % |
48.65 % |
148% |
95% |
18 |
0% |
0% |
6 268 Kč |
- |
- |
| Duben 2025 |
56 |
24% |
-5% |
122 417 Kč |
34% |
131% |
46 004 Kč |
31% |
155% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
3.4 % |
19.64 % |
-48% |
-3% |
11 |
0% |
0% |
11 129 Kč |
- |
- |
| Březen 2025 |
45 |
-6% |
-6% |
91 486 Kč |
-23% |
-6% |
35 033 Kč |
22% |
12% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
3.2 % |
37.78 % |
7% |
-18% |
17 |
0% |
0% |
5 382 Kč |
- |
- |
| Únor 2025 |
48 |
12% |
55% |
118 054 Kč |
227% |
33% |
28 640 Kč |
70% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
5.5 % |
35.42 % |
118% |
-42% |
17 |
0% |
0% |
6 944 Kč |
- |
- |
| Leden 2025 |
43 |
0% |
30% |
36 085 Kč |
-66% |
-30% |
16 816 Kč |
-60% |
100% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
1.6 % |
16.28 % |
-50% |
-72% |
7 |
0% |
0% |
5 155 Kč |
- |
- |
| Prosinec 2024 |
43 |
2% |
0% |
107 566 Kč |
140% |
0% |
42 161 Kč |
477% |
0% |
0 Kč |
0% |
0% |
0.00 % |
0% |
0% |
0.00 |
0% |
0% |
5.1 % |
32.56 % |
-2% |
0% |
14 |
0% |
0% |
7 683 Kč |
- |
- |